0109 latest trends fall 13 14 overview 04 11 2013

January 5, 2018 | Author: Anonymous | Category: N/A
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LATEST TRENDS & INNOVATIONS IN TOURISM Audi Max MU Vienna Ground Floor

Fall Semester 2013/14

Guest Speaker

Title

Date

Ms. Liz Craig, CEO, One Globe Network (Paris, France)

“The Impact of New Media on Guest/Travel Services Expectations”

October 3, 2013 5:00 p.m. – 6:30 p.m.

Mr. Robert Mayer, Senior Lecturer and Course Leader in the Division of Logistics, Transport and Tourism, University of Huddersfield (West Yorkshire, United Kingdom)

“Green Airline Marketing: Issues, Perceptions and Developments”

Ms. Mary Jane Flanagan, Head of learning, Purple Cubed (London, UK)

“How to use new technology to engage Gen x/ y and z and motivate them”

October 24, 2013 5:00 p.m. – 6:30 p.m.

Ms. Maaike Schoenmakers, Director of Groups & Events, Hotel Imperial (Vienna, Austria

“How can Vienna increase average room rate and stay competitive with top (eastern) European destinations – a presentation of a Young Hotelier”

October 31, 2013 5:00 p.m. – 6:30 p.m.

"Park Hyatt Vienna: preopening and opening of a new hotel brand & luxury area in the city"

November 14, 2013 5:00 p.m. – 6:30 p.m.

Cover slide

Ms. Barbara Vopelka, Ass. Director of Sales & Marketing, Park Hyatt Vienna (Vienna, Austria)

Mr. Michael Cortelletti, Owner & CEO, CO.TI Restaurants (Verona, Italy) Mr. Christian Walter, Managing Director, PKF Hotelexperts Mr. Florian Kollenz, Senior Consultant, PKF Hotelexperts (Vienna, Austria)

“Business and ethics: a contradiction? Ethical challenges in the hospitality industry” “Hotel Project Development: An Update on Current Trends in Operator Search, Investment, and Financing"

October 10, 2013 5:00 p.m. – 6:30 p.m.

November 21, 2013 5:00 p.m. – 6:30 p.m.

November 28, 2013 5:00 p.m. – 6:30 p.m.

Latest Trends & Innovations in Tourism

“The Impact of New Media on Guest/Travel Services Expectations” Liz Craig is the Founder & CEO of Oneglobe Network Digital Agency and she is Program Coordinator Digital Media Development at CMH in Paris, France. Her key focus is Digital Developments in Hospitality + Travel. Currently, she is also:  Dabbler – iPhoneography, Mobile Phoneography  Social Sharer – Google +; Google Communities; Twitter  Team Blogs – FutureMakers; NowforNext Previously, she was Hotel GM; Hotel Management Company VP Marketing (US, UK)

MODUL University Vienna Auditorium Maximum © 2012 MODUL University Vienna

October 3, 2013

5:00 – 6:30 p.m. 2

Latest Trends & Innovations in Tourism

“Green Airline Marketing: Issues, Perceptions and Developments”

Robert Mayer is Senior Lecturer and Course Leader in the Division of Logistics, Transport and Tourism at the University of Huddersfield. Robert mainly teaches air transport and tourism management, both at Huddersfield as well as other UK and overseas universities. Robert holds a degree in Economics and Business and an MSc in Air Transport Management. Previously, Robert worked for Austrian Airlines in the Customer Relations department. His research interests include airline marketing and environmental marketing.

MODUL University Vienna Auditorium Maximum © 2012 MODUL University Vienna

October 10, 2013

5:00 – 6:30 p.m. 3

Latest Trends & Innovations in Tourism

“How to use new technology to engage Gen x/ y and z and motivate them” Mary-Jane (MJ) Flanagan is an experienced director, leader and operator having spent over two decades in the hospitality industry working for Forte Hotels, Bass Taverns and setting up brands of restaurants and bars. She has a degree in Hotel and Catering Management and is currently studying for a BSc Hons in Psychology. Since joining Purple Cubed in early 2003 MJ has become one of its most popular facilitators and inspirational presenters. MJ has delivered highly successful programmes for organisations including: The Dorchester Collection, Windsor Royal Lounges Heathrow, L’atelier Joel Robuchon, Zuma Dubai, Silversea cruises and many other global institutions.

MODUL University Vienna Auditorium Maximum © 2012 MODUL University Vienna

October 24, 2013

5:00 – 6:30 p.m. 4

Latest Trends & Innovations in Tourism

How can Vienna increase average room rate and stay competitive with top (eastern) European destinations – a presentation of a Young Hotelier” Growing up in her parents family run hotel in the Netherlands, Maaike Schoenmakers was destined to pursue a career in tourism. After finishing her degree, which included international hotel traineeships in Paris and London, she gained experience in the tourism industry in different stations around the world. Among others, Maaike completed a management trainee at the Westin Stamford Hotel in the USA and worked as an Onboard Food & Beverage Manager at Etihad Airways, based in the UAE. In 2009 Maaike moved to Vienna and gained further hotel experience at the Palais Coburg and since 2 years she holds the position of Director of Group & Events at the Hotel Imperial Vienna. In April 2013 Maaike was awarded “Young Hotelier of the Year” and won a scholarship for the MBA Program at MODUL University.

MODUL University Vienna Auditorium Maximum © 2012 MODUL University Vienna

October 31, 2013

5:00 – 6:30 p.m. 5

Latest Trends & Innovations in Tourism

"Park Hyatt Vienna: preopening and opening of a new hotel brand & luxury area in the city" Barbara Vopelka is Associate Director of Sales & Marketing at the new 5* hotel Park Hyatt Vienna. In this current position she is responsible for marketing, sales and product development in the areas of business & leisure travel, meetings, events and incentives. The official opening is planned for June 01, 2014. After finishing tourism school, she started with a service experience in St. Moritz at the “Suvretta House” before becoming a member of the pre-opening team of the “Palais Coburg”. After that she joined the “Grand Hyatt Berlin” for about 2,5 years. She then moved back to Vienna and supported the “Badeschiff” during the opening period in all F&B issues. Then, she opened the Sofitel Vienna Stephansdom as a member of the convention team. After three years with Sofitel and “back to the roots” she is with Hyatt again.

MODUL University Vienna Auditorium Maximum © 2012 MODUL University Vienna

November 14, 2013

5:00 – 6:30 p.m. 6

Latest Trends & Innovations in Tourism

“Business and ethics: a contradiction? Ethical challenges in the hospitality industry” Michael Cortelletti is Owner and CEO of CO.TI Restaurants SAS in Verona, Italy. Michael holds a MSc in Political and Social Sciences from the Catholic University of the Sacred Heart in Milano and a MSc in Tourism Economics from Bocconi University in Milano as well as a MMH in Hospitality from Cornell University in Ithaca, NYC. Michael started his career as Project Manager Business Development for Nordsee and then held a number of positions at Dunkin‘ Donuts including International Business Manager, Director Europe, Director Europe & Middle East, Director Europe, Mexico and Central America, International Director Europe, Middle East, Africa & India. Since 2009, he is owner and CEO of CO.TI Restaurants in Verona, Italy.

MODUL University Vienna Auditorium Maximum © 2012 MODUL University Vienna

November 21, 2013

5:00 – 6:30 p.m.

Latest Trends & Innovations in Tourism “Hotel Project Development: An Update on Current Trends in Operator Search, Investment, and Financing"

Christian Walter is Managing Director with PKF hotelexperts in Vienna. He works in the field of operator search and selection and gives advice regarding the commercial and legal aspects of hotel operating agreements. Christian is a guest lecturer at various universities as well as a member of the Cornell Hotel Society. He gained experience in hotel operations during traineeships at Brenner's Park-Hotel & Spa, Baden-Baden and at Hotel Vier Jahreszeiten Kempinski, Munich. From 2003 to 2004, he worked for PKF hotelexperts in Munich and, in 2005, he changed to PKF hotelexperts in Vienna.

MODUL University Vienna Auditorium Maximum © 2012 MODUL University Vienna

November 28, 2013

5:00 – 6:30 p.m. 8

Latest Trends & Innovations in Tourism “Hotel Project Development: An Update on Current Trends in Operator Search, Investment, and Financing"

Florian Kollenz is Senior Consultant with PKF hotelexperts in Vienna. His main fields of activity are corporate finance and operator selection services, advice regarding the commercial and legal aspects of hotel operating agreements and the valuation of hotels and hotel groups. Before starting with PKF hotelexperts in 2008, Florian worked several years for the Austrian Hotel and Tourism Bank in Vienna. Previously, he gained operational experience, amongst others with the Meliá Hotels International at the Gran Hotel Bahía del Duque Resort on Tenerife.

MODUL University Vienna Auditorium Maximum © 2012 MODUL University Vienna

November 28, 2013

5:00 – 6:30 p.m. 9

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