Eiswerth – The Vehicle of the Future: Greener, Safer, Smarter

2011 AASHTO Annual Meeting The Vehicle of the Future: Greener, Safer, Smarter

Eric Eiswerth Safety Research Project Manager FORD AUTOMOTIVE SAFETY OFFICE

0 1960 1961 1962 1963 1964 1965 1966 1967 1968 1969 1970 1971 1972 1973 1974 1975 1976 1977 1978 1979 1980 1981 1982 1983 1984 1985 1986 1987 1988 1989 1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009

U.S. Motor Vehicle Fatalities – 1960 to 2009 Fatalities (Tens of Thousands)

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There were 33,808 U.S. traffic fatalities in 2009, “the lowest number of deaths since 1950.” – DOT HS 811363

U.S. Motor Vehicle Fatalities – 1960 to 2009 Fatalities (Tens of Thousands)

Fatality Rate (per 100M VMT)

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1960 1961 1962 1963 1964 1965 1966 1967 1968 1969 1970 1971 1972 1973 1974 1975 1976 1977 1978 1979 1980 1981 1982 1983 1984 1985 1986 1987 1988 1989 1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009

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There were 33,808 U.S. traffic fatalities in 2009, “the lowest number of deaths since 1950.” – DOT HS 811363

BLIND SPOT INFORMATION SYSTEM

ADAPTIVE CRUISE CONTROL

CURVE CONTROL SYSTEM

CROSS TRAFFIC ALERT

COLLISION WARNING WITH BRAKE SUPPORT

Connected Vehicles “The Network”

E-payment Transactions

Signal Phase and Timing Information

Opportunity for Innovation

 Real Time Network Data Situation Relevant Information

V2V Safety Messages Probe Data Infrastructure Communications

Opportunity for Safer Driving Greater situational awareness

• Your vehicle can “see” nearby vehicles

and knows roadway conditions you can’t see

Reduce or even eliminate crashes thru:

• Driver Advisories • Driver Warnings • Vehicle Control

Vehicle to vehicle communications has the potential to address 82% of the vehicle crash scenarios involving unimpaired drivers

Work Zone Notification

Intersection Collision Avoidance

Blocked View Intersection

Lane Change Warning

Intersection Crash Problem • Intersection crashes account for 27.3% •

of all police-reported crashes, or 1.72 million crashes annually in the US. Straight Crossing Path crashes comprise 37% of the intersection crash problem or 636,400 crashes per year (resulting in ~$18 Billion societal harm annually) 2700 fatalities per year Signal Violation: 1200 Fatalities Stop sign Violation: 1500 Fatalities

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Vehicle to Infrastructure Communication

Vehicle to Vehicle Communication

• Enhances existing obstacle detection based driver assistance systems • Offers new features not possible with existing obstacle detection based driver assistance systems

urbanization

congestion

Congestion Costs Chicago Drivers Annually

70 Hours

52 GALLONS $1,738 Texas Transportation Institute, (TTI) 2010 Urban Mobility Report

Simpler. Safer. Smarter.

MKZ HYBRID

40+ MPG FUSION HYBRID

2012 FOCUS

FIESTA

UNIQUE APPEARANCE

100% SUSTAINABLE MATERIALS

Intelligent Vehicles

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DOUBLING INVESTMENT FOR INTELLIGENT VEHICLES