Francesca Forestieri

January 5, 2018 | Author: Anonymous | Category: N/A
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Navigating the changing landscape of connected cars What does the final destination look like? Francesca Forestieri, Director mAutomotive, Connected Living, GSMA © GSM Association 2012

GSMA Goal – Connected Living

Leadership Team: AT&T, Etisalat, KT, Orange, Telenor, Qtel, Vodafone

• The emergence of new connected devices and M2M brings an increased number of mobile connections and presents a new revenue opportunity to the mobile industry

Context

• There is a need to inform the adjacent industries about mobile operators‘ capabilities and assets, to maximise the use of mobile and to ensure that the operator’s role is not limited to a just a connectivity provider and builds on operator assets (like identity, security, billing, etc) • The GSMA’s Connected Living programme is tackling these challenges by helping mobile operators accelerate the market, removing barriers to adoption and educating adjacent industries. Current focus is on Automotive, mEducation, mHealth and Smart Cities.

Market size

• 4 billion mobile connected devices beyond handsets by 2020. Target Mar 2013 = 700M • US$1 trillion revenue opportunity for Mobile Operators • Largest markets are: Asia $469 billion, Europe $329 billion, North America $297 billion Source for all sizing data: Machina

Market Issues

© GSM Association 2013

3rd Party Service Providers •Service Providers delivering value added services, reducing the role of mobile operators to ‘just’ connectivity

What is the GSMA Connected Car Forum? The GSMA Connected Car Forum (CCF) is where automakers and mobile operators meet to: • Share information and enable industry cooperation • Resolve barriers to connected car deployment • Speed the adoption of telematics and infotainment services.

The GSMA CCF addresses cross-industry initiatives of international relevance that focus on: •Enablers for telematics service deployment •Current operative deployment problems •Strategic opportunities for the deployment of new services

GSMA CCF members commit to laying the groundwork for connected cars becoming ubiquitous. Target figures include: • More than 20% of global vehicle sales in 2015 to include embedded connectivity solutions • More than 50% of global vehicles sales in 2015 to be connected (either by embedded, tethered connectivity or smart phone integration) • Every car to be connected in multiple manners by 2025. Source: SBD 2012

© GSM Association 2013

Who participates in the GSMA CCF?

No other group focuses purely on resolving primary connectivity barriers and fostering opportunities for connectivity growth Automakers: Audi, BMW, Chrysler, Fiat, Ford, GM, Honda, Hyundai, Jaguar Land Rover, Mazda, Nissan, Peugeot, Renault, Toyota, Volvo, VW

© GSM Association 2013

Operators: AT&T, Bell Canada, China Unicom, Deutsche Telecom, KDDI, KPN, KT, NTT Docomo, Orange, Rogers, Softbank, Sprint, Telecom Italia, Telefonica, Telenor, Telstra, Teliasonora, Turkcell, Verizon Wireless, Vodafone

Building Momentum in mAutomotive Joint prioritisation and launching of key cross-industry activities (2011) Requirements, Use Cases, Mapping of Obstacles and Opportunities for priority topics •Enablers (remotely provisionable SIM) •Tethering (operational improvements)

© GSM Association 2013

Launching cross-industry trials and proofs of concepts on key capabilities for entire sector (2012) Optimise opportunity and mitigate negative Remotely consequences on regulations regarding fitment Provisionable SIM Proof of Concept: 19 eCall Expanding to more Business organisations to Development Themes (2013) SIMRAV validate the capabilities, ERA Exploring Beyond Big Data: demonstrate critical GLONASS OE: mass, define the • evaluation of business requirements common data After-market sets, Showcasing of devices • showcasing operator capabilities for capabilities charging & billing on through crossindustry requirements: industry multiple OEMs and cooperation MNOs

How does the GSMA CCF operate? The Global GSMA CCF has been meetings every quarter since 2011 in Europe

5 Regional Events to date, covering Japan, China and North America

Global GSMA CCF Objectives:

• Identify strategic direction • Bring forward global initiatives

Regional GSMA CCF Objectives: • Identify local telematics service barriers & opportunities

• Explore global issues from local industry perspective (ex. how to foster global telematics services) • Verification & validation of results of Global CCF © GSM Association 2013

Looking ahead – Key themes for 2013/14 • Common Interoperable Remote Provisioning of Operator Credentials • Charging & Revenue Management Trial

• Regulatory Fitment Mandates and Ensuring Value-add Opportunities for New Services: eCall, ERA GLONASS, SIMRAV,

© GSM Association 2013

• Optimising Current Tethering / Defining Next Generation

Enablers

Operational Improvements

Regulatory

Business Development • Big Data • LTE in Cars • Aftermarket devices

Join the GSMA CCF – a unique forum Join the GSMA mAutomotive workstream, in the Connected Living programme

Participate in External Events: Extended GSMA CCF or Connected Living Summits

How you can get involved…

For upcoming events go to: http://www.gsma.com/connectedliving/mautomotive

© GSM Association 2013

Join the GSMA Connected Car Forum (operators and automakers only)

For more information: www.gsma.com/connectedliving/mautomotive

Thank you © GSM Association 2012

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