Intercultural Competences
How to behave in an international environment Jan Bollen /
[email protected]
Agenda
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Competences, 3 levels Stereotypes Good wrong ? Gestures Onion model The cultural iceberg See 20% Judge 80%, useful skills Hofstede cultural dimensions Conclusion 2
Intercultural competence is …
… having the knowledge, skills, behaviour and attitudes to communicate effectively with cultures other than your own
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3 levels Mind, Skills and Heart
A Mind set Knowledge A Skill set Abilities A Heart set Attitudes 4
Stereotypes
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Left Right, what is good 6 / 9 what is real
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Gestures 1
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Gestures 2
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Opening a meeting
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Onion model, peel off
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The Cultural iceberg
Dress
Language
Behaviour
Food
Attitudes Implicit assumptions
Values
Mindsets
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The Cultural iceberg
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See 20 % Judge 80 %
Example: Curacao road What you see is a bad road
1 Liter Petrol € 1,00 (€ 1,70 NL) Average salary 0,5 ( 1,0 NL) Conclusion ??? 13
Earring
At what age do girls get earring wholes in their ear? Age: Year / Week / Day
2 reasons Proud to have a GIRL Pain (less) 14
Useful skills
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Hofstede Cultural dimensions
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Power distance index
The Power Distance Index (PDI) is the cultural dimension who looks at how much a culture does or does not value hierarchical relationships and respect for authority
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Power distance
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Power distance
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Individualism
Individualism is the cultural dimension who looks at how much a culture respects the rights of the individual versus those of the group (whether family or company).
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Individualism
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Individualism
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Individualism - Collectivism
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Individualism - Collectivism and Power distance
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Masculinity
Masculinity is the intercultural dimensions who looks at the degree of Masculine aggressive hard / rough sequential one task hide emotions not talkative result forceful competitive dominant materialistic left brain
Feminine responsive soft / gentle spatial multi tasking show emotions very talkative process loyal co-operation follower relationship right brain
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Masculinity
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Masculinity
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Uncertainty Avoidance Uncertainty avoidance is the cultural dimension what measures culture's preference for strict laws and regulations over double meaning and risk.
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Uncertainty Avoidance
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Uncertainty Avoidance
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Long term orientation Long-term versus short terms orientation cultural dimension deals with time horizon differences between societies. long-term orientation societies focus on the future, they follow cultural trends. short-term orientation, focus on immediate gratification and are money-orientated
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Long term orientation
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India Spain UK
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Conclusions and Thank YOU
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