August 2014
Newsletter # 9
Living green.eu www.livinggreen.eu
In this newsletter: Kick off of the Livinggreen Extension A large advertising campaign in Charleroi Opening event Ludwigsburg exhibition „Wissenszentrum Energie“ Renovation Shop opens its doors in Delft Knowledge Modules on Sustainable Renovation Partners
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Many things have happened in the Livinggreen project in the past period. This newsletter will update you about the latest activities of our partners. The latest tangible results of the project can be visited and seen in Antwerp, Delft, Lille and Ludwigsburg. In Antwerp the exhibition has been updated and newly opened in autumn of last year, while in Delft a new temporary exhibition was opened attached to the official launch of the renovation shop. The heritage building ‘Halles des Pigeons’ in Lille is successfully transformed into the new ‘Maison d’Habitat Durable’ and was opened at the end of 2013. The inhabitants of Lille are now able to go to this centre for advice, information and support with their sustainable renovation project. The exhibition in this ‘Livinggreen centre’ shows them all the basics and provides inspiration to initiate the sustainable renovation of their houses. Also the inhabitants of Ludwigsburg can go for these services to the newly opened exhibition and information centre ‘Wissenszentrum Energie’. It is situated in Ludwigburg’s centrally based KUZ building, combining it with the city’s library.
Next to the delivery of these results the partnership successfully submitted a request for extension of the cooperation within the Livinggreen project. Now that all the centres are up and running the partners will work intensively on reaching and connecting building owners and SMEs in the building branche. Also our partner Espace Environnement is now involved in running a Livinggreen centre in their region and has therefore a new way of implementing activities to reach these target groups. The launch of these new activities has taken place in a meeting in Lille in January. Since then a joint communication road map has been produced to address the target groups. Several actions to set up communities of practice in which SMEs work together and actions to reach home owners have been implemented in the partner’s regions and cities. For the development of ‘Knowledge Modules on Sustainable Renovation’ the Livinggreen partnership has been enriched with a new partner: Saxion University of Applied Sciences based in Deventer (NL).
The Livinggreen.eu partners
Kick off of the Livinggreen Extension The Livinggreen Extension proposal was honoured in December 2013. The Livinggreen Partnership made a head start with Kick of meeting on 9 and 10 January 2014; using the occasion to experience the newly opened Maison d’ Habitat Durable in Lille; proudly presented by Francis Lambert who showed the partnership around.
During this meeting the partners started up the joint work we proposed to continue our partnership. In the coming period we will work on: ‐ A collective Communication Roadmap, enabling all Livinggreen centres to professionalize their communication strategy with a wide range of communication activities. ‐ The initiation of Communities of Practice of Small, Medium Enterprises (SME’s) involved in the renovation business.
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August 2014
Newsletter # 9
Living green.eu www.livinggreen.eu
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Development of Knowledge Modules to enhance and update the knowledge and know how of the craftsmen, often working on their own or in SME’s. The involvement strategies for Livinggreen centres to attract House owners.
Also additional film material will be produced and the website will see a make over in the course of this additional time. Reading the contributions in this newsletter you will learn about the progress that has been made in all these major deliverables.
Announcement: EU Interregional Workshop on Teamwork in Eco renovation The Livinggreen partners will organize an interregional workshop for the branch and umbrella organisations, representing SMEs in the restoration businesses in the collaborating regions on the 14th of October 2014. Topic will be the creation of clusters of SMEs and Communities of Practice. In such cooperation involved SMEs get to know each other's qualities, share knowledge and connect to different craftsmanship. They can offer quality services together and connect to each other in their communication to the market. Successes are already there and other SMEs can learn from those. Umbrella organisations can play an important role in the acceleration of such cooperation's. The event will be organised in the Ecohuis in Antwerp.
A large advertising campaign to make better known the maison de l’habitat durable situated in Charleroi In the framework of the Interreg IVb Livinggreen, a large advertising campaign has been launched to make better known the maison de l’habitat durable situated in Charleroi. At the first place, the campaign, which took place this 1st half-year, had for ambition to make known the maison de l’habitat durable, its activities and its support service. The slogan which was chosen to better represents the maison de l’habitat durable is : « the sustainable housing is more than energy… It is also a state of mind. » So the campaign includes radio spots on Vivacité Charleroi ; advertisings in the newspaper 7Dimanche of Charleroi ; advertisings on Immoweb and on 3 buses of Charleroi.
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August 2014
Newsletter # 9
Living green.eu www.livinggreen.eu
Then, the advertising campaign forecasted at the 2nd semester will have as objective to announce the realisation of a tool to raise the awareness of the general public to some thermal loses. For this communication wave, the accent will be put on the insulation of the roof… but not no matter how. The Energy desk of Charleroi will be our partner on this action as well as other local actors.
Une vaste campagne publicitaire pour mieux faire connaître la maison de l'habitat durable à Charleroi Dans le cadre du projet Interreg IVb Livinggreen, une campagne publicitaire a été lancée pour mieux faire connaître la maison de l'habitat durable située à Charleroi. Dans un 1er temps, la campagne qui s’est déroulé ce 1er semestre avait pour ambition de faire connaître la maison de l’habitat durable, ses activités et son service d’accompagnement. Le slogan qui a été choisi pour représenter au mieux la maison de l’habitat durable est : « L’habitat durable, c’est plus que l’énergie… C’est aussi un état d’esprit ». La campagne a ainsi inclut des spots radio sur Vivacité Charleroi, de la publicité dans le 7Dimanche de Charleroi, de la publicité sur Immoweb et sur des bus de Charleroi. Ensuite, la campagne qui est prévue au 2ème semestre aura comme objectif l’annonce de la réalisation d’un outil de sensibilisation du public concernant certains types de déperditions thermiques. Pour cette vague de communication, l’accent sera mis sur l’isolation de la toiture… mais pas n’importe comment.
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August 2014
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Le Guichet de l’Energie de Charleroi sera notre partenaire sur cette action, ainsi que d’autres acteurs locaux.
Opening event for the Ludwigsburg exhibition After months of intensive work on 15th October 2013 finally the opening event for the Ludwigsburg exhibition „Wissenszentrum Energie“ took place. About 100 invited representatives from the council, local craftsmen, administrative staff and the Lord Mayor celebrated the opening. They also had the chance to see the exhibition on the evening before the Wissenszentrum Energie opens it doors to the public for the first time. The event was a great success and everybody was really impressed of the exhibition. Since 16th October 2013 the Wissenszentrum Energie is open for the public from Tuesday till Saturday.
The Wissenszentrum Energie is located in building KUZ in Ludwigsburg’s city centre with proximity to the town hall. The visitor can freely move through the exhibition which gives extensive information on energy efficiency in the building and construction sector, renewable energy sources, climate change, CO2 emission and the ecological footprint. Exhibits like a show house and the discover Ludwigsburg table invite to touch, test and understand the importance of saving energy and the contribution that every one of us can make.
Opening event - Cutting the ceremonial ribbon
Show house - Roof, walls and windows show how to make a private building energetically fit
Opening event - First visitors in the exhibition SBRCURnet | P.O. Box 1819 | 3000 BV Rotterdam (NL) T +31(0)10 206 5959 | Email:
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August 2014
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Renovation Shop opens its doors in Delft Old buildings deserve a new future. By renovating smartly, home owners can save energy and increase comfort. Per July 1st they can learn how at the White Rose’s Renovation Shop. The Shop offers ready-made renovation plans that instantly show the potential energy savings.
Discover Ludwigsburg - Visitors can navigate through the virtual city and get detailed information about energetically good buildings The Ludwigsburg energy advisory service offers advice each Thursday afternoon in the centre. To make the exhibition lively we searched for volunteers who look after the exhibition and who offer guided tours through the exhibition. These volunteers act as disseminators for the Wissenszentrum Energie. Every eight weeks the volunteers meet to exchange their experiences with the visitors. Members from the Ludwigsburg energy advisory service participate also in the meetings to answer questions from the volunteers and inform them about energy related topics.
The Renovation Shop advises on optimal improvements of homes. Possible measures are insulation, improving installations and good ventilation. The Shop also offers information on possibilities for financing the renovation plans. An advice from the Renovation Shop helps to get the most out of a home renovation investment. For execution of the renovation plans the Shop’s network can be employed. The network consists of excellent companies and experts with extensive experience in renovating existing buildings. Home owners can schedule a free intake meeting on www.witteroos.nl/renovatiewinkel
Volunteer meeting - Chance to experiences, and expand knowledge
exchange
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August 2014
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ervaring hebben met het renoveren van bestaande, waardevolle gebouwen. Huiseigenaren kunnen een afspraak maken voor een gratis intakegesprek via www.witteroos.nl/renovatiewinkel.
Knowledge Modules on Sustainable Renovation Many people think sustainable renovation must be an idealistic, almost holistic approach, like creating a Passive House. In reality however, one can choose a wide variety of targets, if one only knew. Like most renovations, it starts with a “natural moment”. For example, when a homeowner calls because the roof is leaking water. At that point, the advice of the local Small and Medium Enterprise (SME) is crucial, both in terms of offered solutions as well as for the packages it could draw to create the best out of the intervention that will take place anyway.
Renovatiewinkel Delft opent haar deuren Oude gebouwen verdienen een nieuwe toekomst. Door slim te renoveren, kunnen huiseigenaren energie besparen en hun wooncomfort verhogen. Vanaf 1 juli kunnen zij hiervoor terecht bij de Renovatiewinkel in Huis de Witte Roos. De Delftse Renovatiewinkel biedt kant-en-klare renovatiepakketten, waarmee direct duidelijk is hoeveel energie bespaard kan worden. De Renovatiewinkel adviseert hoe een woning optimaal kan worden verbeterd. Denk hierbij aan isoleren, verbeteren van installaties en goede ventilatie. Ook kan informatie ingewonnen worden over financieringsmogelijkheden. Bij verbouwingen helpt een advies van de Renovatiewinkel om optimaal te profiteren van de investering. Voor het uitvoeren van de adviezen beschikt de Renovatiewinkel over een netwerk van uitstekende bedrijven en deskundigen, die veel
As part of the Livinggreen Extension Project, several Knowledge Modules on sustainable renovation and retrofitting are being prepared. The target group of these modules are SME’s, both in France, Germany, Belgium and the Netherlands. With respect for this target group, the modules are built up in compact pieces, using many images and practical examples, presented by a voiceover. Moreover, the modules pay special attention to supporting knowledge, outside the craft itself, like modules about good client ship, process and finance. In terms of use, the modules are a matter of plug and play. They are available online and supported with didactic manuals, examinations and presentations with voiceovers. Moreover, the modules are assembled as a modular system. One can choose and present or learn by offering the whole course or just picking out specific theme´s and follow cross links. As such, the modules are able to be operated to teach, to show examples or just to start creating awareness. The latter being the essential first step and key to success in extending the practice of sustainable renovation.
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August 2014
Newsletter # 9
Living green.eu www.livinggreen.eu
Kennismodules voor duurzaam renoveren
Partners
Er zijn meer opties van duurzaam renoveren van de bestaande bouw dan alleen het ideaaltypische Passief Huis. Het moment voor duurzame renovatie begint immers op een “natuurlijk moment”. Bijvoorbeeld als een huiseigenaar een ambachtsman belt omdat zijn dak lekt. Het advies van deze ambachtsman is echter cruciaal. Want als er toch aan het dak wordt gewerkt, welke andere aanvullende acties zouden dan ook gemakkelijk kunnen worden meegenomen? En welk materiaal wordt er aangeboden? Kortom, duurzame renovatie start bij het advies van de ambachtsman. Binnen het Livinggreen Extension Project wordt daarom gewerkt aan de ontwikkeling van Kennismodules over duurzaam renoveren en retrofitting. Met als doelgroep de ambachtslieden, of te wel de SME's; “Small and Medium Enterprises” in Nederland, Frankrijk, België en Duitsland. De modules maken stap voor stap de mogelijkheden van duurzaam renoveren aanschouwelijk. Hierbij wordt gewerkt met veel beeldmateriaal, duidelijke voorbeelden en een voice-over die de uitleg verzorgt. Binnen de modules is bovendien specifiek aandacht voor kennis over goed opdracht ondernemerschap, processtappen en financiën. De modules worden beschikbaar gesteld en zijn voorzien van ondersteunend lesmateriaal, zoals handleidingen, didactische principes, toetsen en presentaties. De modules zijn bovendien als een modulair systeem opgebouwd. De leergang kan stap voor stap worden gevolgd, maar kan evengoed ingezet worden om aan de hand van enkele fragmenten specifieke thema´s te bespreken. De kennismodules zijn daarmee zowel cursusmateriaal en een middel om SME´s de ogen te openen voor de kansen en mogelijkheden van duurzaam renoveren.
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