Managerial Economics - NUS Business School

BMA5001 Semester 1, 2010/2011

National University of Singapore NUS Business School

Managerial Economics Syllabus

COURSE OVERVIEW

Managerial economics applies microeconomic analysis to decision making methods in a wide variety of managerial settings. It provides guidance to managers, entrepreneurs, analysts and consultants to allocate scarce resources, and develop competitive strategies. It bridges the economic theory and practice. The goal of this course is to introduce students to the basics of managerial economics. The course will focus on an Organisation and its ecosystem. It will introduce analytical tools and develop managerial insights in a formal economic framework that can be used to understand and provide solutions to problems facing an Organisation. . Students are expected to have knowledge of Basic High School Mathematics. TEACHING MODE

To make the connection between theory and reality, emphasis will be on discussing real-life examples. Instruction in the course is mainly through lectures and class discussions. Equally important is the solving problem sets, assignments and presentations which will be given regularly throughout the course. Students will be continually evaluated through performance in assignments, presentations, a mid-term test, and a final exam. REQUIRED READING

The required textbook is Managerial Economics, by Ivan Png and Dale Lehman. Blackwell Publishing. 2007, The third edition. Additional reading materials will be provided regularly.

COURSE OUTLINE

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Introduction to Managerial Economics (chapter 1) Demand and Elasticity (chapter 2, 3) Supply and Cost (chapters 4, 7), Analysis of Competitive Market / Efficiency (chapter 5,6), Market Power and Monopoly, Price discrimination (chapter 8,9) Strategic Thinking and Game Theory (chapter 10), Oligopoly Models (chapter 11) Externalities and Incentives(chapter 12,14)

COURSE ASSESSMENT

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Presentation+Participation Assignments Midterm Examination Final Examination

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