Monster Membership

January 5, 2018 | Author: Anonymous | Category: Arts & Humanities, Communications, Marketing
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Monster Membership Drive

Come & Try Days • The BMX Australia National Sign on Days are held every year to bring in new memberships. • These events provide the chance for anyone in the community to come and try the thrill and excitement of BMX racing free of charge.

• Unfortunately the dates provided yearly by BMX Australia fall on the same time as our own BMX State Championships. • BMX Sports Western Australia would like to introduce a Monster Come and Try Day. • BMX Sports WA are therefore proposing we put on our own “Come and Try Day” at a date more suitable to our members and clubs. One day, one location where all clubs can get together and put on a great showcase of the sport.

The Plan This is a great opportunity to market the sport of BMX as a group with benefits to all Western Australian Clubs. As a whole we can provide a great day of information and fun for all. To enable this to happen we would need • •

One Track suitable to host the event A date suitable to everyone involved

Marketing Strategies • • • • • • •

Free coaching Games/Activities Information areas (welcoming volunteers/forms to record names/phone numbers etc.) Club tents Sausage sizzle Competitions Show bags All clubs coming together and making the event a success

Advertising & Marketing To ensure a great day there would need to be Advertising and Marketing of the event. • Placing of flyers/posters on local community notice boards including local shopping centres,libraries, sporting venues. • Contact local primary/high schools to place information in the school newsletters. • Signage/posters around clubs. • Place information flyer at your club with • Media Print advertising - Article & Photo in local newspapers. • Radio advertising

There will be no cost to the clubs with BMX Sports Western Australia arranging all the media and promotional products needed to advertise the event to all communities. All that is required from the clubs is a location, time, volunteers and club spirit

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