Notes on Richard Sennet and the New Capitalism

Dr Maurice Mullard

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Baking Classical skills craftsmen involved in the ballet of baking bread mixing smell of yeast taking responsibility Greek Community Us and them Racism towards Black community Sense of community Greek community

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Machinery did the mixing Machiery did the baking Workers as machine watchers High leels of wastage No sense of beloning High turnover of labour Copnay concern with profitability Divorce of ownership and control

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Part of a multi national Computerised baking Fluid workforce Different ethnic back grounds Less Racism No idenity with work Short term Deskilled

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Fragmentation of class Workers see job as means to an end Fluid Individualised experience rather than the collective

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Chief Executive CEO of multinational main concern performance as related to equity and sahre value concern is short term profitability of the company also share holders buy and sell shares No longer ownership and control by one person Ceo and share holders Workers far removed from their product

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Quick food already pre packaged no skills in cooking material arrives in frozen packages TGI Friday Wal Mart Sales people do not understand product Swipe machines Lower wages