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January 27, 2018 | Author: Anonymous | Category: Arts & Humanities, Writing, Journalism
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Go Digital and Increase Magazine Sales with MAGZTER

Copyright © Magzter Inc. 2012 – Confidential

Michael D. Triunfo Director of Sales, N.A Magzter Inc. 1230 Avenue of the Americas Rockefeller Center, 7th Floor, Suite 781, New York, NY 10020 [email protected] Magzter Inc. is a member of

Publishing Industry: Digital Pain Points Too many Digital App providers How to choose the right one?

• The right technology • Cost of App creation and maintenance • Reliability • App presence across platforms • Right platform for sales • Global Reach and promotion Copyright © Magzter Inc. 2012 – Confidential

Understanding the Digital Trend

• Publishers’ to focus on what they do best – Content creation! • Partner with Digital experts to keep abreast with digital trends • Analyze Digital Consumer patterns

Global smart device boom Projected US installed base for key device classes (M units, including overlap)

Sales of color, touch-enabled, mobile devices are projected to grow significantly over the next few years, sparking consumer demand for interactive magazine and newspaper content Device evolution and interactive content create a virtuous cycle - Color, touch-enabled, portable devices ignite excitement in content apps - Interactive, exciting content drives interest in other compatible devices Copyright © Magzter Inc. 2012 – Confidential

200

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TouchSmartphones Tablets TouchNetBooks

TouchSmartphones

120

131 Color tablets

109 80

79 TouchNetbooks

55

40

32 22

29 0

40

3

11 4

7

10

12

2010

2011

2012

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Magzter: The future of content delivery

Copyright © Magzter Inc. 2012 – Confidential

• Global Digital Magazine Newsstand/Kiosk • Publishers from all over the world reach out to millions of magazine readers to sell their magazines • Social media recommendation engine to boost magazine sales • Magazines in all languages • No production fees for publishers – simple revenue share model • Only platform to enable magazines across Apple, Android and web platforms including Apple’s Newsstand

Magzter: Platforms and devices Now available:

Apple Store iPhone, iPad, iPod Touch

Coming soon: Small Form Factor

Other platforms in 2012:

Copyright © Magzter Inc. 2012 – Confidential

Android Market

Amazon Appstore

PC, Mac, Internet Browser

Seize the Magzter Advantage Easy, self-service publishing Multimedia capability using interactive PDFs Multiplatform access Global availability Real-time sales tracking

Case Study: 5 Days to “Go-Digital”

5

Issue goes LIVE!

4

One Time Apple approval

3 2 1 0

Issue available on iPhones, iPads, iPod Touch, Android devices, Amazon, web on Magzter & a CJR branded app on Apple Newsstand

Issue available for preview on CJR’s team iPads for secure preview CJR team Uploads Files CJR uploads PDF files to the Magzter system CJR Previews the Issue

Magzter Sign-up

Copyright © Magzter Inc. 2012 – Confidential

CJR registers online with Magzter

Apple Newsstand: Magzter powered ‘white label’ apps

Copyright © Magzter Inc. 2012 – Confidential

• A single upload feeds both Magzter and iOS5 Newsstand

• Interactive PDF Support on both Magzter Newsstand and Apple’s Newsstand • Real Time reporting of sales of both Magzter and Apple Newsstand

Apple Newsstand: Newsstand app branded for you

Copyright © Magzter Inc. 2012 – Confidential

• Magzter creates a branded Apple Newsstand app • Publisher content is made available on the Apple Newsstand subject to Apple approval – entire process is managed by Magzter • Publisher masthead logo prominently displayed in the app • The Publisher logo and branding will also be on the inner pages • Revenue from the app shared with Apple and Magzter as per the Magzter agreement • Publisher sells single copies, subscriptions and archived issues

Enhanced user experience

Copyright © Magzter Inc. 2012 – Confidential

• Completely revamped new 2.0 design • Push notifications to users when new issue is added • Magazine gifting online on www.magzter.com • Progressive downloading of magazines when connected to the Net • Multiple subscription options – with ‘auto-renew’

Magzter Zero Cost Model Zero setup fee Zero upload fee per issue No additional cost to make your magazines interactive

PAID MAGAZINES • 50:50 revenue share after any transaction fees to Apple, Android, etc.

Copyright © Magzter Inc. 2012 – Confidential

CONTROLLED CIRCULATION MAGAZINES • Only download charges apply

WHITE-LABEL iPad iOS5 Newsstand App • One-time fee to create a white-label app for Apple’s newsstand with revenue sharing

MPA-IMAG Exclusive!

Copyright © Magzter Inc. 2012 – Confidential

Contact us for more… Girish Ramdas Co-Founder and CEO Email: [email protected] Michael D. Triunfo Director of Sales, North America Email: [email protected]

USA: Magzter Inc. 1230 Avenue of the Americas Suite 781, 7th Floor Rockefeller Center New York, NY 10020 Email: [email protected]

Copyright © Magzter Inc. 2012 – Confidential

Neha Rameja Manager- Business Development Email: [email protected]

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