BASIQ 2016 International Conference New Trends in Sustainable Business and Consumption 2-3 June 2016, Konstanz, Germany Conference venue:
Konzil Konstanz (Constance Council), Hölzl - Gastronomie GmbH, Hafenstraße 2, 78462 Konstanz, www.konzil-konstanz.de
CONFERENCE PROGRAM
Day 1 Thursday 2 June 2016 9:30 Registration of participants 10:00 = 12:00 Plenary Session
(ground floor)
Room: Unterer Saal
10:00 Welcome Professor Martin Reckenfelderbaumer, Rector, Allensbach University, Konstanz, Germany Professor Rodica Pamfilie, Dean, Business and Tourism Faculty, Bucharest University of Economic Studies , Romania Professor Laurentiu Tachiciu, President, Association for Innovation and Quality in Sustainable Business, Romania
10:30 Keynotes Mr. Dr. Martin Fiedler, Partner and CFO at IBFU Munich, Germany: Sustainable Business and Lean Thinking in the Construction Industry. Mr. Dr. Ulrich Hermann, CEO Wolters Kluwer Germany Regional MD Wolters Kluwer Central Europe: The Enterprise Shift: From a perpetual to a subscription business Mr. Ulrich Heun, Geschäftsführer / CEO Carmao GmbH (http://www.carmao.de), Konstanz, Germany: IT-Security: Quo Vadis? Mr. Cristian Pamfilie, Founder, ROKURA SRL, Bucharest, Romania Promoting technological advances in a changing business environment
Keynotes Speakers (in alphabetic order) Martin Fiedler M artin Fiedler is CFO of an engineering business for technical building equipment. As Lean M aster is he actively training and consulting in building projects within the German automobile industry. He analyzes construction processes with a small team to enhance efficiency in handling of critical milestones and cost-intensive construction projects. M artin Fiedler is a member of the German Lean Construction Institute and is currently designing technical guidelines for Lean Construction within the VDI council – the Association of German Engineers. As advisor for two M aster theses is he contributing to Lean Construction theory and process design.
Dr. Ulrich Hermann, Dr. Ulrich Hermann (1966) is CEO of Wolters Kluwer Germany since 2005. Since 2009 M r. Hermann is also Regional M anaging Director Legal & Regulatory Solutions Central Europe. As CEO of Wolters Kluwer Germany, M r. Hermann has successfully transformed the German legal and regulatory business with a substantial portfolio shift from a print -based publishing into today’s online and software-driven information solution provider and has built a substantial tax&accounting position in Germany. Prior to his position at Wolters Kluwer Germany, M r. Hermann was Executive Board M ember of the professional publishing arm of Süddeutscher M edia Corporation. Before that, he headed Bertelsmann Springer’s international B2B business as Executive Vice President. M r. Hermann has more than 14 years of experience in the information and publishing industry. M r. Hermann holds a M aster’s degree in M echanical Engineering from the University of Aachen, Germany and M .I.T. Cambridge, USA, as well as a PhD in Economics from the University of St. Gallen, Switzerland. In 2004, he founded the Institute for Industrial Information M anagement at the University of Aachen, where he serves as director.
Ulrich Heun Ulrich Heun (1965) is CEO and Founder of CARM AO GmbH, located in Limburg/Lahn. After working many years as software engineer for a local chemical plant and a german consulting company he gained experience at french and US-American software companies as project and team manager he established CARM AO GmbH in 2003 as a consulting, service and training company for information security, information risk management, compliance, data privacy, business continuity and IT-service continuity management. As one of his latest projects he established as co-founder and managing director BCL Business Campus Limburg GmbH as a regional educational institute to provide bachelor and master degree courses as well as business-related seminars.
Cristian Pamfilie M r. Cristian Pamfilie is a forward looking entrepreneur. At the dawn of the transition to a market economy he has established in 1992 one of the first Romanian companies providing integrated solutions in the field of communication technology. Together with his partner he has induced a pioneering spirit to their company. During the years they have developed partnerships with leaders in technology from US, Japan and Europe and have obtained the respect of their clients and a very good reputation within the industry. Currently, ROKURA is involved in the implementing of critical, complex and demanding solutions in the fields of energy efficiency, population warning systems against calamities, advanced monitoring and communication systems.
12:30 – 14:00 Lunch (ground floor) Day 1 Thursday 2 June 2016 14:00 – 15:30 Oral presentations – Session 1
Room: Konzil Stube
INTERNATIONAL PRODUCT LIABILITY IN A GLOBAL BUSINESS ENVIRONMENT: ETHICAL AND LEGAL PERSPECTIVES FOR BUSINESS MANAGERS Achim Albrecht, Thorsten Eidenmüller, Timo Keppler and Ruxandra Maria Bejinariu FURTHER APPLIED TECHNIQUES ON FOOD PACKAGING AND LABELING Rodica Pamfilie and Lavinia – Alexandra Cristescu A CASE STUDY ON EFFECTIVENESS OF ORGANISATIONAL STRUCTURES UNDER THE EFFECT OF GLOBALIZATION Steffen Lange, Laurențiu Tăchiciu, Ionela Carmen Pirnea and Andreea Maier CUSTOMER ORIENTATION BY COMBINED CRM AND ENTREPRENEURIAL MARKETING AT SMEs Axel Ulrich Wiesener, Tobias Stiegler, Melanie Buchmüller and Teodora Bianca Floricel
15:30 – 16:00 Coffee Break (ground floor) 16:00 – 17:30 Oral presentations – Session 2
Room: Konzil Stube
THE CURRENT STATE OF ALTERNATIVE INVESTMENTS IN RENEWABLE ENERGIES OF INSTITUTIONAL INVESTORS IN GERMANY Maftei Mihaela, Stiegler Tobias and Wiesener Axel Ulrich HOW DO ROMANIAN CONSUMERS PERCEIVE ORGANIC FOOD? A MARKET REVIEW Procopie Roxana, Bobe Magdalena and Toma Maria – Alexandra DIGITALIZATION PROGRESSES IN EUROPEAN CATCHINGUP COUNTRIES – THE CASE OF ROMANIA Robert Bumbac and Andra Vasilcovschi
Day 1 Thursday 2 June 2016 14:00 – 15:30 Online presentations – Session 1
Room Unterer Saal Hangout on
[email protected]
INNOVATIVE AND SUSTAINABLE BUSINESS MODELS IN DIGITAL HIGHER EDUCATION: A COMPARATIVE ANALYSIS OF GLOBAL REACH MOOCs PLATFORMS Mariana Dragusin, Dianne H.B. Welsh PERSPECTIVES ON BIG DATA AND BUSINESS INTELLIGENCE TECHNOLOGIES IN THE CONTEXT OF AUDIT TASKS Bußian Aykut , Singer Klaus, Kopia Jan, Geldmacher Wiebke AGILE MANAGEMENT BASED ON MODULARIZATION OF PRODUCTS AND PROCESSES Valter Narcisa, Androniceanu Armenia, Dragulanescu Irina-Virginia, and Duca Mioara E-LABOUR PLATFORMS STREAMLINING THE PROCESS Right Person For Right Job Zeca Ecaterina Daniela RESEARCH ON KEY FACTORS IMPACTING PROCESS SUSTAINABILITY IN GLOBAL COMPANIES Ruxandra Maria Bejinariu, Melanie Buchmüller, Vanessa Just REQUIREMENTS TOWARDS SUSTAINABLE FUTURE URBAN MOBILITY IN GERMANY Wiebke Geldmacher, Vanessa Just, Jan Kopia, Aykut Bussian THE NEW GENERIC TOP LEVEL DOMAINS – REAL INNOVATION OR JUST ANOTHER GOLD RUSH? Plesea Doru, Bartels Andreas, Studeny Michael and Golowko Nina
15:30 – 16:00 Coffee Break (ground floor) 16:00 – 17:30 Online presentations – Session 2
Room: Unterer Saal Hangout on
[email protected]
STUDY OF THE IMPORTANCE OF SMES FOR THE GERMAN MARKET AND THEIR CURRENT CHALLENGES Sommer Marc, Florea Ilie Constantin and Dadfar Elham AN ANALYSIS OF THE CONSUMER BEHAVIOR IN ROMANIA FROM THE CARD PAYMENT PERSPECTIVE Bogdan Onete, Ioana Teodorescu, Viorel Vasile REAL ESTATE TAXATION SYSTEM IN ALBANIA AND CHALLENGES FOR A EUROPIAN FISCAL SYSTEM Puleri Thodhori, Kripa Dorina
ANALYSIS OF THE EFFECTS OF THE CORPORATE STRATEGY TO PERFORMANCE IN BUSINESS Heinemann Bastian, Vasile Dinu and Vochin Oana Alexandra HOUSEHOLD BUDGET SURVEY, A KEY ISSUE OF ALBANIAN STATISTICAL SYSTEM Shahini Besa A STUDY OF THE IMPACT OF INVESTMENTS IN ECONOMIC VALUE OF THE FIRM IN INTERNATIONAL COMPETITION Marieta Olaru, Jochen Schmid, Alexandra Sârbu and Dorin Maier PORTFOLIO DIVERSIFICATION POTENCIAL ON CAPITAL RETURNS OF ALBANIAN BANKS, BEFORE AND AFTER THE 2008 FINANCIAL CRISIS Luçi Edlira and Lleshaj Llesh NEW APPROACHES REGARDING INDICATORS AT GLOBAL LEVEL ZAI Paul Vasile
Day 1 Thursday 2 June 2016 18:00 – 21:30 Social program City tour: Meeting point: 18:00
Hafenstrasse 2, 78462 Konstanz, http://www.konzil-konstanz.de) at 18.00, mobile phone: 0049 170 698 3478; Mrs. Heidi Krauss)
Gala dinner – Constance Council 20:00
Konzil Konstanz (Constance Council), Hölzl - Gastronomie GmbH, Hafenstraße 2, 78462 Konstanz, http://www.konzilkonstanz.de/restaurant/rstaurant.html
Day 2 Friday 3 June 2016 9:00 – 10:30 Seminar
Room: Unterer Saal
Best Practices in doctoral research –part 1 Moderators: Gregor Weber and Markus Bodemann 10:30 – 11:00 Coffee Break (ground floor) 11:00 – 12:30 Seminar
Room: Unterer Saal
Best Practices in doctoral research –part 2 Moderators: Gregor Weber and Markus Bodemann
POSTER PRESENTATIONS Posters will be available on the conference website and will be exposed during the conference at the conference location SOCIAL MEDIA – KEY ISSUE OF QUALITY SERVICES IN GLOBAL ECONOMY Dumitrescu Peculea Adelina, Cerchia Alina Elena and Sandu (Udroiu) Florina RE-MODELING THE HEALTHCARE SYSTEM USING TWO POLES – QUALITY OF HEALTHCARE SERVICES AND PATIENT SATISFACTION Grigorescu Adriana, De Freitas Bradley Christopher and Ivascu Mirela CONSUMER BEHAVIOR RESEARCH ON AIR TRANSPORT SERVICES PRICE IN ORDER TO MAINTAIN THE SUSTAINABILITY Ionel Dumitru, Bogdan Georgescu, Alina Filip and Florin Tudor Ionescu ONLINE SHOPPING – MACRO-TRENDS AT THE LEVEL OF THE EU COUNTRIES Strat Vasile Alecsandru, Zgura Daniel APPROACHES REGARDING THE RETURN POLICY OF ONLINE RETAILERS Vasiliu Cristinel, Albăstroiu Irina, Dina Răzvan and Dina Ioana ARGUMENTS SUPPORTING THE INTRODUCTION OF EDIBLE INSECTS IN EUROPEAN FOOD CONSUMPTION Voinea Lelia, Popescu Dorin Vicenţiu and Negrea Teodor Mihai WIND ENERGY – ALSO AN OPPORTUNITY FOR SMALL AND MEDIUM INVESTORS Elena Condrea, Adrian Condrea and Anca Cristina Stanciu BIG DATA – A NEW TOOL SHAPING THE FUTURE OF THE TOURISM INDUSTRY Croitoru Adina-Gabriela and Manoliu Andreea QUALITY AND PERFORMANCE BY RESOURCE CONTROL STRENGHTENING Dumitrescu Peculea Adelina, Oachesu Madalina and Sopu (Misa) Monica MODELLING URBAN ECONOMIC DEVELOPMENT THROUGH HERITAGE TOURISM SPATIAL ANALYSIS Sabou Gabriel Cristian, Nistoreanu Puiu and Maiorescu Irina ECONOMETRIC ANALYSIS OF SEASONALITY IN TOURISM ACTIVITY: ROMANIA VS BULGARIA Ghita Simona, Tomescu Florian, Boboc Cristina and Luchian Iuliana LINKING INNOVATION TO BUSINESS MODELS: THE CASE OF LEGO Sorin-George Toma, Mihai Felea and Mihaela Dobrea ANALYZING "THE WORKFORCE COST" AND "THE NET NOMINAL EARNINGS" IN THE MAIN ECONOMIC ACTIVITIES, BY PRINCIPAL COMPONENT ANALYSIS Marioara Mirea and Kamer-Ainur Aivaz
HOW INTERNET OF THINGS TECHNOLOGY CAN HELP THE RETAIL INDUSTRY IN DRIVING BUSINESS PROCESS INNOVATION Vlad Zamfirescu, Natalia Bob and Cristian-Eugen Luchian ANALYZING THE CULTURE CONSUMERS AT THE TERRITORIAL LEVEL BY THE PRINCIPAL COMPONENT METHOD Marioara Mirea and Kamer-Ainur Aivaz ARE ROMANIANS ATTRACTED TO TURKISH BAKERY PRODUCTS? A CONSUMER BASED APPROACH DEVELOPED ON ENTREPRENEURIAL PREMISES Raluca Mariana Grosu, Alina Elena Iosif and Ion Daniel Zgură ROLE OF HUMAN RESOURCES IN CREATING CUSTOMER CULTURE OF QUALITY Grigorescu Adriana, Chitescu Razvan Ion and Lixandru Marius OBSERVING PATIENTS' RIGHTS, BETWEEN PERCEPTION AND REALITY Andreea Simona Săseanu, Antonia Cristiana Enache, Roxana Sârbu, Mihai Marinescu DIGITAL MUSIC CONSUMPTION BEHAVIOUR OF YOUNG ROMANIAN CONSUMERS Mihai Felea, Mihaela Dobrea and Sorin-George Toma ECONOMIC IMPACT OF NEW TECHNOLOGIES ON AGRIFOOD PRODUCTION Silvius Stanciu, Roxana Sârbu, Andreea-Simona Săseanu, DoruAlexandru Ple șea
Day 3 Saturday 4 June 2016 8:45 Visit to the city of Meersburg
approx. 30 Euro/ Participant Participants will cross the lake by ferry and make a city tour, 4 hours
https://ro.wikipedia.org/ wiki/Meers burg
Meeting point in Konstanz at the ABC-Hotel, at 8:45 am, Contact Person: Heidi Krauss
[email protected] +49 7533 919 23 96
