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MAJLIS ISSUE 06 | WWW.AHKUAE.COM

ABDULLAH MOHAMMED AL NABOODAH ON BEING A PART OF THE OLDEST FAMILY-RUN CONGLOMERATES THINKING OUTSIDE THE BOX MFC AND THE SHAPE-SHIFTING SHIPPING CONTAINERS

Made in the GCC

A PUBLICATION OF

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EDITORIAL EDITORIAL

MADE IN THE GCC DEAR READERS, The UAE is known worldwide to be an important Oil Exporter especially the Emirate of Abu Dhabi and Dubai for being a trading hub and gateway to the neighboring markets of the GCC states extending to South-East Asia as well as Africa. The country’s main business is assumed to revolve more or less around its oil and gas reserves and in the case of industries, only to do with manufacturing of petrochemical downstream products or similar derived from its abundant resources.

A LESS KNOWN FACT IS THAT OVER THE RECENT YEARS THE UAE HAS ALSO ESTABLISHED ITS PLACE IN THE GLOBAL PRODUCTION AND MANUFACTURING INDUSTRY. Did you know that the world’s largest producer of ceramics originates from the UAE? Or that High Tech products such as parts for Airbus are manufactured in Al Ain? There is also considerable production, manufacturing and processing of commodities in industries such as food, plastics and packaging, precious metals etc. mostly based in the numerous free zones and industrial zones all over the country and throughout the various emirates, which together make the UAE. German companies are also actively engaged in this business, either as stand-alone producers in the form of subsidiaries or in joint ventures with Emirati and international partners. Exploring the opportunities for production, bringing together the right partners and- especially important – being involved in training programs for qualifying the necessary skilled labor and management are the roles played by the AHK in the process. AHK also helps in finding the right markets and ways of exporting products, “Made in UAE”, through close cooperation with export promotion institutions, such as DUBAI EXPORTS and national Chambers of Commerce and Industry. We hope that this issue of the MAJLIS can shed some light on the UAE manufacturing sector and also create new venues of cooperation between Germany and the UAE. Regards,

Dr. Peter Göpfrich, CEO German Emirati Joint Council for Industry and Commerce (AHK)

OUR OFFICES ABU DHABI, UAE The German Emirati Joint Council for Industry and Commerce (AHK) Abu Dhabi Mall, The Towers at Trade Center, East Tower, 1st floor, Office No.104 P.O.Box 54702, Abu Dhabi, UAE Phone:+971 2 6455200 · Fax: +971 2 6457100 Email: [email protected] DUBAI, UAE The German Industry and Commerce Office (AHK) Business Village, 6th floor, Office 618 P.O. Box 7480, Dubai, UAE Phone: +971 4 4470100 · Fax: +971 4 4470101 Email: [email protected] MUSCAT, OMAN The German Industry and Commerce Office (AHK) P.O. Box 750, P.C. 111, Muscat, Sultanate of Oman Phone: +968 2 4692992 · Fax: +969 2 4694111 Email: [email protected] DOHA, QATAR The German Industry and Commerce Office (AHK) Global Business Centre, Al Hitmi Village, Building No. 8, 4th floor, Corniche Road P.O.Box: 2448, Doha, Qatar Phone: +974 44311152 · Fax: +974 44311154 Email: [email protected]

www.ahkuae.com

MAJLIS ISSUE 06

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CONTENTS

04 12 28 32 36

INTERVIEW Abdullah Mohammad Al Naboodah

FOCUS Thinking out of the box

BUSINESS DIRECTORY Manufacturers and Service Providers

INSIDE AHK Bavarian Companies

TRADE FAIRS Expo Real, Woodshow

EDITOR IN CHIEF

Dr. Peter Göpfrich

EDITOR & PRODUCTION

Katharina von Hoessle Sruthi Sreedharan

DESIGN & LAYOUT

Plan.Net Middle East www.plant-net.ae

ART DIRECTION

Hammad Sheikh

COPYRIGHT PRINTED BY

German Emirati Joint Council for Industry and Commerce (AHK) United Printing Press, Abu Dhabi, United Arab Emirates

To advertise in this magazine call +971 4 447 0100 or send an email to [email protected] MAJLIS is published 3 times a year and has a total circulation of 4,000 copies to be distributed in Germany as well as in the UAE, Qatar and Oman. The German Emirati Joint Council for Industry and Commerce (AHK) does not accept any liability for the accuracy of any material published herein and the articles do not reflect the opinion of the office. For any further information on any of the articles published in this issue, please contact our offices in Abu Dhabi or Dubai.

DISCLAIMER The articles, data and prognosis which are published in this issue of MAJLIS, have been carefully researched. News and articles are based upon press releases and co-operation partners as well as assistant authors. MAJLIS does explicitly not take any guarantee of the accuracy, dependence, the topicality and the usability of the articles.

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INTERVIEW

ABDULLAH MOHAMMED

AL NABOODAH

Majlis magazine had the honor to interview Mr Abdullah Mohammed Al Naboodah, Chairman of the Saeed & Mohammed Al Naboodah Group.

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INTERVIEW INTERVIEW

SAEED & MOHAMMED AL NABOODAH GROUP WAS FOUNDED IN 1958 IN DEIRA. IS THE GROUP ONE OF THE OLDEST FAMILY BUSINESSES IN DUBAI? WHAT WERE THE MOST IMPORTANT MILESTONES IN BUILDING UP THE BUSINESS? Yes, our group is one of the oldest in Dubai. There are a number of key family-run conglomerates, but not all have been running as long as us. Obviously 1958 is our major milestone – when my father and uncle opened a small shop in Deira and began trading in agricultural machines. Since then there have been many milestones. 1969 was very important to us, as this is when we entered the construction sector with the set up of Al Naboodah Contracting Co. LLC. The 70s were very busy times. We set up a lot of companies that now form part of our Group, including Swaidan Trading Co. LLC, which is currently a major part of our Commercial operation. And since then we have gone on to grow and grow – building relationships with international companies and becoming a wellknown brand name. And on a personal note, for me a major milestone was my appointment as Chairman of the whole Group last year in 2010.

OVER WHICH SECTORS SPREAD THE ACTIVITIES OF SAEED & MOHAMMED AL NABOODAH GROUP? AND ARE YOU FOCUSING ON DUBAI OR ARE YOU OPERATING IN THE OTHER EMIRATES AS WELL? Our set up is very diverse. We operate in the construction, commercial, investments and real estate; the list is very long. We have over 20 companies in our Group. We certainly like to look at a variety of opportunities and spread our risk. With regard to our geographic spread, Dubai is our home – this is where we set up and have our head office. But we have numerous operations across the UAE and also have some business ventures outside the UAE, in the Gulf.

WHICH SECTOR IS YOUR STRONGEST ONE? Certainly the sector we are well known to operate in is construction. Back in 2003, Al Naboodah Engineering LLC became the first 100% UAE owned construction company to win the Dubai Quality Award. Our construction business has continued to go from

strength to strength. We have worked on some amazing projects – there are far too many to name them all, but I know some of our major case studies are highlighted on our website, www.alnaboodah.com That said, I’d like to mention the extensive work we have been involved in at the major airports in Dubai, our projects where we have helped construct some of the fabulous golf courses that are now world-renowned and our recent bridge and tunnel works in Abu Dhabi at Sowwah and Yas Islands. As I said, the list could go on and on….

IT HAS BECOME A BIT QUIET WITHIN THE CONSTRUCTION SECTOR. WHAT IS YOUR PERSPECTIVE ON THIS? ARE YOU INTERESTED IN COOPERATING WITH GERMAN EXPERTS LIKE ENGINEERING OFFICES? If you compare the boom times with now, yes it is quieter. However, there are still many big projects on and we are always keen to work with any experts in our field.

HOW DO YOU SEE DUBAI AND THE UAE AFTER THE CRISIS? WHAT IS YOUR VISION? I am always extremely proud of our Dubai heritage and what the UAE has achieved. As a nation we have reached goals that many would never have felt possible. UAE and Dubai are now firmly on the global map and I see the Emirate and the Nation continuing to progress in the years to come. Most Emiratis are very passionate about their country and with this naturally there is a commitment to see our country do well.

HOW ARE YOUR BUSINESS TIES WITH GERMANY? WHICH WAS THE FIRST GERMAN BRAND YOU TOOK INTO YOUR PORTFOLIO AND WHEN DID THAT HAPPEN? Our ties are good already. Swaidan Trading Co. LLC, part of our Commercial set up, has some key links. Our Agriculture and Pest Control Division is the UAE’s sole agent for BASF – Germany, providing fertilisers and insecticides. And our Heavy Equipment and Commercial Vehicles Division represent Sennebogen Cranes and Kaesser Compressors.

THE SAEED & MOHAMMED AL NABOODAH GROUP As one of the UAE’s leading brand names, the Saeed & Mohammed Al Naboodah Group consists of more than 20 companies, offering a diverse portfolio of services and products. The family owned business is run independently as well as in partnership with some of the world’s leading brands. With more than 50 years of history, the Saeed & Mohammed Al Naboodah Group provides a broad and diverse range of products and services through its four core business sectors – construction, commercial, investments and real estate. The Group is driven by its unrivalled commitment to its clients and its deep pride in taking part in the shaping of the region. www.alnaboodah.com

DO YOU TRAVEL OFTEN TO GERMANY AND WHICH IS YOUR FAVORITE GERMAN CITY? Yes, I have been to Germany on a number of occasions. I particularly like Heidelberg. There is history, fantastic scenery and a wonderful setting with the city on the Rhine.

YOU JUST JOINED THE GERMAN-EMIRATI JOINT COUNCIL FOR INDUSTRY AND COMMERCE (AHK). WHAT ARE YOUR EXPECTATIONS? I hope we can build some more good relationships with some German companies and brand names. Germans are renowned for their efficiency and I am confident there will be many chances for us to work with German organisations, so that there can be benefits for all involved. „

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Dr. Dalia Abu Samra-Rohte German Emirati Joint Council for Industry and Commerce (AHK)

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PRODUCTION

IS ON ITS WAY DESPITE THE FACT THAT 94% OF THE OIL RESERVES ARE LOCATED IN THE EMIRATE OF ABU DHABI, RANKING IT FIFTH AMONG THE WORLD‘S LARGEST RESERVES, ONE OF THE MAIN STRATEGIES IS TO DIVERSIFY ITS INDUSTRY.

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he petrochemical sector is one of the sectors Abu Dhabi embarked upon. The announcement of the Chemaweyaat Project, a chemical industrial city, is one of the milestone projects to be set up in the 1st phase with a planned capacity of 6.2m Tons per year. Abu Dhabi Basic Industry Company (ADBIC) is planning its own Petrochemical Complex and further developments are on its way. In order to pose the general framework, the infrastructure has been set up. An example is the newly constructed Khalifa port with its combined government owned Industrial Zone Kizad. Kizad is seeking manufacturing companies as tenants across

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a wide range of sectors. Emirates Aluminium, a Joint Venture between Mubadala and Dubai Aluminium (DUBAL), is already producing in Khalifa Port/Kizad. The aluminium smelter was opened in December 2009 and produces 750,000 tons of aluminium, operating in the 1st phase. DUBAL, owned by Dubai government with a yearly aluminium production of around 1,009,772 tons and a range of aluminium products has been one of the pioneers in the aluminium sector. ADBIC is also planning an aluminium and roller mill in Khalifa Port with an estimated investment volume of USD 1.5bn and a capacity of 500,000 tons per year. Furthermore, a roller plant is planned as well as part of an Extrusion plant by the Gulf Extrusion Company (GULFEX). The Emirate of Abu Dhabi is also looking into the High-tech industry, aiming at a know-how transfer as well as setting up production places. In the microelectronic sector Abu Dhabi government

owned, Advanced Technology Investment Company (ATIC) invested into Globalfoundries, a world leader in semiconductor manufacturing in Dresden, Germany. The investment and expansion of Global Foundries is a bilateral exchange of knowledge and expertise. A goal for setting up a global aerospace cluster has already been laid out with the founding of STRATA in Al Ain. STRATA is part of Mubadala Aerospace and its aim is to become a tier-one supplier of composite aero structures for the next generation. As the number of projects offers various opportunities for German companies, the German-Emirati Joint Council for Industry and Commerce (AHK) and the AHK Saudi Arabia are organizing, with the support of the German Federal Ministry of Economy and Technology, a delegation trip for companies in the field of iron- and steelmaking industry, to Saudi Arabia and the UAE in the second half of 2011. „ For further information: [email protected]

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Sruthi Sreedharan German Emirati Joint Council for Industry and Commerce (AHK)

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INTERIOR FIT OUT: MADE IN THE UAE ESTABLISHED IN 1994 IN THE UAE, Al Reyami Interiors is the flagship company of the Al Reyami Group that presently has 30 companies, employing more than 6,500 personnel, generating revenue of over AED 1.2 billion. Over the past 17 years Al Reyami Interiors have carved a niche for itself and has emerged as one of the market leaders in the ‘commercial fit-out’ segment and has gained prominence by handling a multitude of prestigious projects. Today the group is a Multinational in its own right, with operations in India, China, Qatar and Oman. One of their specialties is interior fit out of office space. When the German Emirati Joint Council for Industry and Commerce (AHK) decided to move to its new premises at the Business Village in Deira, Al Reyami Interiors convinced them with their professionalism already within the tendering phase. With only 27 regular working days for the whole fit

out process until the moving company was knocking on the doors, they had the perfect opportunity to show what they are capable of. 5,073 sq ft of space was converted into a modern open plan workspace, which even after more than a year retains its quality and ambience. „

For further information, please contact: AL REYAMI INTERIORS Shameem Ahmed Mob: +971-50-9193234 Email: [email protected] http://w ww.reyami.com/interiors.php

WHEREVER LIFE TAKES YOU Every company is unique in some sense. We have worked to become unique in a deliberate sense. Our backbone is our “one-stop-solution” and “global network”. Whether it’s removal & relocation management, project logistics or freight forwarding services, you can always trust Globalink to take the load off your mind. Our global network extends across 65 countries, which means we have people on the ground in every major market ready to serve you.

Tel.: +971 43 263388 | Fax: +971 43 263381 | [email protected] | www.globalinkllc.com

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Karen Gallacher Smythe Corporate Communications BASF - Middle East

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BASF

THE CHEMICAL COMPANY: TOWA R D A M O R E EC O PRINCIPLED FUTURE

BASF - THE CHEMICAL COMPANY IS THE LARGEST CHEMICAL COMPANY IN THE WORLD. WHAT HAS HELPED PUT THEM THERE IS A KEY BUSINESS PHILOSOPHY ENCAPSULATED IN THE SLOGAN ‘WE HELP TO SHAPE THE FUTURE’. OUR FUTURE - EARTH’S FUTURE - DEPENDS ON THE DEVELOPMENT AND USE OF ENERGY EFFICIENT, SUSTAINABLE SOLUTIONS. AT BASF, WE LIVE THIS PHILOSOPHY.

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ays Harald Kroll, Managing Director of BASF FZE in Dubai: “BASF is a 100-year-old company and its activities have evolved and grown over time. Our commitment to the environment has, however, remained a constant. We actively pursue this eco-philosophy through ongoing research, development and commercialization of intelligent, energy efficient and sustainable solutions for housing, mobility, and industry. As a founding member of the Emirates Green Building Council, we further assist in the advancement and adoption of green building principles, for better protecting the climate and environment, and ensuring sustainability in this country.” BASF takes a strategic approach to sustainability, integrating social and ecological issues in its business processes to ensure long term economic success – for the company and its customers. Recognition for BASF’s eco-efforts has once again seen it listed on the Dow Jones Sustainability Index, with a special mention by analysts for its risk and crisis management, environmental policy, reporting, and climate strategy.

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But BASF also believes sustainability should not know, or have, any borders. Kroll believes there is a distinct lack of awareness in the Middle East of the need to save energy. “Organisations need to take on the challenge of conducting business responsibly, minimising their impact on the environment and on health by minimising waste and following energy conservation guidelines – and using products and applying solutions that enhance sustainability and are created in an eco-principled manner. It can be done.” In 2008, BASF set a new goal to reduce specific greenhouse gas emissions per metric ton of products sold, by 25% by 2020 (baseline 2002). Says Kroll: “A comprehensive carbon footprint analysis shows BASF can protect the climate with modern chemistry. Our products save three times more greenhouse gas emissions than the entire amount caused by the production and disposal of all BASF products.” Masdar City, which aims to be the world’s first carbon neutral and zero-waste city, will clearly demonstrate how eco-friendly construction and operation principles can

be practically applied, believes Kroll. BASF has entered into a strategic partnership with Masdar for collaboration in the construction of Masdar City, with BASF named a ‘preferred supplier’ of construction materials and system solutions for the City’s construction. Says Kroll: “Masdar City will take on a light house function. It is an appropriate model for a ‘city of the future’ that organizations and complexes in the region can emulate.” BASF products and expertise are making great inroads in incorporating energy efficient climate friendly solutions in several other projects. BASF is active in industries such as Construction, Chemicals (oil and gas industry), and Specialties (plastics, sea water desalination) in the Middle East. BASF’s operations in the Arabian Gulf region comprise BASF FZE, BASF Kanoo Gulf FZE, Elastogran Kanoo LLC and BASF CC UAE LLC. These organizations sell the entire BASF product portfolio. Together they employ more than 400 people. Worldwide, BASF has approximately 109,000 employees and posted sales of more than 60 billion Euros in 2010. „

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Dr. Ashraf A. Mahate Dubai Exports

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THE MANUFACTURING SECTOR IN THE UAE THE UNITED ARAB EMIRATES, WITH ONE OF THE LARGEST HYDROCARBON RESERVES IN THE WORLD, IS BEST KNOWN FOR ITS OIL AND GAS SECTOR. IN THE MORE RECENT PERIOD, THE COUNTRY HAS ALSO BUILT AN IMPRESSIVE GLOBAL IMAGE FOR ITS HOSPITALITY SECTOR WITH HOTELS SUCH AS THE ATLANTIS ON PALM ISLAND, BURJ AL ARAB AND THE EMIRATES PALACE WHICH ARE WELL KNOWN EVEN IN THE MOST REMOTE OF COUNTRIES. LESS KNOWN BUT EQUALLY IMPRESSIVE IS THE COUNTRY’S MANUFACTURING SECTOR. CURRENTLY THE ECONOMIC CONTRIBUTION OF THE MANUFACTURING SECTOR TO THE COUNTRY’S GDP IS 15% OR AED 77 BILLION (2008 DATA). THIS IS TWICE THE VALUE FROM THE TURN OF THE MILLENNIUM WHEN IT WAS WORTH AED 35 BILLION WITH A CONTRIBUTION OF 13.5% TO GDP.

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he manufacturing sector has been greatly assisted by the development of dedicated free zones throughout the country. These free zones allow for a seamless integration between sea and air logistics; as well as the ability to add value to the production process without the involvement of customs authorities and regulatory burden. From an investment viewpoint the free zones allow foreign investors 100% ownership with no tax whatsoever. Moreover, the country benefits from low labour costs that is high skilled and educated. In addition to this, the country as a part of the Gulf Cooperation Council (GCC) has been pro-active in negotiating free trade agreements with trading partners to facilitate exports. Currently, the UAE is in various stages of negotiating 12 free trade agreements with 48 countries. Therefore, it’s no surprise to see that over the last decade, the UAE has been a key recipient of foreign direct investment (FDI) of approximately US$150 billion. This investment is estimated to have created about 400,000 jobs and made a significant contribution to the country’s GDP.

SECTORAL PERFORMANCE With a vast hydrocarbon sector it is natural to expect it to be the major contributor to GDP. Recent

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figures show that the oil and gas sector contributed about 29% to GDP (2009 data). This is one of the lowest oil and gas sector contributions to GDP within the GCC. More importantly, the comparatively lower level of oil and gas concentration indicates the success of the country’s diversification strategy away from the hydrocarbon sector. The major non-oil sectors in the economy now include trade, logistics, tourism and finance, as well as manufacturing. The non-oil contribution to GDP is currently 71% (2009 data) with the share of manufacturing the highest at 16.2% as shown in the chart below.

GDP COMPONENTS

OTHER SECTORS 54.8%

MANUFACTURING 16.2% OIL 29% FIG.1 Source: National Bereau of Statistics for the UAE. Despite the growth and the more recent slowdown in the construction sector it still contributes 10.7% to GDP. As the country continues with its diversification process and the major construction projects are completed it is assumed that this sector will contribute to a lower proportion of GDP. In addition to this, one has the real estate and business services sector which currently contributes to 8.2% of GDP. It is expected that as the major projects are completed throughout the country, real estate (including facilities management) will become more important in the economy. The obvious reason for this is that the large pool of real estate that has been built needs to

be professionally managed in order for the owners to derive a return. The wholesale and retail trade and repairing services contribute 9.0% of GDP. Financial services and tourism are the key service sector segments and both are expected to increase their contribution to GDP. Finally, the various types of government services contribute to 8% of GDP. The contribution of each sector is illustrated in the chart (Fig 2). The 16.2% contribution of the manufacturing sector to GDP has been built around the traditional areas of activities as well as developing new industries. In the case of the former, the main ‘traditional’ manufacturing sectors have tended to be in metals both up and downstream. Today, the UAE is a major producer of aluminium and when the EMAL project is fully completed, it will be one of the top five producers in the world. This has allowed for the development of downstream activities such as extrusion as well as facilitated the development of hundreds of small workshops that carry out metal working. The country has also built an expertise in precious metals and this is a major export earner. In fact, over half the non-oil export earnings from the country, in terms of value, are from the gold and jewellery sector. Similarly, plastics and packaging are major industries in the country alongside food. In the case of food, the country has built up an impressive sector which exports to over 60 countries.

DIVERSIFICATION Very early on in the economic development of the country it sought to ensure that it was well balanced and not heavily reliant on the hydrocarbon sector. However, with such large hydrocarbon reserves and as an important income generator its contribution to GDP will always be significant. Nevertheless, the country is keen to ensure that the non-oil sector and manufacturing in particular play an important role in the economy. The diversification strategy of the country focuses on the following sectors namely: precious and non-precious metals; aviation, aerospace including defence; pharmaceuticals and biotechnology; healthcare equipment and transportation. The strategy is very much focused on high-value sectors that help the country develop a knowledge based

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FIG.2 Source: National Bereau of Statistics for the UAE.

CONTRIBUTION TO UAE GDP BY SECTOR (2005-2009)

economy and facilitate economic growth. Of course the diversification strategy of the country also shows that it is expected to play an increasingly important role in the foreseeable future. The diversification strategy of the country is supported by huge levels of industrial investment which in 2010 was estimated to be in the region of AED 83 billion. This figure was 2.4% higher than in 2009 and 8.7% when compared to 2008. This level of growth in the UAE’s industrial investment is rather impressive bearing in mind the tight liquidity constraints that existed in the country. Even more impressive is the fact that in 2010 there were 143 new

industrial projects in the country which represented a growth of 3.2% compared to 2009.

FUTURE DEVELOPMENTS The country has entered new areas of manufacturing; a typical example of which is the aerospace sector. The country has signed various technology transfer agreements that allow it to develop capabilities in the manufacturing and maintenance of civil and military aerospace equipment and parts. Similarly, the country has initiated the Masdar project which will help it develop expertise in the area of renewable energy. This is in addition to developing

a pharmaceutical, biotech, and life sciences sector through the establishment of dedicated logistics facilities as well as free zones. These investments along with others in the manufacturing sector are expected to ensure that the UAE is a well diversified economy. Various projections have been made regarding the contribution of the manufacturing sector over the next two decades (i.e. until 2030); which show that it is expected to grow tenfold with a value of US $100 billion. This is expected to equate to 25% of the projected non-oil GDP of the country. „

EXPORTING ISLAMIC FINANCIAL SERVICES TO EUROPE ABOUT TWO YEARS AGO, THE DUBAI EXPORT DEVELOPMENT CORPORATION (DUBAI EXPORTS) - THE EXPORT PROMOTION AGENCY OF THE DUBAI GOVERNMENT - STARTED PROMOTING DUBAI’S CAPABILITIES AND EXPERTISE IN ISLAMIC OR SHARIAH COMPLIANT FINANCIAL SERVICES TO MAJOR MARKETS ABROAD. AFTER TWO SUCCESSFUL MISSIONS TO AUSTRALIA, DUBAI EXPORTS IN PARTNERSHIP WITH THE GERMAN EMIRATI JOINT COUNCIL FOR INDUSTRY AND COMMERCE (AHK) AND INVEST IN FRANCE AGENCY ORGANIZED A BUSINESS DELEGATION TO GERMANY AND FRANCE IN APRIL 2011. The primary objective of the trade mission was for UAE-based Islamic financial firms to

engage with potential partners, distributors and resellers of products and services as well as clients in Germany and France. The mission’s program included meetings with ministries and financial market regulators, market participants (banks, insurance companies, asset managers, advisory institutions etc.), industry associations as well as educational institutions who are eager to further develop their capabilities in Islamic finance. During the mission, Dubai Exports also launched the first „UAE Islamic Financial Services Directory”, produced in partnership with Zawya - the leading financial information provider in the region showcasing the vast talent of expertise that lies in the country. The launch of the publication took place during the Islamic Finance Day Seminar which was

successfully held on April 13 in Frankfurt with the participation of numerous industry representatives from Germany looking to develop and establish Shariah compliant services and products in the country that has over four million Muslims with an estimated wealth of 25 billion euros. „

Daniela Calligaro German Emirati Joint Council for Industry and Commerce (AHK)

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Anita Witt & Sruthi Sreedharan German Emirati Joint Council for Industry and Commerce (AHK)

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OUTSIDE

THINKING

THE BOX

CONTAINERS ARE WIDELY KNOWN AS A MEANS OF TRANSPORT AND STORAGE AROUND THE WORLD, BUT HAVE YOU EVER THOUGHT ABOUT OTHER POSSIBILITIES TO MAKE USE OF IT? MFC (MODERN FREIGHT COMPANY) LOCATED IN THE JEBEL ALI INDUSTRIAL AREA OF DUBAI, OFFERS CONTAINER SOLUTIONS IN A WIDE RANGE OF APPLICATIONS THAT MIGHT BE SURPRISING TO SOME OF THE READERS.

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ajlis magazine met with Nick Trott, General Manager and Jagdish Hadimani, Manager-Container Concepts, who were kind enough to give us a valuable insight into MFC and their premises and facilities. Since 2006, MFC has been focusing on container conversions through its specialized division, MFC Container Concepts and has managed to create its own niche in the regional market by taking up specific projects. ISO Shipping Containers are an excellent basic design, which enables them to be transformed to an almost infinite number of alternative uses. Closed containers are not only changed to open-top containers, but by adding doors, windows, lighting or air conditioning a container can be changed into portable offices, changing rooms, ticketing stands and for numerous other applications. MFC has built acoustic generator

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ONE OF THE FIRST MAJOR PROJECTS OF THIS KIND WAS AN AMERICAN MILITARY HOSPITAL BUILT IN AFGHANISTAN IN 2006, WITH 74 UNITS, INCLUDING AN OPERATION THEATER, A REST AREA AND AN OUTPATIENT FACILITY. rooms, crew accommodations, transformer rooms, portable workshops and modular buildings out of simple containers. One of the first major projects of this kind was an American Military Hospital built in Bagram (Afghanistan) in 2006. The 74 units, equal to 2,500 square meters, were manufactured in Jebel Ali and transported to Afghanistan in separate units. It included an operation theater, a rest area and an outpatient facility. MFC pride themselves on being the pioneer in modular fabrication in the country and offer the full product line from design to delivery. With its in-house designing and engineering department, MFC is in a position to design solutions according to customer requirements and specifications. Even if the customer has only a rough idea of what he wants, MFC can help. They are able to produce fire-proof, sound-proof containers as well as those with sound and vibration reduction specifications. The customized containers come in the following sizes: 10ft, 20ft or 40ft long and 8ft, 8.5ft or 9.5ft wide which can be joined together to achieve any width or length.They can also be stacked to provide storied accommodation made accessible

via internal or external staircases.The containers can easily be relocated, have low maintenance costs and are custom built. Furthermore, the long life of a container should be mentioned: depending on the location, a container can be used for up to 10 years. Off-shore containers are also part of MFC’s portfolio. These containers are manufactured on site based on the DNV 2.7/1 and European standard EN12079 which make them stronger than normal containers built to ISO standards and therefore perfect for the off-shore oil and gas industry. MFC recently finished a project where they set up a canteen including a prayer room, fitted with solar panels. The solar power thus generated is sufficient for the indoor lighting and even though the payback period for such an investment can be up to 10 years, MFC is glad to make a difference and help to reduce the carbon footprint. Another focus of MFC is the repair and storage of containers. They have a fully IICL certified repair facility including inspection, estimation, reporting and cost effective repairs. Furthermore, MFC has 30,000 square meters available that are mainly

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STRANGELY ENOUGH, 2009 WAS THE BEST YEAR FOR THE COMPANY SINCE ITS FOUNDING IN 1977 AS A SHIPPING AGENT used as a depot and can accommodate over 6,000 TEUs (Twenty-foot equivalent Unit). This turned out as an advantage in 2009 during the economic crisis, when roughly 15% off all container ships in the world were off-charter increasing the demand for storage space. Shipping lines were taking out ships and there was a considerable percentage of tonnage sitting idle, hence the container depot market rose. “Strangely enough, 2009 was the best year for the company since its founding in 1977 as a shipping agent”, remarks Nick Trott. In 1996 MFC moved to an area only 10 km away from Jebel Ali port and the Free Zone with its manufacturing site and the head office following in 2003. Manufacturing in the UAE has the advantage of lower land and labor costs, as well as being closer to the customer, since the main markets are in the U.A.E., Afghanistan, Turkmenistan, Saudi-Arabia and Oman. They also plan to expand into wider areas and access more potential markets such as Iraq. MFC is part of the Dutco Group (a large UAE based company of groups) and employs over 250 people. Air and Sea Freight, Sea/Air modal, warehousing and distribution are also included in the portfolio of MFC. The latest addition to their group is the new office in Doha, Qatar. MFC has recently set up a new company under the name “MFC Container Concepts” with a larger manufacturing facility. “Till Bagram, we were mainly

a container depot. Under the new company and name we hope to get the right focus and awareness among our customers” adds Trott. „

Nick Trott (left) and Jagdish Hadimani

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Lamiaa Farrag Business Development Executive TÜV Middle East

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TÜV NORD KEEPS AN EYE ON QUALITY IN THE MIDDLE EAST TÜV M IDDLE E A ST ‘ ’MEMBER OF TÜV NORD GROUP’’ A LEADER IN INSPECTION, TESTING, CERTIFICATION AND AUDITING, CALIBRATION, TRAINING AND EDUCATION SUPPORTS MANUFACTURERS IN ENSURING QUALITY - SAVING MONEY.

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hoever wants to be successful in the international market in the long-term, must guarantee long lasting quality. TÜV Middle East ‘’Member of TÜV NORD Group’’ plays a major role in the manufacturing industry. TÜV Middle East examines and monitors the required standards to ensure that the manufacturing process, components, management system and personnel are in compliance with international standards and the required specifications. Continuous control of products, processes and systems are necessary to ensure compliance. In addition, monitoring and certification are the key to establishing genuine completive advantages. TÜV Middle East provides all the services for achieving this from one single source. In the Gulf region, Energy, Steel and Petrochemical sectors are the major drivers in the production industry. Manufacturers are keen to ensure that the required quality standards are met, by consistently monitoring the complete production chain from supplier to end consumers. The role of third parties enters here in enhancing and assuring the quality of the product not only by guaranteeing the smooth and safe flow of the supply chain processes but also adequate qualifications of the manufacturers. TÜV Middle East as a third party provides governmental, semi-governmental and the private sector in the Middle East with qualified personnel capable of handling urgent quality control issues and implementing the highest safety requirements. TÜV Middle East also conducts periodic inspections which save time and money by preventing costly delays in the supply chain and oversights that could lead to prolonged delivery schedules. The role of the inspection is to ensure that the required standards and specifications of the procurement processes are met. For instance,

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TÜV Middle East helped the integrity department of the Abu Dhabi Marine Operating Company (ADMA-OPCO) to ensure that they received the requested materials, components and equipment as per ADMA’s specifications. This was possible through inspection and supervision of material testing, as well as, conducting prequalification audits of the manufacturers. “We succeeded in inspecting 250 purchase orders in more than 15 countries, utilizing 50 inspection engineers in the ADMA-OPCO worldwide third-party inspection project’’,states Merza Shishani, Industrial Services General Manager-TÜV Middle East. Another key player in the production industry is the food sector. As consumers expect food to be wholesome, nutritious and, above all, safe,it is crucial to ensure that safety and hygiene regulations are maintained within the food supply chain. However, the incidences of foodborne illnesses are unacceptably high and to ensure that risks are minimized, food sector businesses need to operate according to a food safety management system. The International Organization for Standardization has developed a new standard named ISO 22000:2005 to cover the complete food chain from “farm to fork”, including catering and packaging companies. On the other hand, governments also play a crucial role in monitoring and enhancing hygiene. The UAE government entrusts TÜV Middle East with the training and creating awareness of food safety

and hygiene. Abu Dhabi Food Control Authority (ADFCA) has launched EFST – Essential Food Safety Training Project, an initiative to train all food handlers in the Emirate of Abu Dhabi in the basic level of Food Safety & Hygiene by 2012.By the end of the first quarter of 2011, almost 12,000 food handlers from the key players in the food and hospitality sector in the UAE were trained and certified by TÜV Middle East. In a country such as the UAE, where the tourism industry contributes heavily to the GDP, its reputation as a tourism destination must be protected and further enhanced by maintaining and improving the safety of food. Here comes the role of TÜV Middle East, which is to offer proof that that the highest standards are in place. The dilemma of retaining existing customers and wining new ones is based on keeping an eye on the quality processes, products, qualified personnel and management systems. A “Controlled Quality” mark from TÜV NORD validates that the manufacturers have gained the ongoing loyalty of their customers. Markus Lechtermann,Vice President-TÜV Middle East Member of the TÜV Nord Group’’ is involved in auditing, certification, inspection, testing, calibration and training. TÜV Middle East has been operating in the GCC for more than twenty five years with a growing work force and eight offices and certified more than 200 companies in the region. „

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A member of the Air Liquide Group

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Sruthi Sreedharan & Katharina von Hoessle German Emirati Joint Council for Industry and Commerce (AHK)

LUXURY THE UAE

MADE IN

WHETHER IN THE COSMETIC SECTION OF A HIGH END DEPARTMENT STORE OR IN A DUTY FREE SHOP WE ALL ENCOUNTER IN OUR DAILY LIFE GLAMOROUS, LUXURY PERFUME AND COSMETIC COUNTERS. THE DESIGN IS USUALLY CREATED BY THE BRAND ITSELF, BUT WHAT YOU SEE IS A RESULT OF THE TECHNICAL EXPERTISE OF COMPANIES PRODUCING THESE POINTS OF SALES WITH THE LATEST TECHNOLOGIES AND HIGH END FINISHING.

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ne such company specialized in this field is KPM - Koenig Project Management GmbH. Founded in2003 in Essen, Germany the company established itself quickly within Europe and opened offices in Paris and London. With the production facility based in Duelmen, Germany, various service centers were established in cities like Barcelona, Helsinki, Oslo, New York, Munich, Berlin, Zürich and Moscow. The preparation for the World Cup in 2010 resulted in a huge demand in South Africa, an opportunity which they did not let pass by. Two years ago, KPM decided to further extend their reach and opened a branch in Dubai Silicon Oasis in order to better serve its customers in the Middle East and to examine and expand their local footing and network. And in Basem Siaj, KPM found the perfect Chief Operating Officer for this task. With his academic strength and bilingual (German-Arabic) background he proved to be the right choice to bridge relationships between the German mother company and its Middle Eastern clients. Based on his observations, KPM decided to look at a long term perspective of whether to start their own production facility or partner up with a local company. Positively surprised by the excellent quality produced locally, they decided to try a bit of reverse engineering and look for local partners with an existing manufacturing facility, where KPM could add value with inputs of German quality and technology. This is where Deco lab came into the picture. A team from Germany visited Dubai to survey

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the market and the premises of Decolab and Mr. Suresh Miranda, Managing Director of Decolab in turn was invited to see their facilities in Essen and since then there was no turning back. In late 2010, Basem Siaj decided to move his base to the offices of Decolab in order to better facilitate their common business interests and in Jan 2011 the official cooperation agreement was signed between the two companies marking the beginning of yet another UAE-German partnership. “Partnering with KPM was a chance for us to think from a different perspective as well as to employ new ways of doing things” says Miranda. KPM’s role is to monitor and supervise the processes and ensure that the quality and safety regulations are up to EU standards. The initial phase started

out with acquiring the latest automated, high precision machinery and tools to enhance the production. Introduction of social audit, additional trainings for the staff and constantly developing new ways and introducing the latest technologies are ways in which KPM and Decolab work to complement each other. With a view on being a socially and environmentally responsible organization, they have also taken their own steps to reduce their wastage and carbon footprint. Recycling water within the facility, using environmentally friendly materials and low consumption LED lighting wherever possible are just some of the ways in which they try to make a difference. For KPM this venture has proved to be extremely beneficial for their entry into the regional market.

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As Europe is becoming extremely price conscious, the focus is increasingly on countries such as the UAE, where the labor market is relatively cheaper and the fact that it is already a well-established logistic and service hub for many multinational companies. This also results in a win-win situation for both sides, thereby enhancing bilateral trade. The facility in Dubai serves the high quality furniture requirements of the entire GCC as well as the Indian subcontinent. KPM liaises with brands that have offices in Europe and in countries like India, Decolab provides on-site maintenance and after sales services. For the global luxury product giants, their brand image is holy and the task of companies like Decolab is to make sure that the design and specification guidelines referred to as the “Bible” is adhered to. KPM also has plans to expand their portfolio and build up a creative and design team in the future, giving them a more flexible hand at what is now a largely restricted field. Most luxury brands invest in reinventing their stands and displays approximately every 3 years,

based on new product launches corporate colors, images etc. In the first quarter of 2011, their figures rose 25 % including winning new projects and clients, signaling that the current global economic situation has not affected the high end market. In order to meet the growing portfolio and needs of customers, they plan to move to a new and larger facility by the end of April. „

PRODUCTION PROCESS

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Time frame for a mid-size project from technical drawing to delivery days

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König Project Management GmbH Basem Siaj Chief Operating Officer Mob +971-50 -1212537 Email [email protected] www.kpm-online.com

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Design department provides technical drawing Create cutting list Cut raw material Start joining Inspection as per details Metal work section Painting section, separate location to avoid dust Painting within a temperature and pressure controlled room Up to five layers (repetitive painting & sanding, top coat, very smooth lacering), 48 hours drying time between processes Mantling of wood, acrylic, metal, glass and mirror elements Packing for delivery

Claas Wellmann German Emirati Joint Council for Industry and Commerce (AHK)

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RAS AL KHAIMAH RAS AL KHAIMAH (RAK) IS GEOGRAPHICALLY LOCATED IN THE NORTH OF THE UNITED ARAB EMIRATES, BORDERING OMAN AND THE ARABIAN GULF. COMPARED TO ITS NEIGHBORING EMIRATES, WITH A POPULATION OF APPROXIMATELY 250,000 PEOPLE, IT IS RELATIVELY SMALL. EVEN THOUGH NO SIGNIFICANT OIL AND GAS RESERVES HAVE BEEN FOUND THERE, THE EMIRATE HAS MANAGED TO BUILD UP AN INDEPENDENT AND DIVERSIFIED ECONOMY THAT IS CURRENTLY GROWING VERY WELL AND VERY ATTRACTIVE FOR MANUFACTURING COMPANIES.

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he prevailing local conditions, such as the well-developed infrastructure, safety, qualified workforce and tax benefits, as well as the geo-strategic location and good logistics links make RAK attractive for foreign companies. The deep sea container port Saqr Port is set to continuously expand and is strategically located at the Strait of Hormuz, which offers excellent connections to the surrounding continents. And with a 6 to 8 hour flight about 3.5 billion people – that is half the world’s population – can be reached easily from the UAE. With Ras Al Khaimah Free Trade Zone (RAKFTZ) and Ras Al Khaimah Investment Authorithy (RAKIA), companies can choose between two freezones for their business setup. Main reasons for owners and managers to open their business in Ras al Khaimah free zones are cost effectiveness and quick decision-making, which lead to easy setup of a new company. That’s why the Financial Times has rated Ras Al Khaimah as one of the most interesting places in the Middle East for foreign direct investments.

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Local and European companies are operating their own production sites in RAK. Established in the year 1980, Julphar was the first pharmaceutical company in the Arab Gulf area. Over the years, it has developed into the leading producer of pharmaceutical products in the region, with operations going on all over the globe. Julphar’s nine production facilities in the UAE are equipped with the latest technology to ensure quality at the highest level. High quality ceramic and bath ware products are being produced by RAK Ceramics in RAK since 1991. Since its foundation, RAK Ceramics has become the largest producers of ceramic and porcelain tiles with an annual turnover of approximately 1bn USD. The daily output of 227,000 square meters or 8,500 tiles of sanitary ware is exported to over 150 countries. The German company KLUDI, the manufacturing leader of bathroom and kitchen fittings, is also present in RAK. The strategic location of RAK helps KLUDI to serve the rapidly expanding Middle Eastern and South Asian markets on time. KLUDI RAKs facilities are equipped with the latest in European technology, to ensure consistency, innovation, careful workmanship with the advantage of excellent product service and long lasting quality. That is why all the products of KLUDI RAK are a perfect showcase of “German technology” at its best. Duscholux, another German company, is exporting acrylic bathtubs and shower enclosures from RAK to Germany. With designer and functionally highvalue products, Duscholux is constantly adapting to the increasing demands of today’s market trends as well as of the future. An innovative product portfolio, with a high number of variants within

the four centers of their competence such as shower enclosures, acrylic bathtubs, wellness and space saving room concepts, offers practical and stylish solutions for nearly all kinds of size and construction demands. Duscholux is today one of the world’s market leaders in the field of business. The strict attention to high quality standards make Duscholux products stand out from other mass products. Knauf, an international producer of building materials and construction systems, has opened its first gypsum board plant in Ras Al Khaimah. The plant is expected to have an annual capacity of 40 million square meters of gypsum boards. Knauf specializes in producing materials for drywall construction, plasterboard, mineral fiber acoustic board and many other construction materials. Besides the economic advantages, RAK also offers a lot in terms of quality of living, whether it is diving, water sports, all types of beach activities, the new Ice-Land Water Park or a round of golf on an 18hole Championship Golf Course. The northernmost of the seven Emirates is also well known for its varied landscape with its turquoise waters, white beaches on its 60 km coastal line, the red desert and up into the 2,000m high black mountains. Real estate projects in RAK integrate well into the nature and offer very attractive accommodations. Dubai can be reached within about an hour and Abu Dhabi within two hours. „

In case you would like to receive further information about Ras Al Khaimah, please contact us or our affiliates such as InvestiQ FZLLC under www.investiq.de.

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Tatjana Fuhr Managing Partner Sienna Legal Consultancy FZC

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OPENING A PRODUCTION LINE IN THE UAE:

GERMAN STYLE RECYCLED PRINTER TONERS AND SWISS STYLE HANDMADE CHOCOLATE SINCE 11 YEARS DR. SASSAN DIETER KHATIBSHAHIDI RUNS A COMPANY CALLED GERMAN IMAGING TECHNOLOGIES LLC, DUBAI. WHEN HE CAME TO DUBAI BACK IN 1999, TO REMANUFACTURE CARTRIDGES, ONLY A FEW FREE TRADE ZONES EXISTED IN THE UAE.

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ogether with a local sponsor, he decided to open up a production facility in the industrial district near the airport in Dubai on an area of 1,200 square meters and leased the land from the government. Meanwhile, the company has become a major firm with 60 employees. But if he had to make the decision once again today, he would set up his factory in a free zone, even though the start-up costs are often more expensive. In order to understand his point of view, let’s go back to the principles of setting up a company in the UAE: To establish a company in the UAE (outside the Free Zones) a foreigner needs a UAE citizen or an Emirati company as a Partner. By law, the local sponsor must hold 51% of the shares of the limited liability company, which is the starting point of numerous legal and factual issues. In most of the partly foreign owned companies, it is rare to find a partner who actually pays his share of the company’s capital and actively participates in the daily operations of the firm. It is common that foreign investors seek local sponsors, who are willing to give their name and sign the formation documents against an annual fee ranging from AED 20 000 to 100,000 depending on the sponsor’s celebrity and business contacts. The sponsor then usually signs a side agreement to the contract, which confirms that he has not contributed to the capital of the company and is therefore not entitled to share the profits.

But such side agreements often violate the Anti-Fronting Law and must be carefully drafted. Courts decide on a case-by-case basis whether such a side agreement is sustained or not. Even if the conflict between investor and sponsor stays out of court, the engagement of the sponsor in other companies may cause significant problems to the foreign investor: The sponsor might be in disfavour with government authorities such as immigration, customs and licensing authority due to his activities with other companies of which he

TO ESTABLISH A COMPANY IN THE UAE (OUTSIDE THE FREE ZONES) A FOREIGNER NEEDS A UAE CITIZEN OR AN EMIRATI COMPANY AS A PARTNER. is a 51% shareholder. This spill over can have such an impact on the company of the foreigner that the same also falls into disgrace. Furthermore the sponsor may initially be satisfied with an annual fee, but as soon as business picks up, he might request his share of the profit. And in the event that the sponsor dies, his heirs might demand their share of the rights. Therefore many foreign investors decide to open their production line in one of the 30 free zones in the UAE, some of which cater perfectly to the specialized needs of certain industries. There, 100% foreign ownership is permitted. In addition to cost-effective labour supply and attractive pricing for the rental of land, warehouses and production facilities, especially the free zones in the neighbouring Emirates offer various business opportunities for foreign companies. However, all free zones are, legally speaking, a foreign country, hence a 5% duty applies in case the ‘Made in UAE’ product shall be traded in the local UAE market. In addition, the Free Zone Company can only distribute its product in the UAE through a local Agent. Many foreign investors however want to keep the control of the distribution of their products in the local market. They therefore produce in a free zone and set up another company in the UAE for trading purposes only. But also in such a trading entity, a local sponsor must hold 51% of the share. Nevertheless the free zone company can control the profits of the trading LLC and thus minimize the risk of the

local sponsor taking more than his fair share. Daniel Hutmacher, a ‘Chocolatier’ from Switzerland, has carefully weighed all these arguments when he founded his company Swiss International Chocolates LLC in 2008. Since key clients for his handmade chocolate are luxury hotels and gourmet shops in Dubai and Abu Dhabi, he decided to accept the risk of 51% local shareholding, and has opened his production facilities in Ras Al Khaimah, a low-cost emirate 70 km north-east of Dubai. He succeeded in convincing Ras Al Khaimah Investment Authority (RAKIA) to act as a sponsor. RAKIA is the investment arm of the Ruler of Ras Al Khaimah, His Highness Sheikh Saud Bin Saqr Al Qasimi. Foreign investors who want to open a manufacturing facility in the UAE must hence thoroughly weigh all the pros and cons of the different investment models, choose the local partner very carefully and have all related documents and contracts drafted by a specialized lawyer. „

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Christian Boderke German Emirati Joint Council for Industry and Commerce (AHK)

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HIGH STANDARD OF TRADEMARK LEGISLATION IN THE UAE

MADE IN THE UAE – A SUCCESSFUL MARKET INTRODUCTION OF INNOVATIVE PRODUCTS ALWAYS REQUIRES AT LEAST A MINIMUM STANDARD OF INTELLECTUAL PROPERTY PROTECTION TOWARDS COMPETITORS. ALTHOUGH NOT PART OF THE MADRID AGREEMENT CONCERNING THE INTERNATIONAL REGISTRATION OF MARKS, THE GCC COUNTRIES, ESPECIALLY THE UAE, OFFER AN EFFECTIVE REGULATION IN THE FIELD OF TRADEMARK AFFAIRS.

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he development of certain products often takes many years before their market introduction. This means long term framework conditions are the basic requirement for research and technological development. Meanwhile there is almost no product, which is not being copied, and the economic damage caused by this amounts worldwide to approximately three-digit billions. Hence, adequate protection concerning Intellectual Property, especially Trademark Law, is mandatory for companies before launching new or distributing products in different countries. It is also very important to protect the market position and the expenses of those who create trademarks. Furthermore you need strong authorities with wide-ranging powers of intervention for tracing product piracy and illegal reproduction and prevent them in the future.

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In the past, the UAE was facing major challenges with regards to product piracy and related activities. Due to that, the government has set up certain laws concerning trademark protection, since the nineties of the last century and amends them continuously till today. By joining the World Trade Organization (WTO) in 1996, the UAE also ratified the TRIPSAgreement (Agreement on Trade-Related Aspects of Intellectual Property Rights). To illustrate the advanced level of the UAE Trade Mark Law the following lines give a short summary of the most important cornerstones. The legal foundation of the Trademark Law in the UAE is the Federal Trademark Law No. 8. Because the UAE has so far not joined the Madrid Agreement Concerning the International Registration of Marks, the parties are forced to register their marks directly in the UAE. An international registration unfortunately does not help them here. It remains to be seen whether the UAE legislation will accede the mentioned agreement in order to simplify the process of trademark protection in the UAE in the future. At present companies are able to register every suitable sign to ensure differentiation between products and services of different providers. These can be words, pictures, names as well as designs, emblems and even sounds or combinations of them all. Referring to the importance of differentiation of

trademarks, companies cannot register signs which are unable to discern several products from each other. In addition, there are some signs, especially sovereign emblems which violate public policy and morality as well as symbols of world trademarks like Coca Cola, which are not suitable for public registration. Referring to the international classification of Marks by the Nice Agreement, companies can register their signs in 45 different classes, from chemical products to legal services. The procedure for registering a trademark requires the following: Presentation of the desired sign in a written or graphical way along with an application form filled out in Arabic and a payment of 500 AED. The protection period runs for ten years with the possibility of renewal for another ten years. The legal status of the trademark owner allows him to prohibit competitors to use similar or identical signs for their products. He also can grant licenses to others concerning the registered trademark. Apart from the mentioned civil law aspects, criminal penalties up to imprisonment might be imposed on violators. The UAE IP Authorities have specifically trained departments, which are directed to run raids against shops or warehouses and to sequester piracy products. All in all, local and international companies will find a high standard of Trademark protection in the UAE. „

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Anna Uzarowska German Emirati Joint Council for Industry and Commerce (AHK)

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UNDERGROUND PIPE-SYSTEM: CHALLENGES & SUCCESS STORIES FROM THE REGION WATER IS THE ESSENCE OF LIFE AND A PRECIOUS LIQUID PARTICULARLY SCARCE IN THE ARID AREAS OF THE MIDDLE EAST. HENCE ALONG WITH OIL AND GAS, THE WATER PIPELINE INDUSTRY PLAYS A MAJOR ROLE IN THE REGION.

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eawater needs to undergo a complex process of desalination in order to become suitable for human consumption. Desalinated and purified liquid is subsequently transported to water reservoirs for storage purposes, from where it is distributed via piped water system to end-users. How does the system work and how complex is it? The foundation of a piping system originates from ancient civilizations, when the need for potable water and drainage was developed. The early water-supply systems relied on gravity, and its pipes were made of clay, lead, bamboo-wood or stone. Improvements in the technology took place around 19th century which lead to the development of modern methods utilizing a network of high-pressure pumps, coupled with pipes made of copper, brass, plastic, or other nontoxic materials. One of the most advanced types of modern pipes is a high density polyethylene pipe (HDPE). It is a cost effective, multi-purpose pipe of lowest repair frequency as compared to other materials used for urban water, oil and gas distribution. It is characterized by high resistance to corrosion, light weight, flexibility and durability of more than 50 years. There are excellent raw material supplies, as well as state-of-the art manufacturers in the Region. But pipe welding is a procedure requiring expertise. The knowledge of professional installation and repair of HDPE pipes must become a pre-requisite to an effective and sustainable usage of the precise technology. In June 2008, joined efforts of SKZ the German Plastic Institute and BMC Gulf LLC resulted in the opening of the first SKZ Training Center in the Middle East for pipe welders and construction site supervisors. The establishment was of great importance for the Region, acknowledging its problems with leakage rates up to 50% in the potable water systems. In comparison, Germany’s leakage of only 7.3% belongs to the lowest in the world. That is why Germany’s “know-how” has been selected to support the

improvement of the piping- system in this enormously fast-paced developing Region. What are the critical points for welding HDPE pipes and how should they be addressed in order to ensure smooth and appropriate pipe-system installations? Generally, the problems start at the construction site. Pipes suffer damages due to incorrect storage and handling, followed by usage of wrong parameters while welding, and mistakes that occur during pressure testing after the installation. Likewise, utilization of inappropriate welding equipment and accessories adds to the challenge. Keeping in mind variety of problem sources, the comprehensive training plan for both pipe welders performing the welding on-site and engineers supervising piping projects has been established by SKZ - the German Plastic Institute. The training offers an opportunity to gain an in-depth knowledge and hands-on skills required on the construction site. According to Fabian Beermann, Division Manager at BMC Gulf LLC, “Just as you would not let somebody drive your new Mercedes car without a driving license, you should not allow someone who has not been properly trained and tested to weld PE pipes”. Moreover, the contractors need to understand that they do not pay for the license but for the training and practical skills of their workforces. After successful accomplishment of the training, completed by theoretical and practical examinations, the “Certified HDPE Pipe Welder GW330” and “Certified HDPE Pipe Welding Supervisor GW331” licenses are issued. Licenses are valid for one year and are extendable based on attendance of one-day “re-fresher” courses. The contents and validity of Welder Licenses are regulated by the German Welding Society (DVS) and the German Technical and Scientific Association for Gas and Water (DVGW). But the challenges do not end here. The training team must additionally account for difficulties resulting from the complexity of the construction industry structure in the Region. Since majority of laborers employed in this sector originate from the SouthAsian continent, the language barrier, as well as differing education levels need to be considered while planning the training agenda. Given that the majority of installation manuals and operating instructions of

welding machines are supplied in English, minimum language skills are required from the participants in order to qualify for the program. The SKZ training program has successfully issued about 300 certified welding licenses in the Middle East so far, including the 1st Arab Woman to receive the International Plastic Welder License. This, among others should encourage construction industry decision makers to invest in the upgrade of skills and knowledge of their employees, to achieve a sustainable and environmental friendly infrastructure, which will serve future generations. „

BMC Gulf LLC Fabian Beermann Division Manager Plastic Welding Technology Tel: +971-4-8845001 Mob: +971-50 -6453445 Email: [email protected] www.bmc-plasticwelding.com

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ADVERTORIAL

Michael Kienberger General Manager German Tech Machinery

ADVERTORIAL

THE MIDDLE EAST AS A STRATEGIC STARTING POINT FOR INTERNATIONAL SUCCESS

EVEN TODAY THE MIDDLE EAST WITH THE UNITED ARAB EMIRATES AS ITS STRATEGIC CAPITAL IS ONE OF THE MOST POPULAR BUSINESS CENTERS FOR INTERNATIONAL ENTERPRISES. THE DEMAND IN THE SERVICE SECTOR AS WELL AS THE POSSIBILITY TO TRANSACT BUSINESSES WITHOUT MANY LIMITATIONS WAS WHAT BROUGHT ME TO THE EMIRATES YEARS AGO. PARTICULARLY THE UAE’S GEOGRAPHICAL LOCATION IN THE GCC, ITS NEIGHBORING MARKETS IRAN AND IRAQ, OFFERS ENORMOUS CHANCES NOT ONLY FOR MULTI-NATIONAL COMPANIES BUT ALSO FOR THE SMALL AND MEDIUM-SIZED ENTERPRISES.

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he company German Tech Machinery could successfully place itself in the market in the near future. One of our secrets is our ability to embrace the Arabian characteristics, at the same time retaining our German roots. In order to become familiar with the region’s market, one needs abundant patience and above all respect for the difference in culture, mentality and different way of life to start with. However advantages such as tax savings, affordable salaries for the work force and last but not the least energy costs are reason enough for any company or institution to consider establishing itself in the Middle East and I can personally recommend this 100%. While many of our partner companies in Europe were affected by the Credit Crunch in the past two years, German Tech Machinery could generate and complete numerous projects successfully during the same time. The reason being that, as suppliers and service partners within the range of technical machines, we acted strategically and as the saying goes we made sure we were “In the right place at the right time”. In order to be successful in the long run, one must be ready to undertake risks. My personal experience in the region has been such that business partners often become friends and that in most dealings

WorldClassGerman Wood-WorkingMachines

trust between the concerned parties is a vital element. While years ago it was strongly recommended to integrate your local partner in your business ventures, today the possibility of running your establishment completely independently has finally presented itself – offering greater flexibility. I see the future particularly in Iran, Iraq and Dubai strategically speaking as being the perfect operating center to conquer these markets. With our Main Office in Dubai, a Representative Office in Doha – our goal for the upcoming months is to establish multiple branches in the region. We are confident that ‘’GERMAN QUALITY’’ represents reliable service, premium quality and commitment which are now more than ever in demand. „

YOU HAVE THE IDEA - WE HAVE THE SOLUTION!

WorldClassGerman Wood-WorkingMachines

GERMAN TECH MACHINERY

YO U R B U S I N E S S PA R T N E R Phone: +971 4 447 1788

w w w.germantechmachiner y.com

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Sousann Al Heureithi German Industry and Commerce Office (AHK) Oman

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OMAN’S ANSWER TO THE CABLE INDUSTRY HUSSAIN BIN SALMAN AL LAWATI, BORN INTO AN ORDINARY FAMILY, GROWING UP IN RATHER TOUGH CONDITIONS, STARTED HIS ENTREPRENEURIAL LIFE AT THE TENDER AGE OF FOUR, BY SELLING CHOCOLATES ON THE STREETS OF MUTTRAH (SULTANATE OF OMAN) TO SUPPORT HIS FAMILY, AND IS TODAY THE VICE-CHAIRMAN AND MANAGING DIRECTOR OF OMAN CABLES INDUSTRY S.A.O.G. (OCI).

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rior to the startup of OCI, Hussain was extensively involved and headed the family business, Al-Saleh Enterprises (ASE) dealing in trading activities of electrical lights with his Uncle Mustafa Bin Mukhtar Bin Ali Al Lawati who was at that time employed in the Government of Oman and the business operations was managed by Hussain. The fortunes of ASE changed from a small enterprise to a giant organization. Al Saleh is now a reputable business entity in electrical accessories and lightings with branches in Muscat, Ibri, Sohar, Salalah and in the UAE. Using Al-Saleh Enterprise as a springboard, Hussain together with his Uncle Mustafa, started the Electric Wires and Cables Manufacturing Company (EWCMC) which was later renamed as Oman Cables Industry S.A.O.G. Oman Cables’ success story began in 1979, while Hussain was in Mumbai and dreamt of exploring the idea of setting up an electrical power cable manufacturing industry in Oman. The two entrepreneurs established OCI with an initial capital of OMR 250,000 (US$ 649 351), located in a humble structure in Rusayl Industrial Estate on 10,000 sqm and a workforce of 10 employees. The company’s first year turnover was about OMR 75,000 (US$ 194 654). Mr Hussain has remained in the capacity of Vice Chairman & Managing Director since inception. In 1997, Oman Cables Industry S.A.O.G entered into an alliance with Draka Holding N.V. from the Netherlands and one of the largest cable manufacturers in the world. Today OCI is one of the fastest growing industries in Oman. The company has a paid-up equity of OMR 8.970 million (US$ 23.3 million) and had a turnover of OMR 304.4 million (US$ 780 million) in 2008. 650 employees are working on 135,000

sqm in Rusayl developing, manufacturing and marketing a totally integrated production line of low and high voltage power cables, control and auxiliary cables, instrumentation cables and overheard line conductors. OCI could reach 75% of the local market share in Oman in 2007 only representing 35% of its sales turnover. The company exports to the Middle East, UK, Europe, Africa and the Asia Pacific. He continued his vision and added another dimension in 1988. Under his leadership Oman Cables started the manufacturing of aluminium rods. He kept his enterprising vision till the time the country showed revival in the economy and started diversifying its economy to non-oil activities. In the year 2002, the Government of Oman announced the Aluminium Smelter Project in Sohar. In the year 2007, OCI and Takamul Investment Company of Oman Oil entered into an agreement (51% Oman Cables – 49% Takamul) to set up a manufacturing plant in Sohar for aluminium rod and electrical conductors. Oman Aluminium Industries LLC (OAPIL) was established and commissioned during 2009 as a subsidiary of OCI. Mr Hussain is the Chairman of this joint venture. “We have successfully obtained international accreditations that have allowed us to become a global player in our industry. Oman Cables has successfully embarked on a backward integration strategy to ensure continued supply of its major raw materials. We have developed a competent skills base in Oman to ensure continuity of the

company” says Hussain. There was a time when Oman used to source MV cables from the UK market. The tide is finally turning, as OCI is now reversing the history by exporting these products to the UK from Oman. OCI has contributed enormously to the growth of Oman’s economy and that of the GCC. Hussain Al Lawati is proud to be the only premier cable manufacturing company in the Sultanate with such results. OCI has overcome the rising cost of copper, a raw material used in this sector, by the increasing demand of energy and power in Oman, which has doubled over the past decade as a result of the strong growth in the industrial sector. An analyst of the Gulf Baader Capital Market stated: “We remain positive on the overall outlook for cables in the Omani market”. The Omani government committed to invest more than US$7 billion on power generation and transmission in the coming years. Beginning of the year Oman Cables Industry S.A.O.G. reported an increase in net annual profit of 22.3% from 2009 to OMR 8.1 million. The GCC is dominated by big players such as Elsewedy Cables of Egypt, Saudi Cable, and a number of smaller private cable companies. By entering new markets in Europe and South East Asia OCI is becoming geographically more diversified. „

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FOCUS OMAN FOCUS - OMAN

AMOUAGE

FOUNDED OVER 25 YEARS AGO IN THE SULTANATE OF OMAN TO REFLECT THE WONDERFUL HERITAGE AND TRADITION OF PERFUMERY, AMOUAGE FRAGRANCES ARE AN OLFACTORY DELIGHT AND EVOCATIVE NARRATIONS OF HUMAN ENDEAVORS. THE NICHE LUXURY FRAGRANCE HOUSE IS DEVOTED TO CREATING FINELY BLENDED PERFUMES WITH THE HIGHEST QUALITY OF RARE AND LUXURIOUS INGREDIENTS SOURCED FROM AROUND THE WORLD, BRINGING ARTISTRY TO PERFUMERY WITH INCOMPARABLE DISTINCTION.

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ead by CEO, David Crickmore, the House adopts an inventive approach to all its creations. Amouage perfumes are created by internationally recognised perfumers in Grasse in the South of France under the guidance of Amouage Creative Director, Christopher Chong. Today, the House of Amouage has extended its product categories to include a Bath and Body Collection in addition to a Home Collection of candles and parfums d’ambience, a new range of travel accessories and exclusive leather goods

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hand crafted in Florence, Italy. “Over the last four years, Amouage has grown significantly with a dramatic shift in both strategic and creative direction. Every aspect of the brand is international and everything we do justifies our luxury positioning, never compromising on quality,” said David Crickmore, Amouage CEO. “We are a brand that does not slavishly follow trends. Our business is about seeking out the very best in quality, not just in terms of product but also packaging and the message we put across. Our consumers are sophisticated enough to stand out from the crowd and to want something more exclusive than the norm. They want Amouage since our fragrances have a different point of view and a different voice.” He added, “We are now a business that turns over more than 300% of the turnover when we started the project four years ago. Our profitability has grown by 500% and we have paid

German Industry and Commerce Office (AHK) Oman

THE GIFT OF KINGS for all our new developments in house without seeking further investment including - product development, retail shop fit outs as well as the new factory currently under construction, a fact of which I am personally proud.” Amouage has broken ground for the construction of a two-storey building at the site of the factory in Rusayl with a retail frontage to boost production that will meet the current and perceived increase in demand for the medium term. “It is only the first phase of our expansion,” stated Crickmore. “The current facility only allows us to produce 6,000 bottles a week, but with the new expansion, capacity will increase to 8,500 bottles a week and eventually touch 20,000 bottles a week allowing us to have enough capacity for at least the next five years after which we will implement phase two in our factory building program.” Speaking on the international expansion of the House, Crickmore commented, “We have taken Amouage to fresh pastures around the world. Markets such as Russia, Germany, Austria, Switzerland, Italy, Benelux, UAE and the UK are considered the strongest international markets. Italy is amazingly a phenomenal success. Our key strategy for growth is to increase the number of Amouage shops by building mono brand stores in all opinion forming cities around the world. This enables the brand to be seen in its entirety, with the full product mix, as well as in its own environment and therefore gives the purest expression of the brand DNA.” In 2010, Amouage celebrated the opening of its first international mono-brand store in the United Arab Emirates located in Dubai Mall which was followed by a second store in London’s eponymous district of Knightsbridge. It has also greatly expanded its distribution network where the brand is now sold in more than 35 countries in the world’s most premier stores including Harrods, Fortnum & Mason and Selfridges in London, Lane Crawford in Hong Kong, David Jones in Australia, KadeWe in Berlin, Bon Genie in Geneva and Bergdorf Goodman in New York City. “Amouage remains the only luxury goods brand from the Gulf to have such an international reach. It is an Ambassador for Oman as it takes a positive message from the Arab world to a wide audience around the world,” concluded Crickmore. „

Jonas Ruso German Industry and Commerce Office (AHK), Oman

FOCUS - OMAN

EuroPoles Middle East LLC GERMAN-OMANI JOINT VENTURE FOR CONCRETE POLES IN NIZWA

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SINCE 2009, THE RANGE OF LOCALLY MANUFACTURED GOODS IN OMAN ALSO INCLUDES THE PRODUCTION OF SPUN CONCRETE POLES. A NEW PRODUCTION FACILITY WAS OPENED IN NIZWA BY EUROPOLES MIDDLE EAST, IN A JOINT-VENTURE BETWEEN THE LEADING EUROPEAN POLE MANUFACTURER EUROPOLES GMBH & CO. KG AND THE OMANI RAY INTERNATIONAL L.L.C., A COMPANY WORKING AS A CONSULTANT FOR THE OIL AND GAS SECTOR, PROVIDING POWER GRID SERVICES. THE TOTAL INVESTMENT VOLUME FOR THE FACTORY AMOUNTED TO APPROXIMATELY 5 MILLION OMANI RIALS.

eing a market leader in Europe, Europoles operates several plants in Germany, Poland and Switzerland which deliver poles, towers and columns made of spun concrete, steel or fiber-glass reinforced plastics for a variety of applications. In 2010 the company with its more than 900 employees achieved sales of about 125 million Euros. Through the collaboration with Ray International L.L.C., Europoles Middle East is now able to provide a full turnkey solution for overhead power lines, covering training and consulting, products, services, drilling and erection and development of the power line. One of the main reasons for opening a local manufacturing plant in Oman was the high transport costs for the import of concrete poles via railway and ship. By saving on shipping costs, the new plant offers the possibility of providing the product in a much more cost efficient way to the Omani market. About 40,000 concrete poles can be manufactured per year, which are to be mainly used as a replacement for the still widely common, wooden overhead power line poles. Furthermore Oman’s proximity to the GCC region offers chances to export the concrete poles to other gulf countries, especially as the Europoles factory is the only facility in the whole GCC region that is able to manufacture spun concrete poles. The poles manufactured in Nizwa can be utilized for a variety of applications. Reaching from 5m to 30m in length they can be used for distribution and transmission of electricity for railway tracks, floodlights, street lights, advertisement towers, mobile communication or antenna towers. As the climate in Oman is very demanding for the materials, the most advanced production methods are being used in Nizwa. The high performance concrete used is compressed with over 20g and is very resistant to environmental exposure, for example to saltbreeze with its corrosive characteristics. Eventually the technological advantages of concrete poles results in a variety of commercial advantages. Apart from preventing failures due to pole fires, the total costs of a power line can be reduced with spun concrete poles, as they require less maintenance, have a longer life expectancy and can be positioned in a larger distance to each other, which reduces the number of required foundations and insulators. To reach a high quality standard, Europoles

Middle East has extensively invested into the vocational training of the factory’s workforce, in Germany. The personnel is thereby as far as possible drawn from young Omanis, holding various leading positions, from foremen to the management of the plant, with their share of the total workforce having already reached 50% in the initial phase of the company build-up. Another indicator for the quality standards of the Europoles plant is the certification with the DIN EN ISO 9001:2008 standard and an official approval of Europoles’ products by Petroleum Development Oman. Besides employing and training an Omani workforce, the company also focuses on the utilization of locally produced basic materials and primary products. Sand, aggregates and cement for the concrete pole production are delivered from Oman, partly even from the vicinity of Nizwa. The success of the Europoles factory, especially in the mentioned fields of career advancement for the Omani employees, the upkeep of high quality standards and the utilization of locally provided resources, was recently honored with a special award. Participating for the first time in the contest for “His Majesty’s Cup Award for the Best 5 Factories in Oman”, Europoles Middle East won the award in December 2010 against 40 other competitors in the country. Sponsored by the Sultan, the cup is awarded by a committee with ministerial representatives for industry and commerce, labor, environmental protection, finance and representatives from the Oman Chamber of Commerce & Industry, the Royal Oman Police and the Oman Development Bank, leading to high reputation of the award even in neighboring countries. „

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FOCUS OMAN HOTEL INTERIORS WORLDWIDE FOCUS - OMAN

Sousann Al Heureithi German Industry and Commerce Office (AHK) Oman

FURNISHED BY ZUBAIR FURNISHING OF OMAN ZUBAIR FURNISHING IS AN ISO 9001 QUALITY CERTIFIED INTERIOR FURNISHING COMPANY AND MANUFACTURER OF FURNITURE SPECIALISED IN MEETING THE REQUIREMENTS OF THE HOSPITALITY INDUSTRY WORLDWIDE.

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t seems that not many of us know that one of the major manufacturers of hotel furniture is operating in Oman successfully since 1971. In the first 20 years of its operations, Zubair furnishing was handling interior and turnkey furnishing projects for private palaces and villas, ministries, banks, universities, hotels etc. During the early 90s, recognising the company’s internal strengths and to cater to the needs of international clients and also due to saturation in the domestic market, Zubair Furnishing spread its reach geographically to encompass the general Middle East / Arabian Gulf region and came to be associated with some prestigious projects such as the interior fit-out of the Royal Abjar Hotel in Dubai (now called the Renaissance Hotel). Zubair Furnishing was the main contractor in this project for all public areas and guest rooms. The successful execution of this US$ 12 Million project enhanced

the position of Zubair Furnishing to that of an international contract furnishing company. In 1993 the manufacturing facilities in Muscat were expanded substantially and regional offices of the company were established with physical representation in Dubai and later in Jeddah. It was in Germany in 1995 when Zubair Furnishing had its breakthrough as an international player in the furnishing arena. The company was awarded the contract to furnish the Cottbus Holiday Inn Hotel against international competition. As a logical progression, a full-fledged move into the European markets was undertaken. At this point Zubair furnishing also refocused its core activities to concentrate more on furniture and joinery manufacturing. The company was able to win more international contracts for landmark hotels, such as the London Marriott County Hall Hotel, the Schiphol Hilton Hotel in Amsterdam and the Radisson Blu Hotel at the Manchester airport. Zubair Furnishing also entered the US market for the supply of case goods (hard furnishing) to prestigious projects like the Sofitel in Washington, the Sofitel in Chicago, Hilton Ocean Edge Resort

in Massachusetts, the Hilton Hawaiian Village in Honolulu, the Ritz Carlton and the JW Marriott in Orlando. Zubair Furnishing has successfully executed large furnishing contracts worldwide for major Hotel Chains like Accor, Hilton, Le-Meridien, Marriott, Radisson Blu (former Radisson SAS), Ritz Carlton, Inter Continental Group Hotels, Starwoods, etc. It has so far furnished over 238 Hotel projects across 32 countries spanning the US, UK, Europe, Middle East, India and Africa. Their factory in Oman is equipped with stateof-the-art machinery and adheres to strict quality standards and timely manufacturing programs. The entire operation is run and managed by an experienced team of European and Asian staff and management who have had global exposure in the business. Zubair furniture is a fully owned subsidiary of Zubair Corporation, one of the prominent business groups in the Sultanate of Oman, with business segments ranging from furnishing, banking and automobiles to computers, petroleum engineering and telecommunications. „

OMAN TOURISM COLLEGE Oman Tourism College is the first in the Sultanate of Oman to offer quality education in the field of tourism and hospitality. It was founded in the year 2001 after a series of visits of government officials from Austria to Oman and vice versa following which the Omani government decided to introduce the Austrian model, known for its long tradition in hospitality education and its worldwide reputation. Oman Tourism College has been founded as a joint venture between the Government of Oman and a consortium of wellknown and reputed Austrian Tourism Education Institutions under the leadership and management of AEP Education Projects GmbH & Co KG. The goal of Oman Tourism College is to develop students for successful careers as tourism and hospitality professionals and is designed to provide them with a sound foundation in tourism and hospitality management. OTC currently offers multidisciplinary programs leading to an

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International Tourism and Hospitality Management Diploma and Vocational Certificate Programs leading to Professional Qualifications in Tourism and Hospitality fields. To be successful in this area the students at OTC are taught to be professional, competent, committed to service and passionate about the tourism and hospitality industry. As part of their studies, students are given practical training within the coursework as well as during short term industry placements, for a hands on application of their knowledge and skills. A key success factor in the development of a competitive tourism destination is the quality of service provided by its front line staff. The right host attitude and quality of service are elements that do not arise by themselves, but must be inculcated and developed through a framework of long term human resources development strategy substantiated by medium and short term action plans and programs. Therefore OTC has designed

and implemented a series of innovative programs, developed to meet the specific needs of the Tourism and Hospitality industry in Oman. Oman Tourism College provides a stimulating learning environment together with a well versed and experienced faculty focused on quality education, expert instruction, creative applications, consistent communication, support and discipline, which will not only prepare local youth to be proficient tourism and hospitality professionals but also help instill self-esteem and a desire for progressive growth in their future endeavors. „

Michael Jacobi General Manager Radisson Blu Hotel, Muscat

FOCUS OMAN FOCUS - OMAN

MADE IN OMAN THE RADISSON BLU WAY FOR THE PAST 11 YEARS THE RADISSON BLU HOTEL (FORMERLY RADISSON SAS) HAS PLAYED A MAJOR ROLE IN THE TRAINING AND DEVELOPMENT OF OMANI NATIONALS IN THE EXCITING FIELD OF HOSPITALITY.

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he Radisson Blu business model is almost entirely based on working with people. We work hard every day to ensure that we have happy customers who are keen to return to us and we have to ensure that we are successful in what we do in order to satisfy our owners and stakeholders. Therefore the people who work with us, our employees, are our most important asset! We understand that it is our colleagues who are in constant contact with the guest, who make the difference between us and our competitors. It is therefore crucial for us to continuously spot talent and then hire, train and develop these colleagues. We work very closely with the

National Hospitality Institute (NHI) and Oman Tourism College to strengthen our team and stay on track for future success. Here in Oman we are blessed with a large pool of talent. Omanis are genuinely friendly and hospitable people, which is a great basis to work from. Our vision is as simple as "Yes I Can!". It is a way of life for all employees, who are hired for attitude and trained for skills and who genuinely believe in taking care of their guests and making them feel at home. It is our commitment to

deliver the highest level of service and create an environment where Yes I Can! is ingrained in everything we do in our day to day operations, where our commitment to our guests, owners, colleagues and suppliers stands for excellence and a positive attitude. The philosophy of our company has always been to promote people from within, which of course is great motivation for any ambitious person! We are very delighted to have seen so many Omani talents growing with us into management roles over the past 11 years. The Rezidor Hotel Group is one of the fastest growing hotel companies in the world and with such a fantastic growth rate we can offer career development opportunities for our employees far beyond the beautiful shores of Oman. I am convinced that we will see several Omani General Managers in the coming years, both at home and abroad, and we are very proud to be playing a key role in achieving this goal. „

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BUSINESS DIRECTORY

MANUFACTURERS AND SERVICE PROVIDERS IN THE GCC AVEEM CORPORATION FZCO Contact: Devendra Sharma [email protected] P.O. Box 262736, Dubai, UAE Phone: +971-4-8848165 www.aveem.com ALLIED RELOCATION SERVICES LLC Contact: Menno Martens [email protected] P.O. Box 30280, Dubai, UAE Phone: +971-4-4089555 www.alliedpickfords.com Allied Pickfords is the world's leading household goods moving company with representations in 175 countries world-wide, making it the preferred relocation partner for individual and corporate clients alike. Allied Pickfords has been operational in the UAE since 1986 and has offices in both Abu Dhabi and Dubai. The company employs over 75 staff who together services the requirements of around 4,000 clients per annum - a number that is ever increasing. Highly trained multilingual staff ensures that each customer has a smooth relocation experience, able to take up their new life overseas with minimal disruption. With operations across continents there truly is nowhere Allied Pickfords cannot organise a relocation to or from. Aside from international relocation services, Allied Pickfords also offer stateof-the-art storage facilities, domestic moving and business relocation services.

Leading stockist of Sugar ICUMSA- 45, EEC-II, S-30, Basmati Rice Sella 1121, Pusa 999, Sarbati, Edible Oils – Sunflower, Soya Bean and Corn in Dubai, UAE.

BAVARIA OPTICS Contact: Ulrich Koch, Optometrist [email protected] P.O. Box 27132, Dubai, UAE Phone: +971-4-3451919 www.Dubaiopticians.com German Optometrist, highest Quality in progressive and computer progressive precision lenses, professional eye tests, excellent service, prices 70% lower than Germany.

AMARAT AL HADTHA GENERAL TRADING LLC Contact: Ernst Wilhelm Linnemann [email protected] P.O. Box 8380, Dubai, UAE Phone: +971-4-2826544 www.agtDubai.com

BITZER SE Contact: Pegah Ghaemi [email protected] P.O. Box 82571, Dubai, UAE Phone: +971-4-2218780 www.bitzer.de

We are operating in any kind of trading and import/ export of German/European brands, commodities i.e. wood

Refrigeration and air conditioning technology are of inestimable value in our world. In buildings, air conditioning brings a distinct improvement to living

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and working conditions, every day blood banks save the lives of countless people. In all these situations it is essential that the refrigeration and air conditioning systems function reliably. To put it in another way: Their heart must beat dependably. This 'heart' is the compressor. For over 75 years now, BITZER has been manufacturing refrigerant compressors, condensing units and pressure vessels for refrigeration and air conditioning and guarantees customers around the world that they can rely on the perfect heartbeat: BITZER – THE HEART OF FRESHNESS

BSH HOME APPLIANCES FZE Contact: Georg Kazantzidis [email protected] P.O. Box 17312, Dubai, UAE Phone: +971-4-8030400 www.bsh-group.com BSH Bosch und Siemens Hausgeräte GmbH, a joint venture between Robert Bosch GmbH Stuttgart and Siemens AG Munich founded in 1967 is a multinational group posting annual sales in the year 2009 of about 8.3 billion euros. Together with a worldwide network of sales and customer service companies, BSH now boasts about 60 companies in more than 40 countries with about 39,000 employees. BSH is headquartered in Munich and the 42 factories are in 13 countries in Europe, USA, Latin America and Asia. The company’s regional headquarter is in Dubai, United Arab Emirates. The extensive brand portfolio includes the main brands Bosch and Siemens as well as six special and five regional brands. The product range marketed under the various brands encompasses large and small home appliances, floor care and hot water appliances. BSH is the largest manufacturer of home appliances in Germany and Europe, and one of the

BUSINESS DIRECTORY BUSINESS DIRECTORY

leading companies in the sector worldwide. For further details, go to www.bsh-group.com.

C. ILLIES & CO HANDELSGESELLSCHAFT MBH Contact: Andreas Schwarte [email protected] P.O. Box 106944, Abu Dhabi, UAE Phone: +971-2-6714414 www.illies.com C. Illies & Co. Handelsgesellschaft mbH is a German based engineering and trading company, specialized in supply of sophisticated machinery as well as industrial plants – in part or complete. Our technical services include complete turnkey installations and installation support for machines and plants, training and technical consulting of our customers’ operators, on-call troubleshooting, warranty and maintenance services, and supply of spare parts. Our commercial services include financing of projects; all project related logistics and insurances. Illies provides innovative, tailor-made solutions to the needs of our customers.

CLEMENT SYSTEMS GULF FZCO Contact: Holger Wehnke [email protected] P.O. Box 18686, Dubai, UAE Phone: +971-4-8830666 www.clement-systems.de www.clement-gulf.com Clement Systems Gulf FZCO provides innovative solutions for the maritime industry, such as mega yacht berths, turnkey marinas and all kinds of floating structures.

ENGEL & VÖLKERS DUBAI (BAVARIAN REAL ESTATE BROKERS LLC) Contact: Christoph Engels (Sales),

Manuela König (Rentals) [email protected] Phone: +971-4-3259411 www.engelvoelkers.com/dubaimadinat With over 30 years’ experience in the international real estate market and established in the Middle East in 2004, Engel & Völkers is one of the world’s leading German real estate brands in the marketing of exclusive properties in prime locations. Whether you are an end-user or an investor and you want to rent, buy or sell, we have an extensive portfolio of carefully selected properties. Our professional and experienced property consultants endeavour to deliver high-end service to all our clientele and fulfil their requirements within the mid and high-end real estate sector in Dubai.

EUROPOLES MIDDLE EAST L.L.C. [email protected] P.O. Box: 3586, Ruwi/Muscat, Sultanate of Oman Phone: +968-24698577 www.europoles-eme.com EUROPOLES Middle East was launched in 2006 as a joint venture between the German Europoles GmbH & Co. KG (European market leader for pole systems) and RAY International L.L.C. (market leader in Oman for innovative Energy solutions). In 2009 the first factory for spun concrete poles was opened in the GCC region in the Nizwa Industrial Estate. With a capacity of 40,000 poles and a range from 5m to 30m length, EUROPOLES supplies the full range of spun concrete poles for distribution & transmission for Railway Tracks, Floodlights, Advertisement Towers and Antenna Towers.

FEAG ME LLC Contact: Willi Leurs [email protected] P.O. Box 233106, Dubai, UAE Phone: +971-4-8856567 www.feag.com

FEAG ME is a panel manufacturer for energy and industry applications in the GCC region.

GULF EXTRUSIONS CO. LLC Contact: Ihab Mouallem [email protected] P.O. Box 5598, Dubai, UAE Phone: +971-4-8846146 www.gulfex.com Gulf Extrusions Co. (L.L.C.), the flagship company of the Al Ghurair Group of Companies was founded in 1978 in Dubai where it has over the years earned the reputation as one of the most innovative, productive and reliable companies in the Middle East to handle multi-task projects. With its six presses and highly skilled workforce, Gulf Extrusions is able to produce 60,000MT per annum and offers more than 10,000 profile designs to choose for extrusion covering various industries ranging from Architectural to Transportation, Engineering to structural sections, components for household items, HVAC and customized products.

HAVERKAMP GMBH Contact: Ulrich Haverkamp [email protected] P.O. Box 38753, Abu Dhabi, UAE Phone: + 971-2-5567221 www.haverkamp.de Following the HAVERKAMP credo that building and perimeter security can only be truly established when carried out comprehensively, the company offers a detailed consultancy service, a wide range of state of the art products, from which it creates tailor-made security concepts providing fully integrated solutions to ensure perimeter control and building security against explosive and firearm attacks, burglary, vandalism and sabotage. HAVERKAMP is able to provide security to the highest level and boasts an extensive portfolio of satisfied customers including high profile individuals - political and business figures, multinationals and high level government institutions.

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BUSINESS DIRECTORY BUSINESS DIRECTORY

IOVOS HADLER & PARTNER Legal Consultants Contact: Axel Junski [email protected] P.O. Box 41604, Abu Dhabi, UAE Phone: +971-2-6219050 www.iovos.de

division was re-structured and under a new management began a successful expansion program. We now have our Middle East Regional office located in Abu Dhabi. Give us a call and find out how efficiently we can manage your project logistical requirements in the region.

Your partner in the fields of law, tax and audit, Iovos offers interdisciplinary expertise for manufacturers and service providers alike. Fast and reliable; domestically and internationally.

LURGI GMBH ABU DHABI Contact: Montasser Abou-Ouf [email protected] P.O. Box 62594, Abu Dhabi, UAE Phone: +971-50-6679702 www.lurgi.com Lurgi is a leading technology company operating worldwide in the fields of process engineering and plant contracting for the refining and petrochemical markets. Its technological leadership is based on proprietary technologies and exclusively licensed technologies which aim to convert all carbon energy resources (oil, coal, natural gas, biomass etc.) into clean products. Lurgi is a subsidiary of the Air Liquide Group.

MASAOOD OBRATEQ Contact: Christian Wimmer [email protected] P.O. Box 112345, Abu Dhabi, UAE Phone: +971-2-6222333 or +971-50-8350886 www.obrateq.com Rehabilitation Technologies for the Construction Industry. Obrateq was formed by German professionals and the Al Masaood Group. We have combined over 20 years’ experience in architecture, civil engineering, construction chemistry as well as concrete technology. This knowledge enables us to understand the reasons for defects, the behaviour of materials and the requirements and sensitivities of a structure. With the unique German patented Electrochemical Chloride Extraction Technology and our experts, we are dedicated to high quality service that will rehabilitate your structure without surface damage or interruption of operations, and within the designated timeframe.

knowledge and experience and our responsiveness. We aim to ensure cost-effectiveness and value.

SALT & PEPPER EVENTS Contact: Philip Westphal [email protected] P.O. Box 502605, Dubai, UAE Phone: +971-4-4334140 www.saltpepperme.com ...we spice up your brand. SALT & PEPPER is one of the leading event agencies in Dubai. SALT & PEPPER is an award winning, German run agency with extensive international experience and thorough local knowledge of the different markets in the Middle East. We have successfully created and executed several high end events for many of the world’s leading brands such as BMW, Procter & Gamble, Tecom, Escada, Porsche, BASF and many more. We provide: Zesty Events, Tasty Promotions, Sweet Marketing Campaigns, Hot Road Shows, Tangy Turnkey Solutions, Tender Product Launches, Spicy Host/esses

SIEMENS LLC Contact: Bernhard Niessing [email protected] P.O. Box 47015, Abu Dhabi, UAE Phone: +971-2-6165100 www.siemens.com/answers/middleeast/en LPL MIDDLE EAST LLC (Project & Logistics Management Division) Contact: Graham Yung [email protected] P.O. Box 105940, Abu Dhabi, UAE Phone: +971-2-6398600 www.lplogistics.de LPL Projects and Logistics. Not heard of us? Ask our clients, (just to name a few), Linde Engineering, Lurgi, Siemens PG. They have! LPL's roots go back to 1872, originally part of the Lehnkering Group. In 2003 the Projects and Forwarding

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NEXUS BUSINESS SERVICES Contact: Souad Mohamed Al-Hosani [email protected] P.O. Box 114564, Abu Dhabi, UAE Phone: +971-2-6277442 www.nbsuae.ae Nexus Business Services provides a one-stop shop for all your relocation, PRO and business formation needs in Abu Dhabi. Working closely with our clients we guide them through these often stressful processes with an individual, tailor-made, package. We pride ourselves on the high quality of our services, our in-depth local

Siemens LLC, founded in October 1999, oversees Siemens’ activities in the Region comprising the United Arab Emirates (UAE), Bahrain, Qatar, Oman, and Yemen, where its Industry, Energy, and Healthcare Sectors hold leading positions. In fiscal 2010 (October 1, 2009 – September 30, 2010), sales to customers in the Lower Gulf Region amounted to EUR 1.2 billion, and new orders totalled almost EUR 775 million. Siemens currently has more than 1,800 employees working in the Region.

and technical support, whether for the independent aftermarket or official OEM networks.

STAHL CRANESYSTEMS FZE Contact: Frank Hildebrandt [email protected] P.O. Box 261271, Dubai, UAE Phone: +971-4-8053700 www.stahlcranes.com With over hundred years of experience in crane & hoist technology, STAHL CraneSystems has made its mark among international competition. Famous for premium high-end products and innovative technical solutions, STAHL CraneSystems is also the indisputable world market leader for explosion protected crane technology. Our products range from: • Chain hoists up to 6,300 kg • Wire rope hoists and winches up to 160,000 kg • Crane components for overhead travelling and suspension cranes • Crane systems up to 160,000 kg • Condition monitoring devices and automation components Explosion-protected versions of the whole product range available. TRADITION DESIGN & DÉCOR Contact: Anuja Mathur [email protected] P.O. Box 45720, Abu Dhabi, UAE Phone: +971-2-4438998 www.tradecor-gifts.com We are suppliers of Promotional gift items for corporate events. We do branding and carry stocks.

TRW AFTERMARKET MIDDLE EAST Contact: Marco Loth [email protected] P.O. Box 371020, Dubai, UAE Phone: +971-4-6091850 www.trwaftermarket.com TRW Automotive Aftermarket is a division of TRW Automotive and is the leading supplier of Corner Module parts into the aftermarket, and supports this offer with maintenance, diagnostics, training

TTL SHIPPING & LOGISTICS LLC Contact: Sultan Rehman [email protected] P.O. Box 126010 Phone: +971-4-2993751 www.ttluae.com Most reliable international freight forwarding & logistic company. Also provide packing, door to door international removals.

TÜV MIDDLE EAST (MEMBER OF TÜV NORD GROUP) Contact: Marcus Lechtermann (VP) Lamiaa Farrag (Business Development Executive) [email protected] P.O. Box 46030, Abu Dhabi, UAE Phone: +971-2-4478500 www.tuvme.com | www.tuv-nord.com TÜV Middle East is a subsidiary of TÜV NORD Group, founded in 1984. TÜV Middle East is committed to add value to its clients and the community as a leading competence centre for Inspections, Testing, Calibration, Assessments, Auditing, Certification and Training. TÜV Middle East success is centred on providing appropriate expert advice to enable its clients to provide safe and reliable products and services, helping to demonstrate quality and confidence in what its clients offer. The Academy is one of the largest training providers in the Middle East with more than 10,000 successful participants each year.

UNITECHNIK MIDDLE EAST Contact: Hans-Christian Ettengruber [email protected] P.O. Box 83616, Dubai - UAE Phone: +971-4-2146723 Website: www.unitechnik-icm.com Unitechnik is the specialist for automation of material handling systems. ICM focuses on the provision of

baggage and cargo handling systems. The FZCO provides the after sales service for these systems to ensure a high availability of the systems. Local references include the flight kitchen for Emirates, the Dubai Flower Centre, and the cargo warehouse for Dubai World Central Al Maktoum International Airport. Currently Unitechnik is building a cold storage warehouse for INL in Dubai Logistic City and a library in Riyadh, Saudi Arabia. VIP LLC Contact: Alexander Voelkel [email protected] P.O. Box 33532, Dubai, UAE Phone: +971-4-4210625 Mobile: +971-55-6538929 www.polyurea-solutions.com Manufacturer of extremely durable Polyurea coating systems for pipes, tanks, flooring and roofing applications in the water, petrochemical and construction industry. VOLKSWAGEN MIDDLE EAST

A division of Audi Volkswagen Middle East FZE Contact: Stefanie Ehemann [email protected] P.O. Box: 27758, Dubai, UAE Phone: +971-4-2045888 www.volkswagen-me.com Volkswagen’s relationship with the Middle East dates back to when the first Beetle was sold here many years ago. Since then, the brand has witnessed an exponential expansion. In 2005, Volkswagen, Europe’s largest car manufacturer, confirmed its commitment to its customers and partners in the region with the opening of the Volkswagen Middle East Regional Office based in Dubai, United Arab Emirates, overseeing 11 markets. This initiative has allowed the brand to introduce a wider variety of Volkswagen models to the region and strengthen their dedication to their patrons. Since the opening of the regional office, Volkswagen Middle East has launched several initiatives to further enhance the brand’s position in the region. These include setting up a Regional Service Competence Centre and a Regional Training Centre aimed at providing improved service to their customers.

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INSIDE AHK

Dr. Dalia Abu Samra-Rohte German Emirati Joint Council for Industry and Commerce (AHK)

INSIDE AHK

Bavarian Companies enhance their business cooperation in Abu Dhabi & Doha TRAFFIC, INFRASTRUCTURE, ENVIRONMENT AND CONSTRUCTION WERE THE FOCUS SECTORS OF THE BAVARIAN BUSINESS DELEGATION ACCOMPANYING THE BAVARIAN MINISTER OF ECONOMY, H.E. MARTIN ZEIL FROM 19-24TH MARCH TO ABU DHABI AND DOHA.

T

he business delegation had among other meetings the opportunity to meet a representative of the Urban Planning Council and received an overview of the Master plan 2030, where a number of companies saw potential cooperation possibilities. During the visit to Masdar City, where the Minister and his business delegation saw the progress of the city and the Masdar Institute, companies like the Bavarian based world-leading photovoltaic specialist and a PV specialist were able to enhance their cooperation with regional specialists. While crossing the Masdar Institute Campus the Minister INSIDE AHK

coincidentally met a Bavarian student of the Masdar Institute and had the chance to get a first-hand insight into student life in Abu Dhabi. The companies also presented innovative technologies such as mobile phone based payments and mobile parking facility management during the meeting at the Department of Transport. On the occasion of the fifth anniversary of the Bavarian Representation in the UAE, the Minister visited the office of the representation integrated into the AHK premises and was welcomed by the Bavarian representative Dr. Dalia Abu Samra-Rohte and a basket of Bavarian Brezeln. As the 2022 Soccer World Championship venue has been awarded to Qatar, Doha is receiving a lot of international attention these days. Some of the members of the Bavarian delegation were also keen on establishing contacts and participate in the preparation phase. They

had the chance to meet the bidding committee and present their companies. Qatar Railways Development Company (QRDC) a joint Venture between Qatar Railway Company and Deutsche Bahn International was another important point of contact for the companies from the transport sector, during the trip. In Abu Dhabi as well as in Doha, the companies received first-hand information about Bavarian companies represented in the region, during a luncheon and an expert round table. The excellent relationship between Bavaria and the two Gulf States was reflected in the numerous high ranking political meetings the Minister was welcomed to. „

INSIDE AHK

DELEGATIONS

DELEGATIONS DELEGATIONS

DELEGATIONS

04

03 02 01

Travel & More SINCE APRIL, AHK DUBAI IS OFFERING NEW SERVICES WITHIN THE DEPARTMENT “TRAVEL & MORE”. The focus of the department Andrea Werner headed by Andrea Werner will be to organize business trips between Germany and UAE for single travellers as well as groups: • Travels to exhibitions, conferences and events

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• Delegation trips • Individual orientation tours to understand the market, industry and culture • Health travels • Business trips including programs for the family • Student travels for internships and/or school “Summer-Camps” • Incentive Travels Individual social programs can be added, focusing on the intercultural aspects of both countries. Please feel free to inform us about your wishes and needs: [email protected] „

Tanya Bernthaler German Emirati Joint Council for Industry and Commerce (AHK)

NSIDE AHK K IINSIDE INSIDE AHK

AHK FAMILY DAY 2011 AROUND 200 AHK-MEMBERS, Partners, Friends and their families enjoyed a very entertaining and relaxing day at the Jumana Beach of the Jebel Ali Golf Resort & Spa on March 11th 2011. The first “AHK Family Day” organized by the German Emirati Joint Council for Industry and Commerce (AHK) was an ideal opportunity for businesspeo businesspeople ople to ge get together

with families in a relaxed beach atmosphere away from the hustle and bustle of working life. While the younger kids were entertained with face painting, Arts and Crafts station as well as a bouncing castle, sponsored by the Ithara Group, for the older ones the Banana Boat riding was the highlight of the day. With the children busyy having g fun the adults had

the opportunity to relax and enjoy some good food and drinks with their friends and family. Special thanks go to our sponsors, Lufthansa German Airlines, DAMAN, Haribo, Kölln, AudiVolkswagen Middle East and Apollinaris. „

MAJLIS ISSUE 06

33

OUR NEW MEMBERS OUR NEW MEMBERS

Advanced German Technology

Ms. Fiona Newson-Smith Manager - Corporate Communications www.agt-technology.com Dubai, UAE

AEG Power Solutions Mr. Syed Abbas Regional Sales Manager www.aegps.com Dubai, UAE

Airbus Middle East Mr. Habib Fekih President www.airbus.com Dubai, UAE

Aveem Corporation FZCO Mr. Murli Mirchandani Chairman www.aveem.com Dubai, UAE

Bavaria Optics/Studio Optica Mr. Ulrich Koch Optometrist/Owner www.dubaiopticians.com Dubai/Abu Dhabi, UAE

Beach Rotana Abu Dhabi Mr. Moritz Klein General Manager www.rotana.com Abu Dhabi, UAE

bridge:media FZ-LLC Mr. Sam Hasner Managing Director www.bridge-media.com Dubai, UAE

Capital International Group Mr. Ayub Ahmed Managing Partner www.setbusiness.org Dubai, UAE

Cedars Jebel Ali International Hospital Dr. Adnan Kaddaha CEO www.cedars-jaih.com Dubai, UAE

Deutsche Messe Worldwide Ms. Angela Schaschen Managing Director www.messe.de Dubai, UAE

DH International Consultancy Mr. Fred Damerow Managing Partner www.DH-International.com Dubai, UAE

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DIFC Courts

Ms. Ghada Audi Manager,Judicial Support and Communications www.difccourts.ae Dubai, UAE

Duscholux Emirates Companies LLC Mr. Gavin Daniel Managing Director www.duscholux.com Ras Al Khaimah, UAE

Emirates Solar Sun Mr. Wolfgang Fischer Managing Director www.raksolarsun.de Ras Al Khaimah, UAE

Endress+Hauser Instruments International AG Middle East Support Center Mr. Andreas Parpas Managing Director www.endress.com Dubai, UAE

Engel & Völkers Bavarian Real Estate Brokers LLC

Mr. Klaus Hölscher Managing Director www.engelvoelkers.com/dubaimadinat Dubai, UAE

Fairmont Bab Al Bahr Ms. Weida Marnie Assistant Manager, Sales www.fairmont.com Abu Dhabi, UAE

FEAG Middle East LLC Mr. Willi Leurs General Manager www.feag.com Dubai, UAE

Gladstone Morgan Ltd.

Mr. Bernardo Cescon Partner www.gladstonemorgan.com Dubai, UAE

Grand Hyatt Dubai

Ms. Antonia Felgner Marketing Communication Executive www.dubai.grand.hyatt.com Dubai, UAE

Grand Millenium Al Wahda Hotel Mr. Michael Sorgenfrey General Manager www.grandmilleniumalwahda.com Abu Dhabi, UAE

Gulf Development & Construction (INMA) LLC Mr. Samir Aweidah Managing Director www.inmagulf.ae Dubai, UAE

Hansemed GmbH Mr. Nabil Rashid General Director www.hansemed.de Hamburg, Germany

Hapag-Lloyd AG, Dubai Branch Mr. Martin Sager General Manager Middle East www.hapag-lloyd.com Dubai, UAE

Heavy Load Freight Services LLC Mr. Mohammed Al Khouli General Manager www.heavyload-dubai.ae Dubai, UAE

Heidelberg Gulf Est. Mr. Mazen Wafic El-Tibi General Manager www.heidelberg.com Dubai, UAE

Ibn Battuta Gate Hotel by Mövenpick Hotels & Resorts Ms. Natalie Kurz Director of Conference & Events www.moevenpick-hotels.com Dubai, UAE

IHB Travel GmbH

Ms. Jennifer Werker Reservation Supervisor www.ihb-travel.com Düsseldorf, Germany

Import-Export Zamany Mr. Kamal Zamani Director Dubai, UAE

Init Innovation in Traffic Systems FZE Mr. Eyad Tayeb General Manager www.initag.com Dubai, UAE

INTERCON Technical Information Systems LLC Mr. Marin Vulic Managing Director www.intercon-it.com Abu Dhabi, UAE

Jebel Ali International Hotels Mr. Pit Ludig Sales Manager - Corporate www.jebelali-international.com Dubai, UAE

John Buck International LLC

Maico Gulf LLC

Tanami Interiors LLC

Kammala RAK FZE

MerzArnoldWüpper

Top Medical Center

KN Klumpp & Partner

MHE-International General Contracting LLC

Mr. Stephan Weber Director www.johnbuckinternational.com Abu Dhabi, UAE Mr. Christian Busch CEO www.kammala-rak.com Ral Al Khaimah, UAE Mr. Jan Schermeier General Manager www.kn-uae.com Abu Dhabi, UAE

KOG Transport LLC

Mr. Girish Ramesh Hiranandani Managing Director www.maico.ae Ras Al Khaimah, UAE Dr. Siegfried Merz Partner www.merz-arnold-wuepper.de Darmstadt, Germany

Mr. Michael Hofmann General Manager www.mhe-international.com Abu Dhabi, UAE

Mr. Mutaz Keilani Managing Director www.tanamigroup.com Dubai, UAE

Dr. Charlotte Zoeller Specialist Family Medicine Dubai, UAE

Trasko Emirates General Contracting LLC Mr. Mike Motylewski General Manager www.trasko.ae Abu Dhabi, UAE

Truebell Marketing and Trading LLC

Mr. Timothy Wellock General Manager www.kogtransport.ch Abu Dhabi, UAE

Middle East General Enterprises Mr. Hamad Ghanim Director Abu Dhabi, UAE

Mr. Daniel Hall Marketing Manager, Beverages www.truebell.org Sharjah, UAE

KTI - Plersch Kältetechnik GmbH

Mobius Technology L.L.C.

Winterhalter Middle East BFC

PHLEGONsolar GmbH

ZF Marine Middle East LLC

Mr. Tobias Graf Marketing & Business Development Manager www.kti-emirates.com Dubai, UAE

L' Art D' Hommage

Ms. Angelika Dahlhaus Freelance Artist www.galerie-dahlhaus.de Steinen, Germany

Lanxess Middle East GmbH

Dr. Elie E. Saad Vice President/Managing Director www.lanxess.com Dubai, UAE

Layia Hospitality

Mr. Thomas Huber Corporate Director - Information Technology www.layia.net Dubai, UAE

Layia Oak Hotel and Suites Mr. Mohamed Awadalla Area Vice President www.layia.net Dubai, UAE

Lehnen International GmbH & Co.KG Ms. Erika Moessner Managing Director www.lehnen.de Sharjah, UAE

Magnus Technologies LLC Mr. Mahesh Asarpota CEO www.magnus-me.com Dubai, UAE

Mr. Cord Tristan Nieberg Director (Partner) www.mobiusme.com Dubai, UAE

Mr. Werner Fischer CEO www.phlegon-solar.com Untergriesbach, Germany

Revinance International GmbH Mr. Romuald Joachim Kabuth General Manager www.revinance.com Königstein, Germany

Saeed & Mohammed Al Naboodah Group

Mr. Abdullah Mohammed Al Naboodah Chairman www.alnaboodah.com Dubai, UAE

Mr. Ralf E. Degenhardt Regional Manager www.winterhalter.biz Ajman, UAE

Mr. Manian Narasimhan Regional Director www.zf-marine.com Sharjah, UAE

INDIVIDUAL MEMBERS Ms. Andrea Kabuth Chartered Accountant/ Tax Advisor www.wp-kabuth.de Königstein, Germany

Mr. John M. Voss

Consultant Bergenhusen, Germany

Schwing GmbH - Dubai Branch Mr. Osama Bissada General Director Dubai, UAE

Sony Ericsson Mobile Communications AB

Mr. Rüdiger Odenbach Head of Market Unit MU ME www.sonyericsson.com Dubai, UAE

Stutz GmbH

Mr. Axel Stutz CEO www.stutz-gmbh.de Neustadt/Weinstraße, Germany

Status: 31.03.2011

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35

INSIDE S AHK S INSIDE AHK TRADE FAIRS

Sruthi Sreedharan German Emirati Joint Council for Industry and Commerce (AHK)

14TH INTERNATIONAL TRADE FA I R F O R C O M M E R C I A L PROPERTY & INVESTMENT 4 - 6 OCTOBER 2011 MUNICH, GERMANY EXPO REAL HAS BEEN HELD EVERY OCTOBER SINCE 1998 IN MUNICH AND IS THE LARGEST B2B TRADE FAIR FOR COMMERCIAL REAL ESTATE IN EUROPE, FOCUSING ON NETWORKING, MARKET ORIENTATION AND VALUABLE BUSINESS CONTACTS. Across the 64,000 square metre site, 1,645 exhibitors present their real estate product portfolios. EXPO REAL participants cover the entire spectrum of the real estate industry: project developers and managers, investors and financiers, consultants and agents, architects and planners, corporate real estate managers and expansion managers

THE INTERNATIONAL WOOD & WOOD MACHINERY SHOW TOOK PLACE IN DUBAI FROM 5TH TO 7TH APRIL, 2011. Woodshow is the region’s only trade show to showcase the entire spectrum of wood and wood technologies which encourages the world’s pioneers in this field to present their latest offerings at the event. H.E. Dr. Rashed Bin Fahad, UAE Minister of Environment and Water, inaugurated the 6th edition of this show. The event featured six international pavilions – the Malaysian pavilion, American pavilion, French

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as well as representatives from economic regions and cities. The event is accompanied by an extensive conference programme: across five forums, 400 speakers discuss current trends and innovations in the real estate, investment and financial markets. The MEDIA LOUNGE in hall A1 brings together media representatives, PR specialists and exhibitors, creating many new opportunities for intensive press relations. This is the place to be for

pavilion, German Pavilion, Canadian pavilion and the Chinese pavilion. The German Pavilion was organized in the Wood Machinery section by our AHK team and was much appreciated by the visitors and exhibitors. There were more than 20 German exhibitors in both the sections. At the end of the exhibition the German exhibitors were happy as they got quality visitors rather than numbers. Most of them said they would come back next year. „

anyone looking to arrange interviews, exchange the latest real estate news in the bar and lounge area, establish contacts or listen to industry VIPs in discussion. „ The German Emirati Joint Council for Industry & Commerce is the official representative of the organizer Messe Muenchen International in the UAE, Oman & Qatar. For more information, please contact: [email protected]

The German Emirati Joint Council for Industry & Commerce (AHK) is the official representative of the Woodshow in Germany. For more information, please contact: [email protected].

Zenobia Chiba German Emirati Joint Council for Industry and Commerce (AHK)

AS THE GLOBAL ECONOMY IN GENERAL AND THE REGIONAL ONE IN PARTICULAR REPLACES COST CUTTING WITH INTELLIGENT ICT, MATCHED TO BUSINESS NEEDS AND MARKET REQUIREMENTS, GITEX CONTINUES TO BE THE CATALYST FOR NEXT-GEN SOLUTIONS IN THE MIDDLE EAST. FOR MANY YEARS, ONE OF THE WORLD’S LARGEST AND MOST INFLUENTIAL ICT EXHIBITIONS, GITEX HOSTS OVER 3,500 GLOBAL IT VENDORS AND SERVICE PROVIDERS EVERY YEAR. Running from 9 – 13 October 2011 at the Dubai International Convention and Exhibition Centre, U.A.E, it’s no wonder that GITEX is the destination

TRADE FAIRS TRADE FAIRS

of choice for over 137,000 ITC professionals, looking to match business requirements with technology solutions. And all this against a background of the world’s fastest emerging ICT market. With a mix of solution demos, product launches, networking opportunities and conference sessions, GITEX offers an unrivalled ICT marketing platform in the Middle East. Its location in Dubai provides a hub gateway to regional, African and South Asian markets - the ever expanding and influential markets of the Middle East, North Africa and South Asian regions. Attracting the leading IT companies and buyers from across continents

is pivotal to driving sustainable business growth. Leading technology brands look to GITEX for new markets and new opportunities that offer substantial return on investment year on year. Part of the reason for GITEX’s continuing success against a global exhibition market, is annual innovation and 2011 is no different. This year, exhibitors and visitors will see the development and launch of numerous new initiatives, including Government@GITEX, GITEX Mobile Apps and Content World, Digital Media, Smart Card Technology and a dedicated platform of global leading conferences. GITEX is organized by Dubai World Trade Centre. To keep up-to-date with the latest show information and how to participate, visit: www.gitex.com. „ The German Emirati Joint Council for Industry & Commerce (AHK) is the official representative of the GITEX Technology Week in Germany. For more information, please contact: [email protected].

QATAR INTERNATIONAL ENVIRONMENT PROTECTION EXHIBITION

FOR NEW TECHNOLOGIES, PRODUCTS & SUSTAINABLE ENERGY AS DISCUSSED AT THE UN CLIMATE CHANGE SUMMIT IN COPENHAGEN COP 15 HELD IN 2009, THE ENVIRONMENTAL DAMAGES CAUSED BY THE MASSIVE INDUSTRIAL AND TECHNOLOGICAL REVOLUTION IN BOTH RICH AND DEVELOPED COUNTRIES HAVE INCREASED DRAMATICALLY. NEVERTHELESS, ACCORDING TO REPORTS BY UNEP (UNITED NATIONS ENVIRONMENT PROGRAMME) AND REN 21 (RENEWABLE ENERGY POLICY NETWORK FOR THE 21ST CENTURY), INVESTMENTS IN RENEWABLE ENERGY, WHICH EXCEEDED THE ONES IN NON-RENEWABLE ENERGY IN 2009 BY HUNDREDS OF BILLIONS OF DOLLARS, SHOW A BIG GLOBAL AWARENESS CONCERNING THE CONSERVATION OF OUR NATURAL ECOSYSTEM. For the Middle East region, an eco-friendly development is a key element for the economic and social growth and environmental protection has become a major issue for the Gulf region. The State of Qatar, one of the fastest growing countries in the ME, and in fact worldwide, with the highest GDP per capita in the world, shows in its National

Vision 2030 the need to increase public awareness on environmental conservation and protection. With the announcement of hosting the FIFA World Cup 2022 and Qatar’s revolutionary plan to host the first carbon neutral World Cup, this vision has gained a new dimension.

ecoQ, Qatar International Environment Protection Exhibition, which will be launched in Doha from 17-19 of September 2011, will help in providing the State of Qatar with eco-friendly technologies for their ambitious infrastructure projects with regards to this upcoming mega sport-event and beyond. Organized by Stallion Advertising and Exhibitions, ecoQ is a multi-sector trade fair addressing advancements in environment protection technologies, sustainable energy and green business practices for a sustainable future. On a surface of 10,000 sqm, the expo will present the latest technologies and products in

environment protection and sustainable energy to the different business sectors in Qatar. ecoQ will also highlight efforts and initiatives of Qatari organizations, e.g. ‘Friends of the Environment Centre’ or the ‘Qatar Tourism Authority’, companies and institutions, who campaign for eco-friendlier living. The exhibition will act as a forum for global business leaders and investors in the environmental, renewable energy and sustainability sectors to meet with local and regional government officials, business representatives, trade associations, institutional stakeholders, academics, NGOs and other interested parties. „

German Industry and Commerce (AHK) is the official representative of ecoQ in Germany. For information on how your company can participate in the trade fair and other inquiries, please contact: [email protected]. Silvia Mendez

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TRADE FAIRS CALENDAR TRADE FAIRS IN THE GCC: MAY - SEPTEMBER 2011

UAE (Continued)

BAHRAIN 29.05.- 01.06.2011

Manama

Heavy Oil World

09.05.- 11.05.2011

Abu Dhabi

Interiors UAE

22.06.-24.06.2011

Manama

Energy & Water Conservation Expo 2011

09.05.- 11.05.2011

Dubai

ALUMINIUM DUBAI

26.09.-28.09.2011

Manama

MEOS - Middle East Oil & Gas Show & Conference

10.05.- 12.05.2011

Dubai

Hardware + Tools Middle East

10.05.- 12.05.2011

Dubai

Dubai International Property & Investment Exhibition & Conference

10.05.- 13.05.2011

Kuwait City

Travel World Expo

21.05.- 30.05.2011

Kuwait City

Zain Carnival - Telecommunication Products & Equipment

22.05.- 28.05.2011

Kuwait City

Building & Construction Exhibition

25.01.- 05.02.2011

Kuwait City

Kuwait Industries Exhibition

05.06.-07.06.2011

Kuwait City

01.09.-10.09.2011

Kuwait City

KUWAIT

21.09.-24.09.2011

16.05.- 18.05.2011

Abu Dhabi

MECOM - Middle East Communications Exhibition

17.05.- 18.05.2011

Abu Dhabi

Cards Middle East

17.05.- 19.05.2011

Dubai

The Hotel Show

TransKuwait - Transportation & Logistics, Cargo, Warehouse, Distribution, Systems

17.05.- 19.05.2011

Dubai

FM EXPO Facilities Management Exhibition for Management & Maintenance of Buildings, Property & Environment

School Stationery & Clothing Exhibition

17.05.- 19.05.2011

Dubai

The Office Exhibition

Kuwait City

Camping & Modern Equipment Exhibition

24.05.- 26.05.2011

Dubai

Beautyworld Middle East

24.05.- 26.05.2011

Dubai

Vision-X Optical & Ophthalmic Exhibition

Muscat

MEDCON - Health Products & Equipment, Sports & Fitness, Medical Services

31.05.- 02.06.2011

Dubai

Airportshow - Airport Build & Supply Exhibition

31.05.- 02.06.2011

Dubai

SITL - International Week of Transport & Logistics

01.06.-02.06.2011

Dubai

Middle East Event Show

06.06.-09.06.2011

Abu Dhabi

Beauty Secrets Show

07.06.-09.06.2011

Dubai

Automechanika Middle East

13.06.-15.06.2011

Dubai

Hospital Build Middle East

19.08.-04.09.2011

Sharjah

Homes Middle East

12.09.-14.09.2011

Dubai

R+T Middle East - Doors, Gates & Sun Protection

OMAN 10.05.-12.05.2011 22.05.-25.05.2011

Muscat

Oman Power & Water Summit 2011

30.05.31.05.2011

Muscat

SUSTAINABLE URBANISATION CONFERENCE

20.09.-22.09.2011

Muscat

Infra Oman - Infrastructure and Industrial Products

27.09.-29.09.2011

Muscat

Medhealth and Wellness 2011

27.09.-29.09.2011

Muscat

Lab Expo Lab technology, Analytical instruments, Testing & Measuring

QATAR 02.05.- 05.05.2011

Doha

Project Qatar

12.09.-14.09.2011

Dubai

Light Middle East

26.09.-28.09.2011

Doha

World LP Gas Forum

12.09.-14.09.2011

Dubai

Domotex Middle East

14.09.-17.09.2011

Abu Dhabi

ADIHEX - Hunting & Equestrian

SAUDI ARABIA 08.05.-10.05.2011

Riyadh

GBDI Green Building Design & Interiors Arabia

18.09.-20.09.2011

Dubai

Arab Oil & Gas Exhibition

16.05.- 19.05.2011

Riyadh

Saudi Communications

18.09.-20.09.2011

Dubai

Paper Arabia

15.05.- 17.05.2011

Dammam

WEPOWER - Water Electricity & Power Generation

18.09.-20.09.2011

Dubai

Gifts & Premium

Dammam

Saudi International Furniture, Interior Design & Home Decoration Expo

18.09.-20.09.2011

Dubai

PLME Private Label Middle East

25.09.-27.09.2011

Dubai

Materials Handling Exhibition

26.09.-27.09.2011

Abu Dhabi

The Internet Show 2011

26.09.-28.09.2011

Dubai

World of Perishables

07.05.- 13.05.2011 08.05.- 11.05.2011

Dammam

FURNIDEX Arabia - Furniture, Furnishings & Décor

16.05.- 19.05.2011

Riyadh

GITEX Saudi Arabia Telecommunication Products & Equipment

29.05.- 01.06.2011

Jeddah

Propac Arabia - Processing & Packaging

26.09.-28.09.2011

Dubai

IPM Dubai - Plants

29.05.- 01.06.2011

Jeddah

Food & Hotel Arabia

27.09.-29.09.2011

Dubai

Cityscape Global - Real Estate, Development & Investment

29.05.- 01.06.2011

Riyadh

SAUDI BUILD - The PMV (Plant Machinery & Vehicle) Series

28.09.-02.10.2011

Sharjah

Mideast Watch & Jewellery Show

30.05.- 02.06.2011

Riyadh

Saudi Water Technology

30.05.- 02.06.2011

Riyadh

Saudi Luminex - Lighting Equipment

30.05.- 02.06.2011

Riyadh

Saudi Elenex - Electronics & Electricals

30.05.- 02.06.2011

Riyadh

Saudi Aircon - Renewable Energy

11.06.- 13.06.2011

Jeddah

Cityscape - Real Estate & Development

11.09.-13.09.2011

Riyadh

FHH Arabia - Food, Hotel & Hospitality

19.09.-22.09.2011

Riyadh

Saudi Agriculture

19.09.-22.09.2011

Riyadh

Saudi Agro Food

19.09.-22.09.2011

Riyadh

Recycling & Waste Management

02.05.- 04.05.2011

Dubai

PhotoWorld Dubai

03.05.- 05.05.2011

Dubai

GESS -Gulf Educational Supplies & Solutions

03.05.- 06.05.2011

Dubai

Arabian Travel Market

09.05.- 11.05.2011

Abu Dhabi

Global Space & Satellite Forum

UAE

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ISSUE 06 MAJLIS

TRADE FAIRS CALENDAR TRADE FAIRS IN GERMANY: MAY - SEPTEMBER 2011

DATE

CITY

TRADE FAIR

DESCRIPTION

02.05.- 05.05.2011

Berlin

WASSER BERLIN INTERNATIONAL

International Trade Fair and Congress - Water and Wastewater

02.05.- 06.05.2011

Hanover

CeMAT Hannover

The World's Leading Fair for Intralogistics

03.05.- 05.05.2011

Nuremberg

SMT/ HYBRID/ PACKAGING

System Integration in Micro Electronics

03.05.- 06.05.2011

Stuttgart

Control

The International Trade Fair for Quality Assurance

04.05.- 05.05.2011

Rostock

BalticFuture

International Trade Fair for the Maritime Industry in the Baltic Sea area

05.05.- 08.05.2011

Friedrichshafen

TUNING WORLD BODENSEE

International Exhibition and Event for Car Tuning, Lifestyle and Club Scene

10.05.- 13.05.2011

Munich

TRANSPORT LOGISTIC

International Exhibition for Logistics, Mobility, IT and Supply Chain Management

10.05.- 14.05.2011

Essen

METPACK

International Trade Fair for Metal Packaging

11.05.- 12.05.2011

Berlin

IT Profits

Information Technology, Telecommunication

11.05.- 14.05.2011

Berlin

LinuxTag

International Meeting Point for the Open Source Branch

12.05.- 18.05.2011

Düsseldorf

interpack

Processes & Packaging

17.05.- 19.05.2011

Nuremberg

PCIM Europe

International Exhibition and Conference for Power Electronics, Intelligent Motion and Power Quality

17.05.- 19.05.2011

Bremen

waste to energy + recycling

International Exhibition & Conference for Energy from Waste and Biomass

19.05.- 22.05.2011

Munich

HIGH END® THE BEST SOUND & PICTURE

Consumer Electronics, Broadcast and Television Technology

23.05.- 26.05.2011

Munich

LASER World of PHOTONICS

International Trade Fair and Congress for Optical Technologies - Components, Systems and Applications New Technologies, Inventions, Innovations, Plastics and Rubber Processing

24.05.- 25.05.2011

Erfurt

Rapid. Tech

24.05.- 26.05.2011

Frankfurt/Main

Techtextil

International Trade Fair for Technical Textiles and Nonwovens, Materials for Product Development, Design and Architecture

25.05.- 26.05.2011

Nuremberg

e_procure & supply

Trade Fair and Congress for Purchasing, Supplier Management and Logistics

25.05.- 26.05.2011

Karlsruhe

MECHATRONIC KARLSRUHE

Electrical Engineering, Electronics

25.05.- 28.05.2011

Cologne

interzum

Woodworking, Furniture Production

30.05.- 03.06.2011

Hanover

LIGNA HANNOVER

World Fair for the Forestry and Wood Industries

06.06.- 09.06.2011

Stuttgart

BLECHEXPO

Trade Fair for Sheet Metal Working and Schweisstec - Trade fair for joining technology

07.06.- 09.06.2011

Berlin

SHOWTECH

International Trade Show and Conference for Stage Technology, Equipment & Event Services

07.06.- 09.06.2011

Nuremberg

SENSOR+TEST -The Measurement Fair

International Trade Fair for Sensorics, Measuring and Testing Technologies with concurrent Conferences

08.06.- 09.06.2011

Nuremberg

Mailingtage - Mailingdays

Trade Fair for Direct and Dialogue Marketing

08.06.- 10.06.2011

Munich

Intersolar Europe

The World's Largest Exhibition for the Solar Industry

22.06.- 25.06.2011

Nuremberg

Stone+ tec

International Trade Fair Natural Stone and Stone processing Technology

28.06.- 02.07.2011

Düsseldorf

GIFA

International Foundry Trade Fair with WFO Technical Forum

28.06.- 02.07.2011

Düsseldorf

NEWCAST

International Trade Fair for Precision Castings

30.06.- 02.07.2011

Feuchtwangen

EPF - EstrichParkettFliese

International Trade Fair for Floor Works - Building Technology and Machinery, Interior Construction, Flooring

14.07.-17.07.2011

Friedrichshafen

OutDoor

Fair for the Outdoor Community

23.07.-25.07.2011

Düsseldorf

CPD SIGNATURES

International Trade Fair for Women's Wear and Accessories

17.08.-21.08.2011

Cologne

gamescom

International Trade Fair for Games and Consumer Goods

26.08.-04.09.2011

Düsseldorf

Caravan Salon Düsseldorf

Trade Fair for Motor Homes and Caravans

26.08.-30.08.2011

Frankfurt/Main

Tendence

Trade Fair for Consumer Goods

28.08.-30.08.2011

Munich

Golf Europe

International Trade Fair for Golf

31.08.-03.09.2011

Friedrichshafen

EUROBIKE

International Bicycle Trade Exhibition

31.08.-04.09.2011

Augsburg

AMERICANA

World Open Championship Western Riding

02.09.-07.09.2011

Berlin

IFA

International Trade Fair for Consumer Electronics

03.09.-05.09.2011

Leipzig

MIDORA

Trade Fair for Watches and Jewellery

04.09.-06.09.2011

Leipzig

GÄSTE

International Trade Fair for Restaurant, Hotel, Catering Business

04.09.-06.09.2011

Cologne

spoga + gafa/spoga horse

The Garden Trade Fair/Trade Fair for Equestrian Sports

07.09.-09.09.2011

Düsseldorf

GDS

International Event for Shoes & Accessories

08.09.-10.09.2011

Cologne

Eu'Vend/coffeena

International Trade Fair for the Vending Industry with coffeena -International Coffee Fair

15.09.-18.09.2011

Cologne

Kind + Jugend

Global Fair for the Baby and Toddler Outfitting Sector

15.09.-25.09.2011

Frankfurt/Main

IAA

International Motor Show Passenger Cars

17.09.-25.09.2011

Friedrichshafen

INTERBOOT

International Water Sports Exhibition

19.09.-24.09.2011

Hannover

EMO

Trade Fair for Metal Working, Welding

20.09.-22.09.2011

Stuttgart

DMS EXPO

Trade Fair and Conference for Enterprise Content, Output and Document Management

20.09.-23.09.2011

Berlin

CMS

International Trade Fair for Cleaning Systems and Infrastructure Services

21.09.-24.09.2011

Düsseldorf

REHACARE INTERNATIONAL

International Trade Fair for Rehabilitation, Care, Prevention

22.09.-25.09.2011

Augsburg

RENEXPO

International Energy Trade Fair International Trade Fair for Tobacco Products and Smoking Accessories

23.09.-25.09.2011

Dortmund

Inter-tabac

24.09-26.09.2011

Offenbach/Main

I.L.M.

Leather Goods Fair

27.09.-29.09.2011

Nuremberg

INTERGEO

Trade Fair for Geodesy, Geoinformation and Land Management

27.09.-29.09.2011

Stuttgart

COMPOSITES EUROPE

Trade Fair & Forum for Composites, Technology and Applications

30.09.-02.10.2011

Berlin

art forum berlin

International Art Show MAJLIS ISSUE 06

39

‫وﻳﻘﻮم ‪ ١٦٤٥‬ﻋﺎرض ﺑﻌﺮض ﻣﻨﺘﺠﺎﺗﻬﻢ اﻟﻌﻘﺎرﻳﺔ ﻋﻠﻰ ﻣﺴﺎﺣﺔ‬ ‫اﳌﻌﺮض اﻟﺘﻲ ﺗﺒﻠﻎ ‪ ٦٤٠٠٠‬ﻣﺘﺮ ﻣﺮﺑﻊ‪ .‬وﻳﻘﻮم اﻟﻌﺎرﺿﻮن ﺑﺘﻐﻄﻴﺔ‬ ‫ﻛﺎﻓﺔ ﻟﻸﻣﻮر اﳌﺘﻌﻠﻘﺔ ﺑﺼﻨﺎﻋﺔ اﻟﻌﻘﺎرات‪ :‬وﻣﻦ ﺑﻴﻨﻬﻢ ﻣﻄﻮري‬ ‫وﻣﺪﻳﺮي اﳌﺸﺎرﻳﻊ واﳌﺴﺘﺜﻤﺮﻳﻦ واﳌﻤﻮﻟﲔ واﻻﺳﺘﺸﺎرﻳﲔ‬ ‫واﻟﻌﻤﻼء واﳌﻬﻨﺪﺳﲔ اﳌﻌﻤﺎرﻳﲔ واﳌﺨﻄﻄﲔ وﻣﺪﻳﺮي اﻟﺸﺮﻛﺎت‬ ‫اﻟﻌﻘﺎرﻳﺔ اﻟﺘﺠﺎرﻳﺔ إﻟﻰ ﺟﺎﻧﺐ ﻣﺪﻳﺮي اﻟﺘﻮﺳﻊ وﻛﺬﻟﻚ ﳑﺜﻠﻲ‬ ‫اﻟﻘﻄﺎع اﻹﻗﺘﺼﺎدي واﳌﺪن‪.‬‬

‫ﻳﺘﻢ ﻋﻘﺪ ﻣﻌﺮﺽ ﺇﻛﺴﺒﻮ ﺭﻳﻞ ﻓﻲ ﺷﻬﺮ ﺃﻛﺘﻮﺑﺮ ﻣﻦ ﻛﻞ‬ ‫ﻋﺎﻡ ﺑﻤﺪﻳﻨﺔ ﻣﻴﻮﻧﺦ ﺍﻷﻟﻤﺎﻧﻴﺔ ﻭﺫﻟﻚ ﻣﻨﺬ ﻋﺎﻡ ‪ ١٩٩٨‬ﻛﻤﺎ‬ ‫ﺃﻧﻪ ﻫﻮ ﺃﻛﺒﺮ ﻣﻌﺮﺽ ﻟﻠﻌﻘﺎﺭﺍﺕ ﺍﻟﺘﺠﺎﺭﻳﺔ ﻓﻲ ﺃﻭﺭﻭﺑﺎ‪ ،‬ﺣﻴﺚ‬ ‫ﻳﺮﻛﺰ ﻋﻠﻰ ﺷﺒﻜﺎﺕ ﺍﻟﻌﻤﻞ ﻭﺗﻮﺟﻬﺎﺕ ﺍﻟﺴﻮﻕ ﻭﺍﻟﻔﺮﺹ‬ ‫ﺍﻟﺘﺠﺎﺭﻳﺔ ﺍﻟﻘﻴﻤﺔ‪.‬‬

‫وﻳﺼﺎﺣﺐ اﳌﻌﺮض ﻣﺆﲤﺮ ﺑﺮﻧﺎﻣﺠﻪ ﻛﺒﻴﺮا‪ :‬ﺧﻤﺲ ﻣﻨﺘﺪﻳﺎت ﺑﻬﺎ‬ ‫‪ ٤٠٠‬ﻣﺤﺎﺿﺮ ﻳﻨﺎﻗﺸﻮن اﻻﲡﺎﻫﺎت اﳊﺎﻟﻴﺔ اﻻﺑﺘﻜﺎرات ﻓﻲ‬ ‫ﻣﺠﺎل اﻟﻌﻘﺎرات واﻷﺳﻮاق اﻻﺳﺘﺜﻤﺎرﻳﺔ و اﳌﺎﻟﻴﺔ‪ .‬ﻛﻤﺎ ﺗﻀﻢ‬ ‫ﻗﺎﻋﺔ اﻹﻋﻼم ‪ A١‬ﺟﻤﻴﻊ ﳑﺜﻠﻲ اﻟﻮﻛﺎﻻت اﻹﻋﻼﻣﻴﺔ وأﺧﺼﺎﺋﻲ‬ ‫اﻟﻌﻼﻗﺎت اﻟﻌﺎﻣﺔ واﻟﻌﺎرﺿﲔ وﻣﻦ ﺛﻢ ﺳﺘﺨﻠﻖ ﻓﺮﺻ ًﺎ ﻛﺒﻴﺮة ﻹﺟﺮاء‬ ‫ﻣﻠﺘﻘﻰ ﳉﻤﻴﻊ اﻟﺮاﻏﺒﲔ‬ ‫أﺣﺎدﻳﺚ ﺻﺤﻔﻴﺔ ﻣﻜﺜﻔﺔ‪ .‬وﺗﻌﺪ ﻫﺬه اﻟﻘﺎﻋﺔ‬ ‫ً‬ ‫ﻓﻲ إﺟﺮاء ﺣﻮار أو ﺗﺒﺎدل اﳌﻌﻠﻮﻣﺎت ﺣﻮل أﺣﺪث اﻟﺘﻄﻮرات‬ ‫واﻷﺧﺒﺎر اﳌﺘﻌﻠﻘﺔ ﺑﺼﻨﺎﻋﺔ اﻟﻌﻘﺎرات‪ ،‬وﻛﺬﻟﻚ اﻟﺮاﻏﺒﲔ ﻓﻲ إﻗﺎﻣﺔ‬

‫ﻋﻼﻗﺎت أو اﻹﺳﺘﻤﺎع اﻟﻰ ﻣﻨﺎﻗﺸﺎت اﻷﺷﺨﺎص اﳌﻬﻤﲔ ﺟﺪ ًا‬ ‫واﳌﺆﺛﺮﻳﻦ ﻓﻲ ﺻﻨﺎﻋﺔ وﺳﻮق اﻟﻌﻘﺎرات‪„ .‬‬

‫وﻳﻌﺪ اﳌﺠﻠﺲ اﻷﳌﺎﻧﻲ اﻹﻣﺎراﺗﻲ اﳌﺸﺘﺮك ﻟﻠﺼﻨﺎﻋﺔ واﻟﺘﺠﺎرة ﻫﻮ اﳌﻤﺜﻞ‬ ‫اﻟﺮﺳﻤﻲ ﻟﻠﻤﻨﻈﻢ ﻣﻌﺮض ﻣﻴﻮﻧﺦ اﻟﻌﺎﳌﻲ وذﻟﻚ ﺑﺪوﻟﺔ اﻹﻣﺎرات اﻟﻌﺮﺑﻴﺔ‬ ‫اﳌﺘﺤﺪة وﺳﻠﻄﻨﺔ ﻋﻤﺎن ودوﻟﺔ ﻗﻄﺮ‪ .‬ﳌﺰﻳﺪ ﻣﻦ اﳌﻌﻠﻮﻣﺎت ﺣﻮل اﳌﻌﺮض‬ ‫ﻳﺮﺟﻰ اﻻﺗﺼﺎل ﺑـ ‪[email protected]‬‬

‫ﺍﻟﻨﻘﻞ ﺍﻟﻠﻮﺟﻴﺴﺘﻲ – ﺍﻟﻤﻌﺮﺽ ﺍﻟﺪﻭﻟﻲ ﻟﻸﻋﻤﺎﻝ ﺍﻟﻠﻮﺟﻴﺴﺘﻴﺔ‬ ‫ﻭﻋﻤﻠﻴﺎﺕ ﺍﻟﻨﻘﻞ ﻭﺇﺩﺍﺭﺓ ﺗﻜﻨﻮﻟﻮﺟﻴﺎ ﺍﻟﻤﻌﻠﻮﻣﺎﺕ ﻭﺷﺒﻜﺎﺕ ﺍﻟﺘﻮﺭﻳﺪ‬ ‫ﻓﻲ ﺍﻟﻔﺘﺮﺓ ﻣﺎ ﺑﻴﻦ ‪ ١٣- ١٠‬ﻣﺎﻳﻮ ‪ ٢٠١١‬ﺑﻤﺮﻛﺰ ﺍﻟﻤﻌﺎﺭﺽ ﺍﻟﺘﺠﺎﺭﻳﺔ ﺍﻟﺠﺪﻳﺪ ﺑﻤﺪﻳﻨﺔ ﻣﻴﻮﻧﺦ ‪ /‬ﺃﻟﻤﺎﻧﻴﺎ‬ ‫ﻧﻈﺮﺍً ﻟﻜﻮﻧﻪ ﺃﻛﺒﺮ ﻣﻌﺮﺽ ﺗﺠﺎﺭﻱ ﻓﻲ ﺍﻟﻌﺎﻟﻢ ﻟﺼﻨﺎﻋﺔ ﻧﻘﻞ‬ ‫ﺍﻟﺒﻀﺎﺋﻊ ﺳﻮﺍ ًﺀ ﻋﻦ ﻃﺮﻳﻖ ﺍﻟﺒﺮ ﺃﻭ ﺍﻟﺴﻜﻚ ﺍﻟﺤﺪﻳﺪﻳﺔ ﺃﻭ‬ ‫ﺍﻟﺒﺤﺮ ﺃﻭ ﺍﻟﺠﻮ‪ ،‬ﻳﺘﻨﺎﻭﻝ ﺍﻟﻤﻌﺮﺽ ﺟﻤﻴﻊ ﺍﻷﻣﻮﺭ ﺍﻟﺨﺎﺻﺔ‬ ‫ﺑﻌﻤﻠﻴﺎﺕ ﺍﻟﻨﻘﻞ ﺑﺪﺀﺍً ﻣﻦ ﻋﻤﻠﻴﺎﺕ ﺍﻟﻨﻘﻞ ﻭﺍﻟﺸﺤﻦ ﻭﺣﺘﻰ‬ ‫ﻋﻤﻠﻴﺎﺕ ﺍﻟﻨﻘﻞ ﺍﻟﺨﺎﺻﺔ ﺑﺎﻟﺸﺮﻛﺎﺕ‪.‬‬

‫و ﻳﺠﻤﻊ اﻟﻨﻘﻞ اﻟﻠﻮﺟﻴﺴﺘﻲ ﻛﻞ ﻋﺎﻣﲔ أﻫﻢ اﻟﻨﺎس ﻓﻲ ﻣﺪﻳﻨﺔ‬ ‫ﻣﻴﻮﻧﺦ ﻓﻲ ﻣﻌﺮض ﻓﺮﻳﺪ ﻣﻦ ﻧﻮﻋﻪ ‪ -‬ﺣﻴﺚ اﳊﻠﻮل اﳌﺒﺘﻜﺮة‬ ‫واﳌﻨﺘﺠﺎت اﳉﻴﺪة اﻟﺘﻲ دﺧﻠﺖ ﺷﺒﻜﺔ اﻟﻨﻘﻞ واﻟﻘﻄﺎﻋﺎت‬ ‫اﻟﻠﻮﺟﻴﺴﺘﻴﺔ‪.‬‬

‫اﻟﺴﻌﻮدﻳﺔ‪ ،‬ﺳﻜﺎي ﺗﻴﻢ‪ ،‬اﳋﻄﻮط اﳉﻮﻳﺔ اﻟﺘﺮﻛﻴﺔ‪ ،‬اﳋﻄﻮط‬ ‫اﳉﻮﻳﺔ اﻟﻘﻄﺮﻳﺔ وﺧﻄﻮط ﻓﻴﺮﺟﲔ اﳉﻮﻳﺔ‪ ،‬ﻫﺬا إﻟﻰ ﺟﺎﻧﺐ‬ ‫ﺑﻌﺾ اﳌﻮاﻧﺊ اﻟﻬﺎﻣﺔ ﻣﺜﻞ ﻣﻄﺎر أﻣﺴﺘﺮدام وﻣﻄﺎر أﻃﻠﻨﻄﺎ‬ ‫و ﻣﻮﺳﻜﻮ و ﻣﻴﻮﻧﺦ و ﺑﺎرﻳﺲ و ﻓﻴﻴﻨﺎ‪.‬‬

‫وﻗﺪ ﺟﺬب ﻣﻌﺮض اﻟﻨﻘﻞ اﻟﻠﻮﺟﻴﺴﺘﻲ ‪ ٢٠٠٩‬ﻋﺪد ‪١،٧٦٤‬‬ ‫ﻋﺎرض ﳝﺜﻠﻮن ‪ ٥٥‬دوﻟﺔ ﺑﻴﻨﻤﺎ ﻗﺎم ﺑﺰﻳﺎرة اﳌﻌﺮض ‪٤٨،٠٠٠‬‬ ‫زاﺋﺮ ﻣﻦ ﺣﻮاﻟﻲ ‪ ١١٢‬دوﻟﺔ‪.‬‬

‫وﳑﺎ ﻻ ﺷﻚ ﻓﻴﻪ أن ﺗﻜﻨﻮﻟﻮﺟﻴﺎ اﳌﻌﻠﻮﻣﺎت ﺗﻠﻌﺐ دور ًا ﺣﻴﻮﻳ ًﺎ‬ ‫ﻓﻲ اﻟﻨﻘﻞ اﻟﻠﻮﺟﻴﺴﺘﻲ وﺑﺨﺎﺻﺔ أﻧﻬﺎ ﺗﺆﻣﻦ اﻟﻜﻔﺎءة ﻓﻲ اﳌﺨﺎزن‬ ‫وﻋﻤﻠﻴﺎت اﻟﻨﻘﻞ واﻹﻧﺘﺎج واﳌﺒﻴﻌﺎت‪ :‬ﺑﺎﻹﺿﺎﻓﺔ اﻟﻰ ذﻟﻚ ﻓﺈن‬ ‫ﺗﻜﻨﻮﻟﻮﺟﻴﺎ اﳌﻌﻠﻮﻣﺎت ﻫﻲ ﻋﺎﻣﻞ أﺳﺎﺳﻲ ﻓﻴﻤﺎ ﻳﺴﻤﻰ ﺑﺄﻋﻤﺎل‬ ‫اﻟﻨﻘﻞ اﳋﻀﺮاء‪.‬‬

‫وﻣﻦ اﻷﻣﻮر اﻟﺘﻲ ﰎ دﻣﺠﻬﺎ ﻓﻲ ﻣﻌﺮض اﻟﻨﻘﻞ اﻟﻠﻮﺟﻴﺴﺘﻲ‬ ‫ﻣﻌﺮض أوروﺑﺎ ﻟﻠﺸﺤﻦ اﳉﻮي )‪ (Air Cargo Europe‬وﻫﻮ‬ ‫ﻋﺒﺎرة ﻋﻦ ﻣﻌﺮض وﻣﺆﲤﺮ ﻷﻋﻤﺎل اﻟﺸﺤﻦ اﳉﻮي اﻹﻗﻠﻴﻤﻲ‬ ‫واﻟﺬي ﻳﻘﺎم ﻟﻠﻤﺮة اﳋﺎﻣﺴﺔ‪ .‬وﻳﻘﻮم ﻫﺬا اﳌﻌﺮض ﺑﺘﻨﺎول‬ ‫ﻛﺎﻓﺔ اﻷﻣﻮر اﳌﺘﻌﻠﻘﺔ ﺑﺄﻋﻤﺎل اﻟﺸﺤﻦ اﳉﻮي ﻟﻠﺴﻠﻊ ﺑﺪء ًا‬ ‫ﻣﻦ ﻋﻤﺎﻟﻘﺔ اﻟﺴﻮق واﻟﺬﻳﻦ ﻳﻠﻌﺒﻮن اﻟﺪور اﳊﻴﻮي ﻓﻴﻪ وﺣﺘﻰ‬ ‫اﻟﺸﺮﻛﺎت اﻟﺒﺎدﺋﺔ ﺣﺪﻳﺜ ًﺎ‪ .‬وﻣﻦ ﺑﲔ اﻟﻌﺎرﺿﲔ ﻓﻲ ذﻟﻚ اﳌﻌﺮض‬ ‫اﳋﻄﻮط اﳉﻮﻳﺔ اﻷﻣﺮﻳﻜﻴﺔ ‪ ،‬ﻛﺎرﺟﻮﻟﻮﻛﺲ‪ ،‬ﻃﻴﺮان اﻹﻣﺎرات‪،‬‬ ‫ﻃﻴﺮان اﻻﲢﺎد‪ ،‬ﺟﺎﻳﺪ ﻛﺎرﺟﻮ‪ ،‬ﻟﻮﻓﺖ ﻫﺎﻧﺰا‪ ،‬اﳋﻄﻮط اﳉﻮﻳﺔ‬

‫اﻷﺳﻮاق اﳉﺪﻳﺪة واﻻﲡﺎﻫﺎت و اﻻﺑﺘﻜﺎرات ﻓﻲ اﻟﺼﻨﺎﻋﺔ‬ ‫اﻟﺪوﻟﻴﺔ ﻟﻠﻨﻘﻞ واﻟﻠﻮﺟﻴﺴﺘﻴﺎت‪ .‬وﻣﻦ ﺑﲔ اﳌﻮاﺿﻴﻊ اﻟﺮﺋﻴﺴﻴﺔ‬ ‫اﻟﺘﻲ ﺳﻴﺘﻢ ﻃﺮﺣﻬﺎ ﻣﻮﺿﻮع أﻋﻤﺎل اﻟﻨﻘﻞ اﳋﻀﺮاء وﺣﻠﻮل‬ ‫اﻟﻨﻘﻞ ﻓﻲ أوروﺑﺎ وأﻋﻤﺎل اﻟﺸﺤﻦ اﻟﻰ ﺧﺎرج اﳊﺪود وﺷﺤﻦ‬ ‫اﻟﺒﻀﺎﺋﻊ اﳌﺒﺮدة واﳌﻬﻦ واﻟﺘﺪرﻳﺐ أﺛﻨﺎء اﻟﻌﻤﻞ وﻛﺬﻟﻚ اﻟﺪول‬ ‫اﳌﺘﺨﺼﺼﺔ ﻓﻲ أﺳﻮاق أﻓﺮﻳﻘﻴﺎ واﻟﻨﻤﺴﺎ وﻓﺮﻧﺴﺎ وﺗﺮﻛﻴﺎ‪.‬‬ ‫وﻟﻠﻌﻠﻢ ﻓﺈن اﳌﺠﻠﺲ اﻷﳌﺎﻧﻲ اﻹﻣﺎراﺗﻲ اﳌﺸﺘﺮك ﻟﻠﺼﻨﺎﻋﺔ‬ ‫واﻟﺘﺠﺎرة ﻫﻮ اﳌﻤﺜﻞ اﻟﺮﺳﻤﻲ ﻟﺸﺮﻛﺔ ﻣﻴﻮﻧﺦ اﻟﺪوﻟﻴﺔ ﻟﺘﻨﻈﻴﻢ‬ ‫اﳌﻌﺎرض واﳌﺴﺌﻮﻟﺔ ﻋﻦ اﳌﻌﺮض وذﻟﻚ ﺑﺪوﻟﺔ اﻹﻣﺎرات اﻟﻌﺮﺑﻴﺔ‬ ‫اﳌﺘﺤﺪة وﺳﻠﻄﻨﺔ ﻋﻤﺎن ودوﻟﺔ ﻗﻄﺮ‪„ .‬‬ ‫ﳌﺰﻳﺪ ﻣﻦ اﳌﻌﻠﻮﻣﺎت ﺣﻮل اﳌﻌﺮض ﻳﺮﺟﻰ اﻟﺘﻮاﺻﻞ ﻣﻊ‪:‬‬ ‫‪[email protected]‬‬

‫وﻛﻞ ﻫﺬه اﻷﻣﻮر ﻳﺘﻢ ﻋﺮﺿﻬﺎ ﻓﻲ ﺻﺎﻟﺔ واﺣﺪة ﺑﺎﳌﻌﺮض‪.‬‬ ‫وﺳﻴﺸﺎرك ﻓﻲ اﳌﻌﺮض ﺷﺮﻛﺎت ﻫﺎﻣﺔ ﻟﻬﺎ وزﻧﻬﺎ ﺑﺎﻟﺴﻮق ﻣﺜﻞ‬ ‫ﺷﺮﻛﺔ ﻓﺮاوﻧﻬﻮﻓﺮ)‪ ،(Fraunhofer‬ﺷﺮﻛﺔ إس أى ﺑﻲ)‪(SAP‬‬ ‫وﺷﺮﻛﺔ ﺗﻴﻠﻴﻜﻮم )‪(Telecom‬و ﺗﻮم ﺗﻮم)‪. (Tom Tom‬‬ ‫وﻳﻌﻄﻲ ﺑﺮﻧﺎﻣﺞ اﳌﺆﲤﺮ اﻟﺸﺎﻣﻞ ذو اﳌﻜﺎﻧﺔ اﻟﻌﺎﻟﻴﺔ واﳌﺘﻀﺎﻣﻦ‬ ‫ﻣﻊ ﻣﻌﺮض أوروﺑﺎ ﻟﻠﺸﺤﻦ اﳉﻮي ﻧﻈﺮة ﻋﺎﻣﺔ ﺿﻠﻴﻌﺔ ﺣﻮل‬ ‫‪ISSUE 06 MAJLIS‬‬

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‫ﺩﺍﺋﺮﺓ ﺍﻟﻀﻮﺀ‬ ‫ﻓﻲ‬ ‫ﺩﺍﺋﺮﺓ ﺍﻟﻀﻮﺀ‬ ‫ﻓﻲ‬

‫ﺍﺗﺼﺎﻻﺕ ﺍﻟﺸﺮﻛﺎﺕ‬ ‫ﺑﻲ ﺃﻯ ﺇﺱ ﺇﻑ )‪ - (BASF‬ﺍﻟﺸﺮﻕ ﺍﻷﻭﺳﻂ‬

‫ﺗﻌﺪ ﺷﺮﻛﺔ ﺍﻟﻜﻴﻤﺎﻭﻳﺎﺕ ﺑﻲ ﺃﻯ ﺇﺱ ﺇﻑ‪ ،‬ﺃﻛﺒﺮ ﺷﺮﻛﺔ‬ ‫ﻛﻴﻤﺎﻭﻳﺎﺕ ﻓﻲ ﺍﻟﻌﺎﻟﻢ‪ .‬ﻣﺎ ﺍﻟﺬﻱ ﺟﻌﻞ ﺍﻟﺸﺮﻛﺔ ﺗﺤﺘﻞ ﻫﺬﻩ‬ ‫ﺍﻟﻤﻜﺎﻧﺔ‪ ،‬ﺇﻧﻬﺎ ﺍﻟﺤﻜﻤﺔ ﺍﻟﺮﺍﺳﺨﺔ ﻓﻲ ﺷﻌﺎﺭﻫﺎ » ﻧﺴﺎﻫﻢ‬ ‫ﻓﻲ ﺗﺸﻜﻴﻞ ﺍﻟﻤﺴﺘﻘﺒﻞ«‪ .‬ﻣﺴﺘﻘﺒﻠﻨﺎ ‪ -‬ﻣﺴﺘﻘﺒﻞ ﺍﻷﺭﺽ‬ ‫ ﻳﻌﺘﻤﺪ ﻋﻠﻰ ﺍﻟﺘﻄﻮﻳﺮ ﻭﺍﺳﺘﺨﺪﺍﻡ ﺍﻟﻄﺎﻗﺔ ﺑﺸﻜﻞ ﻓﻌﺎﻝ‬‫ﻭﺗﻄﺒﻴﻖ ﺣﻠﻮﻝ ﺍﻟﻄﺎﻗﺔ ﺍﻟﻤﺴﺘﺪﺍﻣﺔ ﻓﻲ ﺷﺮﻛﺔ ﺑﻲ ﺃﻯ ﺃﺱ‬ ‫ﺇﻑ‪ ،‬ﺇﻧﻨﺎ ﻧﻌﻴﺶ ﻫﺬﻩ ﺍﻟﻔﻠﺴﻔﺔ‪.‬‬

‫ﻱ‬

‫ﻳﻘﻮل اﻟﺴﻴﺪ‪ /‬ﻫﺎراﻟﺪ ﻛﺮول‪ ،‬اﳌﺪﻳﺮاﻟﻌﺎم ﻟﺸﺮﻛﺔ ﺑﻲ أى‬ ‫إس إف ﺑﺪﺑﻲ‪ :‬ﻳﺒﻠﻎ ﻋﻤﺮ ﺷﺮﻛﺔ ﺑﻲ أى إس إف ﻣﺎﺋﺔ ﻋﺎم‬ ‫وﻗﺪ ﺗﻄﻮرت أﻧﺸﻄﺘﻬﺎ وﺗﻮﺳﻌﺖ ﻣﻊ اﻟﻮﻗﺖ‪ .‬إﻻ أن إﻟﺘﺰاﻣﻨﺎ‬ ‫ﺑﺎﳊﻔﺎظ ﻋﻠﻰ اﻟﺒﻴﺌﺔ ﻇﻞ ﻣﺒﺪء ًا ﺛﺎﺑﺘ ًﺎ‪ .‬ﻓﺈﻧﻨﺎ ﻧﻄﺒﻖ ﻫﺬا‬ ‫اﳌﺒﺪأ ﻣﻦ ﺧﻼل اﻷﺑﺤﺎث اﳌﺴﺘﻤﺮة وﺗﻄﻮﻳﺮ وﺗﺴﻮﻳﻖ اﳊﻠﻮل‬ ‫اﻟﺒﺎرﻋﺔ اﳌﺴﺘﺪاﻣﺔ ﻓﻲ اﳌﻨﺎزل ووﺳﺎﺋﻞ اﻟﻨﻘﻞ واﻟﺼﻨﺎﻋﺔ و‬ ‫اﻟﺘﻲ ﺗﻌﻤﻞ ﻋﻠﻰ ﺗﺮﺷﻴﺪ اﺳﺘﺨﺪام اﻟﻄﺎﻗﺔ‪ .‬وﺑﻜﻮﻧﻨﺎ أﺣﺪ‬ ‫اﻷﻋﻀﺎء اﳌﺆﺳﺴﲔ ﻟﻠﻤﺠﻠﺲ اﻹﻣﺎراﺗﻲ ﻟﻠﻤﺒﺎﻧﻲ اﳋﻀﺮاء‬ ‫ﻓﺈﻧﻨﺎ ﻧﺴﺎﻫﻢ ﻓﻲ ﺗﻘﺪم و ﺗﺮﺳﻴﺦ ﻣﺒﺎدئ اﳌﺒﺎﻧﻲ اﳋﻀﺮاء‬ ‫ﻣﻦ أﺟﻞ ﺣﻤﺎﻳﺔ أﻓﻀﻞ ﻟﻠﻤﻨﺎخ واﻟﺒﻴﺌﺔ وﺿﻤﺎن اﺳﺘﺪاﻣﺔ‬ ‫اﻟﻄﺎﻗﺔ ﻓﻲ ﻫﺬا اﻟﺒﻠﺪ‪.‬‬

‫وﺗﻨﺘﻬﺞ ﺷﺮﻛﺔ ﺑﻲ أى إس إف ﺳﻴﺎﺳﺔ اﺳﺘﺮاﺗﻴﺠﻴﺔ ﻻﺳﺘﺪاﻣﺔ‬ ‫اﻟﻄﺎﻗﺔ ﻋﻦ ﻃﺮﻳﻖ دﻣﺞ اﻟﻘﻀﺎﻳﺎ اﻻﺟﺘﻤﺎﻋﻴﺔ واﻟﺒﻴﺌﻴﺔ ﻓﻲ‬ ‫ﻣﺸﺎرﻳﻌﻬﺎ ﻟﻠﺘﺄﻛﺪ ﻣﻦ ﲢﻘﻴﻖ ﳒﺎح اﻗﺘﺼﺎدي ﻋﻠﻰ اﳌﺪى‬ ‫اﻟﻄﻮﻳﻞ ﻟﻠﺸﺮﻛﺔ وﻟﻌﻤﻼﺋﻬﺎ‪ .‬واﻋﺘﺮاﻓﺎ ﺑﺠﻬﻮد ﺷﺮﻛﺔ ﺑﻲ أى‬ ‫إس إف ﻓﻲ ﻣﺠﺎل اﶈﺎﻓﻈﺔ ﻋﻠﻰ اﻟﺒﻴﺌﺔ ﻓﻘﺪ ﰎ ﺗﺴﺠﻴﻠﻬﺎ‬ ‫ﻣﺮة أﺧﺮى ﻓﻲ ﻣﺆﺷﺮ دو ﺟﻮﻧﺲ )‪ (Dow Jones‬ﻟﻠﻄﺎﻗﺔ‬ ‫اﳌﺴﺘﺪاﻣﺔ ﻣﻊ إﺷﺎرة ﺧﺎﺻﺔ ﻣﻦ ﻗﺒﻞ اﶈﻠﻠﲔ ﻹدارﺗﻬﺎ‬ ‫ﻟﻠﻤﺨﺎﻃﺮ واﻷزﻣﺎت وﺳﻴﺎﺳﺔ اﻟﺒﻴﺌﺔ اﻟﺘﻲ ﺗﻨﺘﻬﺠﻬﺎ اﻟﺸﺮﻛﺔ و‬ ‫ﺗﻘﺎرﻳﺮﻫﺎ واﺳﺘﺮاﺗﻴﺠﻴﺘﻬﺎ ﻟﻠﺤﻔﺎظ ﻋﻠﻰ اﳌﻨﺎخ‪ .‬إﻻ أن ﺷﺮﻛﺔ‬ ‫ﺑﻲ أى إس إف ﺗﺆﻣﻦ ﺑﺄن اﺳﺘﺪاﻣﺔ اﻟﻄﺎﻗﺔ ﻳﺠﺐ أﻻ ﺗﻌﺮف‬ ‫وﻻ ﻳﻜﻮن ﻟﻬﺎ ﺣﺪود‪.‬‬ ‫وﻳﻘﺮ اﻟﺴﻴﺪ‪ /‬ﻛﺮول ﺑﻮﺟﻮد ﻧﻘﺺ ﻓﻲ ﻣﻨﻄﻘﺔ اﻟﺸﺮق اﻷوﺳﻂ‬ ‫‪41‬‬

‫‪MAJLIS ISSUE 06‬‬

‫ﻓﻲ اﻟﻮﻋﻲ ﲟﺪى اﳊﺎﺟﺔ اﻟﻰ ﺗﻮﻓﻴﺮ اﻟﻄﺎﻗﺔ‪ .‬ﻳﺠﺐ ﻋﻠﻰ‬ ‫اﳌﺆﺳﺴﺎت ﲢﻤﻞ اﳌﺴﺌﻮﻟﻴﺔ اﳌﻠﻘﺎة ﻋﻠﻰ ﻋﺎﺗﻘﻬﻢ ﻋﻨﺪ اﻟﻘﻴﺎم‬ ‫ﺑﺄﻋﻤﺎﻟﻬﻢ وذﻟﻚ ﻣﻦ ﺧﻼل ﺗﻘﻠﻴﻞ أﺛﺮﻫﺎ ﻋﻠﻰ اﻟﺒﻴﺌﺔ واﻟﺼﺤﺔ‬ ‫ﻣﻦ ﺧﻼل ﺗﻘﻠﻴﻞ اﳌﺨﻠﻔﺎت وإﺗﺒﺎع إرﺷﺎدات اﶈﺎﻓﻈﺔ ﻋﻠﻰ‬ ‫اﻟﻄﺎﻗﺔ واﺳﺘﺨﺪام اﳌﻨﺘﺠﺎت وﺗﻄﺒﻴﻖ اﳊﻠﻮل اﻟﺘﻲ ﺗﻌﺰز ﻣﻦ‬ ‫اﺳﺘﺪاﻣﺔ اﻟﻄﺎﻗﺔ وﺗﺴﺎﻋﺪ ﻓﻲ اﳊﻔﺎظ ﻋﻠﻰ اﻟﺒﻴﺌﺔ‪ » .‬ﻛﻞ ﻫﺬا‬ ‫ﳝﻜﻦ اﻟﻘﻴﺎم ﺑﻪ«‪.‬‬ ‫ﻓﻲ ﻋﺎم ‪ ٢٠٠٨‬ﻗﺎﻣﺖ ﺷﺮﻛﺔ ﺑﻲ أى إس إف ﺑﻮﺿﻊ ﻫﺪف‬ ‫ﺟﺪﻳﺪ ﻟﻬﺎ اﻟﻰ ﺗﻘﻠﻴﻞ ﻧﺴﺒﺔ اﻧﺒﻌﺎث ﻏﺎز ﻣﻌﲔ ﻣﻦ اﳌﺸﺎﺗﻞ‬ ‫ﺑﻨﺴﺒﺔ ‪ ٪٢٥‬ﻟﻜﻞ ﻃﻦ ﻣﻜﻌﺐ ﻣﻦ اﳌﻨﺘﺠﺎت اﳌﺒﺎﻋﺔ وذﻟﻚ ﺑﺤﻠﻮل‬ ‫ﻋﺎم ‪) ٢٠٢٠‬ﺧﻂ اﻻﻧﻄﻼق ‪.(٢٠٠٢‬‬ ‫وﻳﺴﺘﻄﺮد اﻟﺴﻴﺪ‪ /‬ﻛﺮول ﻗﺎﺋ ًﻼ‪ :‬إن ﲢﺎﻟﻴﻞ ﺛﺎﻧﻲ أﻛﺴﻴﺪ‬ ‫اﻟﻜﺮﺑﻮن اﻟﺸﺎﻣﻞ ﺗﺒﲔ أن ﺷﺮﻛﺔ ﺑﻲ أى أس إف ﳝﻜﻨﻬﺎ‬ ‫ﺣﻤﺎﻳﺔ اﳌﻨﺎخ ﻣﻦ ﺧﻼل ﺗﻄﺒﻴﻖ اﻟﻜﻴﻤﻴﺎء اﳊﺪﻳﺜﺔ‪ .‬ﺣﻴﺚ إن‬ ‫ﻣﻨﺘﺠﺎﺗﻨﺎ ﺗﻮﻓﺮ ﺛﻼﺛﺔ أﺿﻌﺎف ﻣﻦ ﻧﺴﺒﺔ اﻟﻐﺎزات اﳌﻨﺒﻌﺜﺔ ﻣﻦ‬ ‫اﳌﺸﺎﺗﻞ ﻣﻘﺎرﻧﺔ ﺑﻨﺴﺒﺔ اﻟﻐﺎزات اﳌﻨﺒﻌﺜﺔ ﻣﻦ ﻋﻤﻠﻴﺔ اﻹﻧﺘﺎج‬ ‫واﻟﺘﺨﻠﺺ ﻣﻦ ﻣﻨﺘﺠﺎت اﻟﺸﺮﻛﺔ‪.‬‬ ‫ﻳﺆﻣﻦ اﻟﺴﻴﺪ‪ /‬ﻛﺮول ﺑﺄن‪ :‬ﳝﻜﻦ ﳌﺪﻳﻨﺔ ﻣﺼﺪر اﻟﺘﻲ ﺗﻬﺪف‬ ‫اﻟﻰ أن ﺗﻜﻮن أول ﻣﺪﻳﻨﺔ ﺧﺎﻟﻴﺔ ﻣﻦ اﻟﻜﺮﺑﻮن واﳌﺨﻠﻔﺎت ﻓﻲ‬ ‫اﻟﻌﺎﻟﻢ‪ ،‬أن ﺗﻈﻬﺮ ﻛﻴﻒ أن ﻣﺒﺎدئ اﻟﺘﺸﻐﻴﻞ واﻟﺒﻨﺎء اﻟﻠﻄﻴﻔﺔ‬ ‫ﻋﻠﻰ اﻟﺒﻴﺌﺔ ﳝﻜﻦ ﺗﻄﺒﻴﻘﻬﺎ‪ .‬وﻗﺪ دﺧﻠﺖ ﺷﺮﻛﺔ ﺑﻲ أى إس‬ ‫إف ﻓﻲ ﺷﺮاﻛﺔ إﺳﺘﺮاﺗﻴﺠﻴﺔ ﻣﻊ ﻣﺪﻳﻨﺔ ﻣﺼﺪر ﻟﻠﺘﻌﺎون ﻓﻲ‬

‫ﻋﻤﻠﻴﺔ إﻧﺸﺎء ﻣﺪﻳﻨﺔ ﻣﺼﺪر‪ ،‬ﺣﻴﺚ ﻳﻄﻠﻖ ﻋﻠﻰ ﺷﺮﻛﺔ ﺑﻲ أى‬ ‫إس إف » ﻣﻮرد ﻣﻔﻀﻞ« ﳌﻮاد اﻟﺒﻨﺎء وﺣﻠﻮل اﻟﻨﻈﻢ ﻹﻧﺸﺎء‬ ‫ﻣﺪﻳﻨﺔ ﻣﺼﺪر‪.‬‬ ‫ﻛﻤﺎ ﻳﻘﻮل اﻟﺴﻴﺪ‪ /‬ﻛﺮول‪» :‬ﺳﺘﻠﻌﺐ ﻣﺪﻳﻨﺔ ﻣﺼﺪر دوراﻟﻔﻨﺎر‬ ‫اﻟﺬى ﺳﻴﻘﻮم ﺑﺪوره ﻛﻨﻤﻮذج ﻣﺜﺎﻟﻲ» ﳌﺪﻳﻨﺔ اﳌﺴﺘﻘﺒﻞ« و اﻟﺬي‬ ‫ﳝﻜﻦ ﻟﻠﻤﺆﺳﺴﺎت واﳌﺠﻤﻌﺎت ﻓﻲ اﳌﻨﻄﻘﺔ ﺗﻘﻠﻴﺪه ﺑﻌﺪ ذﻟﻚ‪.‬‬ ‫ﻛﻤﺎ ﺗﻠﻌﺐ ﻣﻨﺘﺠﺎت وﺧﺒﺮة ﺷﺮﻛﺔ ﺑﻲ أى إس إف دور ًا ﻛﺒﻴﺮ ًا‬ ‫ﻓﻲ إﻳﺠﺎد ﺣﻠﻮل ﻟﻌﻤﻠﻴﺔ اﺳﺘﺨﺪام اﻟﻄﺎﻗﺔ اﻟﻠﻄﻴﻔﺔ ﻋﻠﻰ اﻟﺒﻴﺌﺔ‬ ‫وذﻟﻚ ﻓﻲ ﻣﺸﺎرﻳﻊ أﺧﺮى ﻣﺘﻌﺪدة‪ .‬وﻟﺸﺮﻛﺔ ﺑﻲ أى إس إف‬ ‫أﻧﺸﻄﺔ ﻓﻲ ﻣﺠﺎل ﺻﻨﺎﻋﺔ اﻟﺒﻨﺎء و اﻟﻜﻴﻤﺎوﻳﺎت ) ﺻﻨﺎﻋﺎت‬ ‫اﻟﻨﻔﻂ واﻟﻐﺎز( واﻟﺼﻨﺎﻋﺎت اﳌﺘﺨﺼﺼﺔ ) اﻟﺒﻼﺳﺘﻴﻚ وﲢﻠﻴﺔ‬ ‫ﻣﻴﺎه اﻟﺒﺤﺮ( ﻓﻲ ﻣﻨﻄﻘﺔ اﻟﺸﺮق اﻷوﺳﻂ‪.‬‬ ‫وﺗﻀﻢ ﺷﺮﻛﺎت ﺑﻲ أى إس إف اﻟﻌﺎﻣﻠﺔ ﻓﻲ ﻣﻨﻄﻘﺔ اﳋﻠﻴﺞ‬ ‫اﻟﻌﺮﺑﻲ ﻛ ًﻼ ﻣﻦ‪ :‬ﺷﺮﻛﺔ ﺑﻲ أى أس إف )‪ ،(BASF FZE‬ﺑﻲ أى‬ ‫أس إف ﻛﺎﻧﻮ ﺟﻠﻒ )‪ ،(BASF Kanoo Gulf FZE‬إﻟﺴﺘﻮﺟﺮان‬ ‫ﻛﺎﻧﻮ ذ‪.‬م‪.‬م )‪ (Elastogran Kanoo LLC‬و ﺷﺮﻛﺔ ﺑﻲ أى إس‬ ‫إف ﺳﻲ ﺳﻲ اﻹﻣﺎرات اﻟﻌﺮﺑﻴﺔ اﳌﺘﺤﺪة ذ‪.‬م‪.‬م )‪BASF CC‬‬ ‫‪ .(UAE LLC‬وﺗﻘﻮم ﻫﺬه اﻟﺸﺮﻛﺎت ﺑﺒﻴﻊ ﻣﻨﺘﺠﺎت ﺷﺮﻛﺔ ﺑﻲ‬ ‫أى أس إف‪ .‬وﻳﻌﻤﻞ ﺑﻬﺬه اﻟﺸﺮﻛﺎت أﻛﺜﺮ ﻣﻦ ‪ ٤٠٠‬ﺷﺨﺺ‪،‬‬ ‫ﺑﻴﻨﻤﺎ ﻳﻌﻤﻞ ﻓﻲ ﺷﺮﻛﺔ ﺑﻲ أى إس إف ﻓﻲ ﺷﺘﻰ ﻓﺮوﻋﻬﺎ‬ ‫ﺑﺎﻟﻌﺎﻟﻢ ‪ ١٠٩٠٠٠‬ﺷﺨﺺ وﺑﻠﻐﺖ ﻧﺴﺒﺔ ﻣﺒﻴﻌﺎﺗﻬﺎ ﻓﻲ ﻋﺎم‬ ‫‪ ٢٠١٠‬ﻣﺎ ﻳﺰﻳﺪ ﻋﻦ ‪ ٦٠‬ﺑﻠﻴﻮن ﻳﻮرو ﺗﻘﺮﻳﺒ ًﺎ‪„ .‬‬

‫ﻓﻲ ﺩﺍﺋﺮﺓ ﺍﻟﻀﻮﺀ‬ ‫وﺗﻌﺪ ﻫﺬه اﻻﺗﻔﺎﻗﻴﺔ ﺑﺎﻟﻨﺴﺒﺔ ﻟﺸﺮﻛﺔ ‪ KPM‬ﻣﻜﺴﺒ ًﺎ ﻛﺒﻴﺮ ًا‬ ‫ﻟﺪﺧﻮل اﻟﺴﻮق اﶈﻠﻲ‪ .‬و ﻧﻈﺮ ًا ﻟﺘﺤﻔﻆ أوروﺑﺎ ﻋﻠﻰ اﻟﺴﻌﺮ‬ ‫ﺑﺸﻜﻞ ﻛﺒﻴﺮ‪ ،‬ﻓﻘﺪ زاد اﻟﺘﺮﻛﻴﺰ ﻋﻠﻰ دول ﻣﺜﻞ اﻹﻣﺎرات اﻟﻌﺮﺑﻴﺔ‬ ‫اﳌﺘﺤﺪة ﺣﻴﺚ إن ﺳﻮق اﻟﻌﻤﺎﻟﺔ ﻓﻴﻬﺎ أرﺧﺺ ﻛﻤﺎ أﻧﻬﺎ ﺗﺘﻤﺘﻊ‬ ‫ﲟﻮﻗﻊ ﻟﻮﺟﻴﺴﺘﻲ وﺧﺪﻣﺎﺗﻲ ﺟﻴﺪ ﺑﺎﻟﻨﺴﺒﺔ إﻟﻰ اﻟﻌﺪﻳﺪ ﻣﻦ‬ ‫اﻟﺸﺮﻛﺎت اﻟﻌﺎﳌﻴﺔ‪ ،‬ﳑﺎ ﻳ ْﻮدي اﻟﻰ ﲢﻘﻴﻖ ﻣﻜﺎﺳﺐ ﻟﻜﻼ‬ ‫اﻟﻄﺮﻓﲔ وﻣﻦ ﺛﻢ ﺗﻌﺰﻳﺰ اﻟﻌﻼﻗﺎت اﻟﺜﻨﺎﺋﻴﺔ‪.‬‬

‫اﳋﺎﺻﺔ ﺑﻬﺎ ﻛﻞ ﺛﻼث ﺳﻨﻮات ﺑﻨﺎ ًء ﻋﻠﻰ اﳌﻨﺘﺠﺎت اﳉﺪﻳﺪة‬ ‫اﳌﺮوﺣﺔ ﻓﻲ اﻷﺳﻮاق وﻋﻠﻰ اﻟﻠﻮن أو اﻟﺼﻮرة اﻟﺦ‪ ...‬وﻓﻲ‬ ‫اﻟﺮﺑﻊ اﻷول ﻣﻦ ﻋﺎم ‪ ،٢٠١١‬زادت ﻣﻌﺪﻻت رﺑﺤﻬﺎ ﺑﻨﺴﺒﺔ‬ ‫‪ ٪٢٥‬ﲟﺎ ﻓﻴﻬﺎ ﻛﺴﺐ ﻣﺸﺎرﻳﻊ وﻋﻤﻼء ﺟﺪد ﻣﺸﻴﺮة اﻟﻰ أن‬ ‫ﺳﻮق اﻻﻗﺘﺼﺎد اﻟﻌﺎﳌﻲ ﻟﻢ ﻳﺘﺄﺛﺮ ﺑﺎﻷﺳﻮاق اﻷﺧﺮى اﳌﺮﺗﻔﻌﺔ‪.‬‬ ‫وﳌﻮاﻛﺒﺔ ﺗﻄﻠﻌﺎت وﺣﺎﺟﺎت اﻟﻌﻤﻼء ﺗﺨﻄﻂ اﻟﺸﺮﻛﺘﺎن ﻟﻼﻧﺘﻘﺎل‬ ‫اﻟﻰ ﻣﺼﻨﻊ ﺟﺪﻳﺪ أﻛﺒﺮ ﻣﺴﺎﺣﺔ ﻓﻲ ﻧﻬﺎﻳﺔ ﺷﻬﺮ أﺑﺮﻳﻞ‪„ .‬‬

‫‪ ٣٠‬ﻳﻮﻣ ًﺎ‬

‫وﻳﺨﺪم اﳌﺼﻨﻊ ﺑﺪﺑﻲ ﻣﺘﻄﻠﺒﺎت اﳌﻔﺮوﺷﺎت ﻋﺎﻟﻴﺔ اﳉﻮدة‬ ‫ﳌﻨﻄﻘﺔ دول ﻣﺠﻠﺲ اﻟﺘﻌﺎون اﳋﻠﻴﺠﻲ وﺷﺒﻪ اﻟﻘﺎرة اﻟﻬﻨﺪﻳﺔ‪.‬‬ ‫وﺗﻘﻮم ﺷﺮﻛﺔ ‪ KPM‬ﺑﺎﻟﺘﻨﺴﻴﻖ ﻣﻊ اﻟﻌﻼﻣﺎت اﻟﺘﺠﺎرﻳﺔ اﻟﺘﻲ ﻟﻬﺎ‬ ‫ﻓﺮوع ﻓﻲ أوروﺑﺎ ودول ﻣﺜﻞ اﻟﻬﻨﺪ‪ ،‬ﺑﻴﻨﻤﺎ ﺗﻘﻮم ﺷﺮﻛﺔ دﻛﻮﻻب‬ ‫ﺑﻌﻤﻞ ﺻﻴﺎﻧﺔ ﻟﻠﻤﻮاﻗﻊ وﺧﺪﻣﺎت ﻣﺎ ﺑﻌﺪ اﻟﺒﻴﻊ‪.‬‬ ‫وﻓﻴﻤﺎ ﻳﺨﺺ اﳌﻨﺘﺠﺎت اﻟﻔﺨﻤﺔ ﻋﺎﻟﻴﺔ اﳉﻮدة ﻓﺘﻌﺘﺒﺮ ﺻﻮرة‬ ‫ﻋﻼﻣﺘﻬﻢ اﻟﺘﺠﺎرﻳﺔ ﻣﻘﺪﺳﺔ‪ ،‬وﺗﻜﻤﻦ ﻣﻬﻤﺔ اﻟﺸﺮﻛﺎت ﻣﺜﻞ ﺷﺮﻛﺔ‬ ‫دﻛﻮﻻب ﻓﻲ اﻟﺘﺄﻛﺪ ﻣﻦ ﻣﻄﺎﺑﻘﺔ اﻟﺘﺼﻤﻴﻢ واﳌﻮاﺻﻔﺎت‪ .‬وﻟﺪى‬ ‫ﺷﺮﻛﺔ ‪ KPM‬ﺧﻄﻂ ﺗﺘﻌﻠﻖ ﺑﺘﻮﺳﻴﻊ ﻧﺸﺎﻃﻬﺎ ﻓﻲ اﳌﺴﺘﻘﺒﻞ ﻣﻦ‬ ‫ﺧﻼل إﻋﺪاد ﻓﺮﻳﻖ ﺗﺼﻤﻴﻢ إﺑﺪاﻋﻲ و إﻛﺴﺎﺑﻬﻢ ﻣﺮوﻧﺔ اﻟﺘﻌﺎﻣﻞ‬ ‫ﻣﻊ اﻷﺷﻴﺎء اﻟﺘﻲ ﺗﻌﺪ ﺻﻌﺒﺔ ﻓﻲ اﻟﻮﻗﺖ اﳊﺎﻟﻲ‪.‬‬ ‫وﺗﻘﻮم ﻣﻌﻈﻢ اﻟﻌﻼﻣﺎت اﻟﺘﺠﺎرﻳﺔ اﳌﺸﻬﻮرة ﺑﺎﻟﻔﺨﺎﻣﺔ واﳉﻮدة‬ ‫ﺑﺎﻻﺳﺘﺜﻤﺎر ﻓﻲ ﻋﻤﻠﻴﺔ إﻋﺎدة اﺧﺘﺮاع اﳌﺎرﻛﺎت واﳌﻌﺮوﺿﺎت‬

‫‪König Project Management GmbH‬‬

‫ﻟﻌﻨﺎﻳﺔ ‪ /‬دﻛﻮﻻب ذ‪.‬م‪.‬م‪.‬‬ ‫ﺑﺎﺳﻢ ﺳﻴﺎﺝ‬

‫اﻟﺮﺋﻴﺲ اﻟﺘﻨﻔﻴﺬي ﻟﻠﻌﻤﻠﻴﺎت‬ ‫ﻫـ‪+٩٧١ (٠) ٤ ٨٨٠١١٨٣ :‬‬ ‫م‪+٩٧١ (٠)٥٠ ١٢١٢٥٣٧ :‬‬ ‫ب‪ .‬إ‪[email protected] :.‬‬ ‫‪www.kpm-online.com‬‬

‫?‪In German‬‬ ‫!‪No Problem‬‬ ‫‪Professional instruction in intensive and super-intensive courses or‬‬ ‫‪in tailor-made individual programs.‬‬ ‫‪Learn German the flexible way at the Goethe-Institut Abu Dhabi,‬‬ ‫‪at the German Language Center Dubai or at any of our‬‬ ‫‪13 attractive institute locations in Germany.‬‬

‫‪For further information:‬‬ ‫‪Goethe-Institut Abu Dhabi, Tel. +971 2 6727920‬‬ ‫‪Goethe-Institut German Language Center Dubai,‬‬ ‫‪Tel. + 971 4 325 9865.‬‬ ‫‪E-mail: [email protected]‬‬

‫‪n‬‬

‫‪re g io‬‬ ‫‪w w w.g o e th e .d e /g u lf‬‬

‫ﺩﺍﺋﺮﺓ ﺍﻟﻀﻮﺀ‬ ‫ﻓﻲ‬ ‫ﺩﺍﺋﺮﺓ ﺍﻟﻀﻮﺀ‬ ‫ﻓﻲ‬

‫ﺳﻮﺍﺀ ﻓﻲ ﻣﺘﺠﺮ ﻛﺒﻴﺮ ﻣﻦ ﻣﺘﺎﺟﺮ ﻣﻮﺍﺩ ﺍﻟﺘﺠﻤﻴﻞ ﺃﻭ ﻓﻲ‬ ‫ﻣﺤﻼﺕ ﺍﻟﺘﺠﺎﺭﺓ ﺍﻟﺤﺮﺓ ﻧﺸﺎﻫﺪ ﺟﻤﻴﻌ ًﺎ ﻓﻲ ﺣﻴﺎﺗﻨﺎ ﺍﻟﻴﻮﻣﻴﺔ‬ ‫ﻋﺪﺩﺍً ﺿﺨﻤ ًﺎ ﻣﻦ ﻣﻮﺍﺩ ﺍﻟﺘﺠﻤﻴﻞ ﻭﺍﻟﻌﻄﻮﺭ ﺍﻟﻔﺨﻤﺔ‪ .‬ﻣﻤﺎ ﻻ‬ ‫ﺷﻚ ﻓﻴﻪ ﺃﻥ ﺍﻟﺘﺼﻤﻴﻢ ﻗﺪ ﻗﺎﻣﺖ ﺑﻪ ﺍﻟﻌﻼﻣﺔ ﺍﻟﺘﺠﺎﺭﻳﺔ‪ ،‬ﺇﻻ‬ ‫ﺃﻥ ﻣﺎ ﺗﺮﺍﻩ ﻫﻮ ﻧﺘﻴﺠﺔ ﺍﻟﺨﺒﺮﺓ ﺍﻟﻔﻨﻴﺔ ﻟﻠﺸﺮﻛﺎﺕ ﺍﻟﻤﻨﺘﺠﺔ ﻟﻬﺬﻩ‬ ‫ﺍﻟﺒﻀﺎﺋﻊ ﻭﺍﻟﺘﻲ ﺗﺘﻤﻴﺰ ﺑﺄﺣﺪﺙ ﺍﻟﺘﻜﻨﻮﻟﻮﺟﻴﺎ ﻭ ﺍﻟﺘﺸﻄﻴﺐ‪.‬‬

‫وﻣﻦ ﺑﲔ ﻫﺬه اﻟﺸﺮﻛﺎت اﳌﺘﺨﺼﺼﺔ ﻓﻲ ﻫﺬا اﳌﺠﺎل ﺷﺮﻛﺔ‬ ‫‪ KPM-Koenig‬ﻹدارة اﳌﺸﺎرﻳﻊ واﻟﺘﻲ ﺗﺄﺳﺴﺖ ﻋﺎم ‪٢٠٠٣‬‬ ‫ﲟﺪﻳﻨﺔ إﻳﺴﻦ‪ /‬أﳌﺎﻧﻴﺎ‪ .‬وﻗﺪ ﺗﻮﺳﻌﺖ اﻟﺸﺮﻛﺔ ﺑﺴﺮﻋﺔ ﻓﻲ‬ ‫أوروﺑﺎ وﻣﻦ ﺛﻢ ﻗﺎﻣﺖ ﺑﺈﻗﺎﻣﺔ ﻓﺮوع ﻟﻬﺎ ﻓﻲ ﺑﺎرﻳﺲ وﻟﻨﺪن‪.‬‬ ‫وﺑﺠﺎﻧﺐ ﻣﻨﺸﺄة اﻹﻧﺘﺎج اﳌﻮﺟﻮدة ﲟﺪﻳﻨﺔ دوﻳﻠﻤﻦ‪ /‬أﳌﺎﻧﻴﺎ‪،‬‬ ‫ﻫﻨﺎك اﻟﻌﺪﻳﺪ ﻣﻦ ﻣﺮاﻛﺰ اﳋﺪﻣﺔ اﻟﺘﻲ ﰎ إﻧﺸﺎﺋﻬﺎ ﻓﻲ ﻣﺪن‬ ‫ﻣﺜﻞ ﺑﺮﺷﻠﻮﻧﺔ‪ ،‬ﻫﻴﻠﺴﻨﻜﻲ‪ ،‬أوﺳﻠﻮ‪ ،‬ﻧﻴﻮﻳﻮرك‪ ،‬ﻣﻴﻮﻧﺦ‪ ،‬ﺑﺮﻟﲔ‪،‬‬ ‫زﻳﻮرخ و ﻣﻮﺳﻜﻮ‪ .‬وﻗﺪ أدى اﻹﻋﺪاد ﻟﻜﺄس اﻟﻌﺎﻟﻢ ﻟﻜﺮة اﻟﻘﺪم‬ ‫‪ ٢٠١٠‬اﻟﻰ إﻗﺒﺎل وﻃﻠﺐ ﻛﺒﻴﺮ ﻋﻠﻰ اﳌﻨﺘﺠﺎت ﺑﺠﻨﻮب اﻓﺮﻳﻘﻴﺎ‪،‬‬ ‫وﻫﻲ اﻟﻔﺮﺻﺔ اﻟﺘﻲ ﻟﻢ ﺗﻔﻮﺗﻬﺎ اﻟﺸﺮﻛﺔ‪.‬‬ ‫وﻣﻨﺬ ﻋﺎﻣﲔ ﻗﺮرت اﻟﺸﺮﻛﺔ ﺗﻮﺳﻴﻊ ﻧﻄﺎﻗﻬﺎ ﻣﻦ ﺧﻼل ﻓﺘﺢ‬ ‫ﻓﺮع ﻟﻬﺎ ﺑﻮاﺣﺔ دﺑﻲ ﻟﻠﺴﻴﻠﻴﻜﻮن ﻟﻠﺘﻤﻜﻦ ﻣﻦ ﺧﺪﻣﺔ ﻋﻤﻼﺋﻬﺎ‬ ‫ﻓﻲ اﻟﺸﺮق اﻷوﺳﻂ ﺑﺸﻜﻞ أﻓﻀﻞ وﻻﺧﺘﺒﺎر وﺗﻮﺳﻌﺔ ﺷﺒﻜﺘﻬﺎ‬ ‫اﶈﻠﻴﺔ‪ .‬وﻗﺪ وﺟﺪت اﻟﺸﺮﻛﺔ ﻓﻲ اﻟﺴﻴﺪ‪ /‬ﺑﺎﺳﻢ ﺳﻴﺎج اﻟﺸﺨﺺ‬ ‫اﳌﺜﺎﻟﻲ ﻟﺘﻮﻟﻲ ﻣﻬﻤﺔ اﳌﺪﻳﺮ اﻟﺘﻨﻔﻴﺬي ﻟﻬﺎ‪ .‬وﻗﺪ أﺛﺒﺖ اﻟﺴﻴﺪ‪/‬‬ ‫ﺑﺎﺳﻢ ﻣﻦ ﺧﻼل ﺧﺒﺮﺗﻪ اﻷﻛﺎدﳝﻴﺔ وإﺟﺎدﺗﻪ ﻟﻠﻐﺔ اﻟﻌﺮﺑﻴﺔ‬ ‫واﻷﳌﺎﻧﻴﺔ أﻧﻪ اﳋﻴﺎر اﻷﻣﺜﻞ ﻹﻗﺎﻣﺔ ﻋﻼﻗﺎت ﺑﲔ اﻟﺸﺮﻛﺔ اﻷم‬ ‫ﺑﺄﳌﺎﻧﻴﺎ وﻋﻤﻼﺋﻬﺎ ﻓﻲ ﻣﻨﻄﻘﺔ اﻟﺸﺮق اﻷوﺳﻂ‪.‬‬ ‫وﺑﻨﺎ ًء ﻋﻠﻰ ﺗﻘﻴﻴﻤﻪ وﻣﻼﺣﻈﺎﺗﻪ ﻗﺮرت ﺷﺮﻛﺔ ‪ KPM‬اﻟﻨﻈﺮ ﻓﻲ‬ ‫اﻷﻣﺮ ﻣﻦ ﻣﻨﻈﻮر ﻃﻮﻳﻞ اﳌﺪي ﺳﻮا ٌء ﻣﻦ ﺧﻼل إﻗﺎﻣﺔ ﻣﻨﺸﺄة‬ ‫إﻧﺘﺎج ﺧﺎﺻﺔ ﺑﻬﺎ أوﻣﻦ ﺧﻼل ﻣﺸﺎرﻛﺔ إﺣﺪى اﻟﺸﺮﻛﺎت‬ ‫اﶈﻠﻴﺔ‪ .‬إﻻ أﻧﻬﺎ ﻓﻮﺟﺌﺖ ﺑﺎﳉﻮدة اﻟﻌﺎﻟﻴﺔ ﻟﻺﻧﺘﺎج اﶈﻠﻲ‬ ‫وﻣﻦ ﺛﻢ ﻗﺮرت اﻟﺸﺮﻛﺔ اﻟﺒﺤﺚ ﻋﻦ ﺷﺮﻛﺎء ﻣﺤﻠﻴﲔ ﻟﺪﻳﻬﻢ‬ ‫ﻣﺆﺳﺴﺎت إﻧﺘﺎج ﻗﺎﺋﻤﺔ‪ ،‬ﺣﻴﺚ ﳝﻜﻦ ﻟﺸﺮﻛﺔ ‪ KPM‬إﺿﺎﻓﺔ‬ ‫اﳉﻮدة واﻟﺘﻜﻨﻮﻟﻮﺟﻴﺎ اﻷﳌﺎﻧﻴﺔ إﻟﻴﻬﺎ‪.‬‬ ‫وﻣﻦ ﻫﻨﺎ ﻇﻬﺮت ﺷﺮﻛﺔ دﻛﻮﻻب ‪ ،Decolab‬ﺣﻴﺚ ﻗﺎم ﻓﺮﻳﻖ‬ ‫ﻣﻦ أﳌﺎﻧﻴﺎ ﺑﺰﻳﺎرة ﻟﺪﺑﻲ ﻟﺪراﺳﺔ اﻟﺴﻮق وﺗﻔﻘﺪ ﻣﻮﻗﻊ ﺷﺮﻛﺔ‬ ‫دﻛﻮﻻب‪ .‬ﻛﻤﺎ ﰎ دﻋﻮة اﻟﺴﻴﺪ‪ /‬ﺳﻮرﻳﺶ ﻣﻴﺮاﻧﺪا ﻟﺰﻳﺎرة‬ ‫ﻣﻮاﻗﻊ اﻟﺸﺮﻛﺔ ﲟﺪﻳﻨﺔ إﻳﺴﻦ‪ ،‬وﻣﻨﺬ ذﻟﻚ اﳊﲔ أﺻﺒﺢ ﻻ‬ ‫ﻳﻮﺟﺪ ﺧﻂ رﺟﻌﺔ‪.‬‬ ‫ﻓﻲ ﻧﻬﺎﻳﺔ ﻋﺎم ‪ ٢٠١٠‬ﻗﺮر اﻟﺴﻴﺪ‪ /‬ﺑﺎﺳﻢ ﺳﻴﺎج ﻧﻘﻞ ﻣﻮﻗﻌﻪ اﻟﻰ‬ ‫ﻣﻘﺮ ﺷﺮﻛﺔ دﻛﻮﻻب ﻟﺘﺴﻬﻴﻞ اﻟﻌﻼﻗﺎت اﻟﺘﺠﺎرﻳﺔ اﳌﺸﺘﺮﻛﺔ وﻓﻲ‬ ‫‪43‬‬

‫‪MAJLIS ISSUE 06‬‬

‫ﻳﻨﺎﻳﺮ‪ ٢٠١١‬ﰎ ﺗﻮﻗﻴﻊ اﺗﻔﺎﻗﻴﺔ ﺗﻌﺎون ﻣﺸﺘﺮك ﺑﲔ اﻟﺸﺮﻛﺘﲔ‬ ‫إﻳﺬاﻧ ًﺎ ﺑﺒﺪء ﺷﺮاﻛﺔ ﺟﺪﻳﺪة ﺑﲔ دوﻟﺔ اﻹﻣﺎرات اﻟﻌﺮﺑﻴﺔ اﳌﺘﺤﺪة‬ ‫وﺟﻤﻬﻮرﻳﺔ أﳌﺎﻧﻴﺎ اﻻﲢﺎدﻳﺔ‪.‬‬

‫‪ KPM‬وﺷﺮﻛﺔ دﻛﻮﻻب ﻋﻠﻰ ﺗﻜﻤﻠﺔ ﺑﻌﻀﻬﻤﺎ اﻟﺒﻌﺾ ﻣﻦ ﺧﻼل‬ ‫ﺗﻄﺒﻴﻖ اﻟﺮﻗﺎﺑﺔ اﻻﺟﺘﻤﺎﻋﻴﺔ وزﻳﺎدة ﺗﺪرﻳﺐ اﻟﻌﺎﻣﻠﲔ واﻟﺘﻄﻮﻳﺮ‬ ‫اﳌﺴﺘﻤﺮ و ﺗﻄﺒﻴﻖ أﺣﺪث اﻟﺘﻜﻨﻮﻟﻮﺟﻴﺎ‪.‬‬

‫وﻗﺪ ﻛﺎﻧﺖ اﻟﺸﺮاﻛﺔ ﻣﻊ ﺷﺮﻛﺔ ‪ KPM‬ﲟﺜﺎﺑﺔ ﻓﺮﺻﺔ ﻟﻨﺎ ﻟﺮؤﻳﺔ‬ ‫اﻷﻣﻮر ﻣﻦ ﻣﻨﻈﻮر ﻣﺨﺘﻠﻒ وﻟﺘﻄﺒﻴﻖ ﻃﺮق وأﺳﺎﻟﻴﺐ ﺟﺪﻳﺪة‬ ‫ﻟﻠﺘﻌﺎﻣﻞ ﻣﻊ اﻷﻣﻮر‪ ،‬ﺻﺮح ﺑﺬﻟﻚ اﻟﺴﻴﺪ‪ /‬ﻣﻴﺮاﻧﺪا‪ .‬ﻳﺘﻤﺜﻞ‬ ‫دور ﺷﺮﻛﺔ ‪ KPM‬ﻓﻲ ﻋﻤﻠﻴﺔ اﻟﺮﻗﺎﺑﺔ واﻹﺷﺮاف واﻟﺘﺄﻛﺪ‬ ‫ﻣﻦ ﻣﻄﺎﺑﻘﺔ إﺟﺮاءات اﳉﻮدة واﻟﺴﻼﻣﺔ ﳌﻌﺎﻳﻴﺮ اﻹﲢﺎد‬ ‫اﻷوروﺑﻲ‪ .‬وﻗﺪ ﺑﺪأت اﳌﺮﺣﻠﺔ اﻷوﻟﻴﺔ ﺑﻄﻠﺐ أﺣﺪث وأﻓﻀﻞ‬ ‫اﳌﻌﺪات واﻟﻮﺳﺎﺋﻞ اﻟﺘﻲ ﺗﻌﺰز ﻋﻤﻠﻴﺔ اﻹﻧﺘﺎج‪ .‬ﺗﻌﻤﻞ ﺷﺮﻛﺔ‬

‫وﺑﺤﻜﻢ ﻛﻮﻧﻨﺎ ﻣﺆﺳﺴﺔ ﻟﺪﻳﻬﺎ ﻣﺴﺌﻮﻟﻴﺎت اﺟﺘﻤﺎﻋﻴﺔ وﺑﻴﺌﻴﺔ‬ ‫ﻓﻘﺪ ﻗﺎﻣﺖ اﻟﺸﺮﻛﺘﺎن ﻣﻦ ﺗﻠﻘﺎء ﻧﻔﺴﻬﻤﺎ ﺑﺎﺗﺨﺎذ ﺧﻄﻮات‬ ‫إﻳﺠﺎﺑﻴﺔ ﺗﻌﻤﻞ ﻋﻠﻰ ﺗﻘﻠﻴﻞ ﻧﺴﺒﺔ اﳌﺨﻠﻔﺎت وﻋﻮادم اﻟﻜﺮﺑﻮن‪.‬‬ ‫ﺗﺘﻤﺜﻞ ﺑﻌﺾ ﺟﻬﻮد اﻟﺸﺮﻛﺘﲔ ﻓﻲ اﶈﺎوﻟﺔ ﻟﺼﻨﻊ اﻟﻔﺮق‬ ‫ﻓﻲ‪ :‬إﻋﺎدة ﺗﺪوﻳﺮ اﳌﻴﺎه داﺧﻞ اﳌﺼﻨﻊ ﻣﻦ ﺧﻼل اﺳﺘﺨﺪام‬ ‫ﻣﻮاد ﺻﺪﻳﻘﺔ ﻟﻠﺒﻴﺌﺔ واﺳﺘﺨﺪام ﳌﺒﺎت ذات اﺳﺘﻬﻼك ﺿﺌﻴﻞ‬ ‫ﻟﻠﻄﺎﻗﺔ ﺑﻘﺪر اﻹﻣﻜﺎن‪.‬‬

‫ﺣﻮﺍﺭﺍﺕ‬ ‫ﺣﻮﺍﺭﺍﺕ‬ ‫ﻣﻦ ﺍﻟﻤﻌﺮﻭﻑ ﺃﻥ ﻣﺠﻤﻮﻋﺔ ﺳﻌﻴﺪ ﻭﻣﺤﻤﺪ‬ ‫ﺍﻟﻨﺎﺑﻮﺩﻩ ﺗﺄﺳﺴﺖ ﻓﻲ ﺳﻨﺔ ‪ ،١٩٥٨‬ﻓﻬﻞ‬ ‫ﺗﻌﺘﺒﺮ ﺍﻟﻤﺠﻤﻮﻋﺔ ﻭﺍﺣﺪﺓ ﻣﻦ ﺃﻗﺪﻡ ﻣﺠﻤﻮﻋﺎﺕ‬ ‫ﺍﻷﻋﻤﺎﻝ ﺍﻟﺘﺠﺎﺭﻳﺔ ﺍﻟﻌﺎﺋﻠﻴﺔ ﻓﻲ ﺩﺑﻲ؟ ﻭﻣﺎ‬ ‫ﻫﻲ ﺍﻟﻤﺤﻄﺎﺕ ﺍﻟﺮﺋﻴﺴﻴﺔ ﻓﻲ ﻣﺮﺍﺣﻞ ﺗﺄﺳﻴﺲ‬ ‫ﻭﺗﻄﻮﺭ ﺍﻟﻤﺠﻤﻮﻋﺔ؟‬ ‫ﻧﻌﻢ‪ ،‬ﻣﺠﻤﻮﻋﺘﻨﺎ واﺣﺪة ﻣﻦ أول ﻣﺠﻤﻮﻋﺎت اﻷﻋﻤﺎل اﻟﺘﻲ‬ ‫ﰎ ﺗﺄﺳﻴﺴﻬﺎ ﻓﻲ دﺑﻲ‪ .‬وﻫﻨﺎك ﻣﺠﻤﻮﻋﺎت أﻋﻤﺎل ﻋﺎﺋﻠﻴﺔ‬ ‫أﺧﺮى ﻓﻲ دﺑﻲ وﻟﻜﻨﻬﺎ ﺗﻌﺘﺒﺮ ﺣﺪﻳﺜﺔ اﻟﺘﺄﺳﻴﺲ ﺑﺎﻟﻨﺴﺒﺔ‬ ‫ﻟﻌﻤﺮ ﻣﺠﻤﻮﻋﺘﻨﺎ‪.‬‬ ‫ﻛﺎﻧﺖ ﺳﻨﺔ ‪ ١٩٥٨‬ﻫﻲ ﻣﺮﺣﻠﺔ اﻟﺘﺤﻮل اﻟﺮﺋﻴﺴﻴﺔ ﻷﻋﻤﺎﻟﻨﺎ‪،‬‬ ‫وذﻟﻚ ﻋﻨﺪﻣﺎ ﻗﺎم واﻟﺪي وﻋ ّﻤﻲ ﺑﺎﻓﺘﺘﺎح ﻣﻨﻔﺬ ﲡﺎري ﺻﻐﻴﺮ‬ ‫ﻓﻲ دﻳﺮة ﻟﻠﻌﻤﻞ ﻓﻲ ﲡﺎرة اﳌﻜﺎﺋﻦ اﻟﺰراﻋﻴﺔ‪ .‬وﻣﻨﺬ ذﻟﻚ اﳊﲔ‬ ‫ﺣﺪﺛﺖ ﲢﻮﻻت ﻋﺪﻳﺪة وﻓﺎرﻗﺔ ﻓﻲ ﻣﺴﻴﺮة أﻋﻤﺎﻟﻨﺎ‪.‬‬

‫ﻟﻠﻔﻮز ﺑﺠﺎﺋﺰة دﺑﻲ ﻟﻠﺠﻮدة‪ .‬وﻗﺪ ﻇﻞ ﻗﻄﺎع اﻹﻧﺸﺎءات ﺑﺎﳌﺠﻤﻮﻋﺔ‬ ‫ﻳﺰداد ﻗﻮة وﺗﻄﻮرا ﻣﻦ ﺳﻨﺔ ﻷﺧﺮى‪.‬‬ ‫ﻋﺪد ﻣﻦ‬ ‫ﻟﻘﺪ ﻗﺎﻣﺖ اﳌﺠﻤﻮﻋﺔ وﺑﻨﺠﺎح ﺗﺎم ﺑﺎﻟﻌﻤﻞ ﻓﻲ‪ ،‬وإﳒﺎز ٍ‬ ‫اﳌﺸﺎرﻳﻊ اﻟﻔﺮﻳﺪة واﳌﺪﻫﺸﺔ‪ ،‬وﻣﻦ اﳌﺘﻌﺬر ﺗﻌﺪدادﻫﺎ ﻟﻜﺜﺮﺗﻬﺎ‪،‬‬ ‫وﻟﻜﻦ وﻟﻠﻮﻗﻮف واﻻﻃﻼع ﻋﻠﻴﻬﺎ ﳝﻜﻦ اﻟﺮﺟﻮع إﻟﻰ ﻣﻮﻗﻌﻨﺎ‬ ‫ﺑﺸﺒﻜﺔ اﻹﻧﺘﺮﻧﺖ ‪ www.alnaboodah.com‬واﻟﺬى ﻳﺤﺘﻮي‬ ‫ﻋﻠﻰ دراﺳﺎت ﳊﺎﻻت ﻣﺤﺪدة‪.‬‬ ‫ﻋﻨﺪ ﻫﺬه اﻟﻨﻘﻄﺔ أود أن أﻧ ّﻮه ﺑﺎﻟﻌﻤﻞ اﳌﻜﺜﻒ واﳌﺘﻮاﺻﻞ اﻟﺬي‬ ‫ﻇﻠﻠﻨﺎ ﻧﻘﻮم ﺑﻪ ﻓﻲ ﻣﻄﺎرات دﺑﻲ اﻟﺮﺋﻴﺴﻴﺔ‪ .‬ﻛﻤﺎ ﻗﻤﻨﺎ أﻳﻀﺎ‬ ‫ﺑﺘﻨﻔﻴﺬ ﻣﺸﺎرﻳﻊ رﺋﻴﺴﻴﺔ ﺧﺎﺻﺔ ﺑﺈﻧﺸﺎء ﻣﻼﻋﺐ اﻟﻐﻮﻟﻒ اﻟﺮاﺋﻌﺔ‬ ‫واﻟﺘﻲ أﺻﺒﺤﺖ ﻣﻌﺮوﻓﺔ ﻋﺎﳌ ًﻴﺎ‪ .‬ﻫﺬا ﺑﺠﺎﻧﺐ أﻋﻤﺎل اﻷﻧﻔﺎق‬ ‫واﳉﺴﻮر اﻟﺘﻲ ﻧﻘﻮم ﺑﺘﻄﻮﻳﺮﻫﺎ ﻓﻲ ﻣﺪﻳﻨﺔ أﺑﻮﻇﺒﻲ‪ .‬وﻛﻤﺎ ﺳﺒﻖ‬ ‫ﻓﻴﺾ‪.‬‬ ‫وﻗﻠﺖ‪ ،‬ﻓﺈن ﻛﻞ ﻣﺎ ذﻛﺮ إﳕﺎ ﻫﻮ ﻏﻴﺾٌ ﻣﻦ‬ ‫ٍ‬

‫ﻣﺜﻠﺖ ﺳﻨﺔ ‪ ١٩٦٩‬ﻣﻨﻌﻄﻔ ًﺎ ﻫﺎﻣ ًﺎ ﻷﻋﻤﺎﻟﻨﺎ ﺣﻴﺚ ﺑﺪأﻧﺎ اﻟﻌﻤﻞ ﻓﻲ‬ ‫ﻗﻄﺎع اﻹﻧﺸﺎءات ﻣﻦ ﺧﻼل إﻧﺸﺎء ﺷﺮﻛﺔ اﻟﻨﺎﺑﻮده ﻟﻠﻤﻘﺎوﻻت‬ ‫ذ‪.‬م‪.‬م‪ .‬ﻛﻤﺎ ﻛﺎﻧﺖ ﺣﻘﺒﺔ اﻟﺴﺒﻌﻴﻨﺎت ﺣﺎﻓﻠﺔ ﺑﺎﻟﻌﻤﻞ اﳌﻜﺜﻒ‪.‬‬ ‫ﻓﻘﺪ ﻗﻤﻨﺎ ﺑﺘﺄﺳﻴﺲ اﻟﻌﺪﻳﺪ ﻣﻦ اﻟﺸﺮﻛﺎت واﻟﺘﻲ ﻫﻲ اﻵن ﺗﻜ ّﻮن‬ ‫ﺟﺰ ًءا ﻣﻦ اﳌﺠﻤﻮﻋﺔ‪ .‬ﻣﻦ ﻫﺬه اﻟﺸﺮﻛﺎت اﻟﺘﻲ ﰎ ﺗﺄﺳﻴﺴﻬﺎ‬ ‫ﺷﺮﻛﺔ ﺳﻮﻳﺪان اﻟﺘﺠﺎرﻳﺔ ذ‪.‬م‪.‬م واﻟﺘﻲ ﲤﺜﻞ اﻟﺬراع اﻟﺮﺋﻴﺴﻲ‬ ‫ﻷﻋﻤﺎل اﳌﺠﻤﻮﻋﺔ اﻟﺘﺠﺎرﻳﺔ‪ .‬وﻣﻨﺬ ذﻟﻚ اﻟﻮﻗﺖ ﻇﻠﺖ اﳌﺠﻤﻮﻋﺔ‬ ‫ﻣﺘﻮاﺻﻞ ﺣﻴﺚ ﰎ ﺑﻨﺎء ﻋﻼﻗﺎت ﻋﻤﻞ ﻣﻊ‬ ‫ﺗﻨﻤﻮ وﺗﺘﻄﻮر ﺑﺸﻜﻞ‬ ‫ٍ‬ ‫ﺷﺮﻛﺎت ﻋﺎﳌﻴﺔ‪ ،‬ﻟﺘﺼﺒﺢ ﺣﺎﻟ ًﻴﺎ واﺣﺪة ﻣﻦ اﺷﻬﺮ اﻟﻌﻼﻣﺎت‬ ‫اﻟﺘﺠﺎرﻳﺔ‪.‬‬

‫ﻟﻘﺪ ﻫﺪﺃﺕ ﻭﺗﻴﺮﺓ ﺍﻟﻌﻤﻞ ﻓﻲ ﻗﻄﺎﻉ ﺍﻹﻧﺸﺎﺀﺍﺕ‪.‬‬ ‫ﻣﺎ ﻫﻲ ﻭﺟﻬﺔ ﻧﻈﺮﻛﻢ ﻓﻲ ﻫﺬﺍ ﺍﻟﺼﺪﺩ؟ ﻭﻫﻞ‬ ‫ﺃﻧﺘﻢ ﻣﻬﺘﻤﻮﻥ ﺑﺎﻟﻌﻤﻞ ﻣﻊ ﺍﻟﺨﺒﺮﺍﺀ ﺍﻷﻟﻤﺎﻥ‪،‬‬ ‫ﻛﺎﻟﻤﻜﺎﺗﺐ ﺍﻟﻬﻨﺪﺳﻴﺔ ﻣﺜﻼﹰ؟‬ ‫ﻫﺬا ﺻﺤﻴﺢ‪ ..‬ﻓﺈذا أﺟﺮﻳﺖ ﻣﻘﺎرﻧﺔ ﺑﲔ وﻗﺖ اﻟﻄﻔﺮة واﻟﻮﺿﻊ‬ ‫اﻟﺮاﻫﻦ ﻓﻬﻨﺎك ﻓﻌ ًﻼ ﻫﺪوء ﻓﻲ ﺗﺴﺎرع وﺗﻴﺮة اﻟﻌﻤﻞ‪ .‬وﻣﻊ‬ ‫ذﻟﻚ‪ ،‬ﻻ زاﻟﺖ ﻫﻨﺎك اﻟﻌﺪﻳﺪ ﻣﻦ اﳌﺸﺎرﻳﻊ اﻟﻌﻤﻼﻗﺔ اﳉﺪﻳﺪة‬ ‫واﳌﺴﺘﻤﺮة‪ .‬أﻣﺎ ﻓﻴﻤﺎ ﻳﺨﺺ اﳉﺰء اﻵﺧﺮ ﻣﻦ ﺳﺆاﻟﻚ‪ ،‬ﻓﻨﺤﻦ‬ ‫دوﻣ ًﺎ ﺣﺮﻳﺼﻮن ﻋﻠﻰ اﻟﻌﻤﻞ ﻣﻊ أي ﻣﻦ اﳋﺒﺮاء اﳌﺘﺨﺼﺼﻮن‬ ‫ﻓﻲ اﳌﺠﺎﻻت اﻟﺘﻲ ﻧﻌﻤﻞ ﻓﻴﻬﺎ‪.‬‬

‫ﻋﻠﻰ اﳌﺴﺘﻮى اﻟﺸﺨﺼﻲ‪ ،‬ﻛﺎﻧﺖ إﺣﺪى اﶈﻄﺎت اﻟﺮﺋﻴﺴﻴﺔ‬ ‫واﻟﻬﺎﻣﺔ ﺑﺎﻟﻨﺴﺒﺔ ﻟﻲ ﺗﻌﻴﻴﻨﻲ ﻛﺮﺋﻴﺲ ﳌﺠﻠﺲ إدارة اﳌﺠﻤﻮﻋﺔ‬ ‫ﻓﻲ ﺳﻨﺔ ‪.٢٠١٠‬‬

‫ﻛﻴﻒ ﺗﻘﻴﻤﻮﻥ ﻭﺿﻊ ﺩﺑﻲ ﻭﺍﻹﻣﺎﺭﺍﺕ ﺍﻵﻥ‬ ‫ﻭﺑﻌﺪ ﻣﺮﻭﺭ ﺍﻷﺯﻣﺔ ﺍﻟﻤﺎﻟﻴﺔ ﺍﻷﺧﻴﺮﺓ؟‬

‫ﻣﺎ ﻫﻲ ﺍﻟﻘﻄﺎﻋﺎﺕ ﺍﻟﺘﻲ ﺗﻐﻄﻴﻬﺎ ﺃﻧﺸﻄﺔ‬ ‫ﻣﺠﻤﻮﻋﺔ ﺳﻌﻴﺪ ﻭﻣﺤﻤﺪ ﺍﻟﻨﺎﺑﻮﺩﻩ؟ ﻭﻫﻞ‬ ‫ﻳﺘﺮﻛﺰ ﺍﻟﻌﻤﻞ ﻓﻲ ﺩﺑﻲ ﺃﻡ ﺍﻧﻜﻢ ﺗﻌﻤﻠﻮﻥ‬ ‫ﺃﻳﻀﺎ ﻓﻲ ﺍﻹﻣﺎﺭﺍﺕ ﺍﻷﺧﺮﻯ؟‬ ‫ﺗﻌﻤﻞ اﳌﺠﻤﻮﻋﺔ ﻓﻲ ﻗﻄﺎﻋﺎت ﻣﺘﻨﻮﻋﺔ‪ ،‬ﺗﺸﻤﻞ ﻗﻄﺎﻋﺎت اﻹﻧﺸﺎءات‬ ‫واﻻﺳﺘﺜﻤﺎر واﻟﻌﻘﺎرات واﻟﺘﺠﺎرة‪ .‬وﺗﻀﻢ اﳌﺠﻤﻮﻋﺔ اﻛﺜﺮ ﻣﻦ‬ ‫‪ ٢٠‬ﺷﺮﻛﺔ وﻟﺬﻟﻚ ﻓﻨﺤﻦ ﺣﺮﻳﺼﻮن ﻋﻠﻰ إﻳﺠﺎد اﻟﻔﺮص اﳌﺨﺘﻠﻔﺔ‬ ‫واﻻﺳﺘﻔﺎدة ﻣﻨﻬﺎ‪ ،‬واﻟﻌﻤﻞ ﻋﻠﻰ ﺗﻘﻠﻴﻞ درﺟﺔ اﳌﺨﺎﻃﺮ‪.‬‬ ‫ﻓﻴﻤﺎ ﻳﺨﺘﺺ ﺑﺎﻧﺘﺸﺎرﻧﺎ اﳉﻐﺮاﻓﻲ‪ ،‬ﻓﺈن دﺑﻲ ﻫﻲ ﻣﺮﻛﺰ‬ ‫أﻋﻤﺎﻟﻨﺎ وﺑﻬﺎ ﻳﻮﺟﺪ ﻣﻜﺘﺒﻨﺎ اﻟﺮﺋﻴﺴﻲ‪ .‬وﻟﻜﻨﻨﺎ ﻧﺪﻳﺮ ﻋﻤﻠﻴﺎت‬ ‫ﻣﺘﻌﺪدة وﻣﺘﻨﻮﻋﺔ ﻓﻲ ﻛﺎﻓﺔ أﻧﺤﺎء اﻹﻣﺎرات‪ ،‬ﺑﺎﻹﺿﺎﻓﺔ إﻟﻰ‬ ‫ﻋﻘﺪﻧﺎ ﻟﺸﺮاﻛﺎت ودﺧﻮﻟﻨﺎ ﻓﻲ ﻣﺸﺮوﻋﺎت ﻣﺨﺘﻠﻔﺔ ﻋﻠﻰ ﻣﺴﺘﻮى‬ ‫ﻣﻨﻄﻘﺔ اﳋﻠﻴﺞ‪.‬‬ ‫ﻣﺎ ﻫﻲ ﺍﻗﻮﻯ ﻗﻄﺎﻋﺎﺕ ﺍﻟﻤﺠﻤﻮﻋﺔ؟‬ ‫أوﺟﻪ اﻟﻘﻮة ﻣﻦ أي ﻧﺎﺣﻴﺔ؟‬ ‫ﻳﻌﺘﺒﺮ ﻗﻄﺎع اﻹﻧﺸﺎءات ودون أدﻧﻰ ﺷﻚ ﻫﻮ اﻟﻘﻄﺎع اﻷﻗﻮى‬ ‫واﻷﻛﺜﺮ ﺷﻬﺮة ﺿﻤﻦ ﻗﻄﺎﻋﺎت أﻋﻤﺎﻟﻨﺎ‪ .‬وﻗﺪ اﺻﺒﺤﺖ ﺷﺮﻛﺔ‬ ‫اﻟﻨﺎﺑﻮده اﻟﻬﻨﺪﺳﻴﺔ ذ‪.‬م‪.‬م ﻓﻲ ﺳﻨﺔ ‪ ٢٠٠٣‬أول ﺷﺮﻛﺔ إﻧﺸﺎءات‬ ‫أﻫﻠﻬﺎ‬ ‫ﳑﻠﻮﻛﺔ ﺑﺎﻟﻜﺎﻣﻞ وﺑﻨﺴﺔ ‪ ٪١٠٠‬ﳌﻮاﻃﻨﲔ إﻣﺎراﺗﻴﲔ ﳑﺎ ّ‬

‫إﻧﻨﻲ وﻋﻠﻰ اﻟﺪوام ﻓﺨﻮر ﺑﺈرﺛﻨﺎ وﺗﺮاﺛﻨﺎ ﻓﻲ دﺑﻲ‪ ،‬وﲟﺎ ﺣﻘﻘﺘﻪ‬ ‫دوﻟﺔ اﻹﻣﺎرات اﻟﻌﺮﺑﻴﺔ اﳌﺘﺤﺪة‪ .‬وﻗﺪ ﳒﺤﻨﺎ ﻛﺄﻣﺔ ﻣﺘﻤﺎﺳﻜﺔ ﻓﻲ‬ ‫ﲢﻘﻴﻖ إﳒﺎزات ﻛﺎن اﻟﻜﺜﻴﺮ ﻣﻦ اﻟﻨﺎس ﻳﺮى أﻧﻬﺎ ﻣﺴﺘﺤﻴﻠﺔ‬ ‫وﻣﺴﺘﻌﺼﻴﺔ ﻋﻠﻰ اﻟﺘﺤﻘﻴﻖ‪.‬‬ ‫ﻟﻘﺪ ﳒﺤﺖ ﻛﻞ ﻣﻦ دﺑﻲ ودوﻟﺔ اﻹﻣﺎرات اﻟﻌﺮﺑﻴﺔ اﳌﺘﺤﺪة ﻓﻲ‬ ‫ﺗﺄﻛﻴﺪ وﺟﻮدﻫﻤﺎ‪ ،‬وﺑﺸﻜﻞ راﺳﺦ‪ ،‬ﻋﻠﻰ اﳋﺎرﻃﺔ اﻟﻌﺎﳌﻴﺔ‪ ،‬وﻻ‬ ‫ﻳﺴﺎورﻧﻲ ﺷﻚ ﻓﻲ اﺳﺘﻤﺮار ﺗﻄﻮر اﻟﺪوﻟﺔ وﺷﻌﺒﻬﺎ اﻷﺑﻲ ﺧﻼل‬ ‫اﻟﺴﻨﻮات اﻟﻘﺎدﻣﺔ‪ .‬إن ﻏﺎﻟﺒﻴﺔ اﳌﻮاﻃﻨﲔ ﻓﺨﻮرون ﺑﻮﻃﻨﻬﻢ‬ ‫وﻣﺨﻠﺼﻮن ﻟﻪ‪ ،‬ﻛﻤﺎ أﻧﻬﻢ ﻣﻠﺘﺰﻣﻮن ﺑﺎﻟﻌﻤﻞ اﻟﺪؤوب ﻟﻴﺮوا‬ ‫ﻫﺬا اﻟﻮﻃﻦ وﻗﺪ ﺗﺒﻮأ أﻋﻠﻰ اﳌﺮاﺗﺐ‪.‬‬ ‫ﻛﻴﻒ ﺗﺮﺗﺒﻂ ﺃﻋﻤﺎﻟﻜﻢ ﺑﺄﻟﻤﺎﻧﻴﺎ؟ ﻣﺎ ﻫﻲ ﺃﻭﻝ‬ ‫ﻋﻼﻣﺔ ﺗﺠﺎﺭﻳﺔ ﺃﻟﻤﺎﻧﻴﺔ ﺃﺿﻔﺘﻤﻮﻫﺎ ﺇﻟﻰ‬ ‫ﻣﺤﻔﻈﺘﻜﻢ ﺍﻟﺘﺠﺎﺭﻳﺔ‪ ،‬ﻭﻣﺘﻰ ﻛﺎﻥ ﺫﻟﻚ؟‬ ‫ﻧﺘﻤﺘﻊ ﺑﺮواﺑﻂ ﻗﻮﻳﺔ ﻣﻊ أﳌﺎﻧﻴﺎ؛ ﻓﺸﺮﻛﺔ ﺳﻮﻳﺪان اﻟﺘﺠﺎرﻳﺔ‬ ‫ذ‪.‬م‪.‬م – اﻟﺬراع اﻟﺘﺠﺎري ﻟﻠﻤﺠﻤﻮﻋﺔ – ﻟﻬﺎ ﻋﻼﻗﺎت ورواﺑﻂ‬ ‫ﻗﻮﻳﺔ وأﺳﺎﺳﻴﺔ ﻓﻲ ﻫﺬا اﳌﺠﺎل‪ .‬إن ﻗﺴﻢ اﻟﺰراﻋﺔ وﻣﻜﺎﻓﺤﺔ‬ ‫اﳊﺸﺮات واﻵﻓﺎت اﻟﺰراﻋﻴﺔ ﻫﻮ اﻟﻮﻛﻴﻞ اﳊﺼﺮي ﻟﺸﺮﻛﺔ ﺑﺎﺳﻒ‬ ‫اﻷﳌﺎﻧﻴﺔ ﺑﺪوﻟﺔ اﻹﻣﺎرات اﻟﻌﺮﺑﻴﺔ اﳌﺘﺤﺪة ﺣﻴﺚ ﻳﻘﻮم ﺑﺘﻮرﻳﺪ‬ ‫وﺗﺰوﻳﺪ اﻻﺳﻤﺪة وﻣﺒﻴﺪات اﳊﺸﺮات‪ .‬ﻛﻤﺎ أن ﻗﺴﻢ اﳌﻌﺪات‬ ‫اﻟﺜﻘﻴﻠﺔ واﻟﺴﻴﺎرات اﻟﺘﺠﺎرﻳﺔ ﻳﻘﻮم ﺑﺘﻤﺜﻴﻞ ﺷﺮﻛﺘﻲ »ﺳﻴﻨﺒﻮج‬ ‫ﻛﺮﻳﻦ« و »ﻛﻴﺰر ﻛﻤﺒﺮﻳﺴﻮرز« اﻷﳌﺎﻧﺘﲔ ﻓﻲ اﻟﺪوﻟﺔ‪.‬‬

‫ﻫﻞ ﺗﺴﺎﻓﺮﻭﻥ ﺑﺸﻜﻞ ﻣﻨﺘﻈﻢ ﺇﻟﻰ ﺍﻟﻤﺎﻧﻴﺎ؟‬ ‫ﻭﻣﺎ ﻫﻲ ﻣﺪﻳﻨﺘﻜﻢ ﺍﻟﻤﻔﻀﻠﺔ ﻫﻨﺎﻙ؟‬ ‫ﻧﻌﻢ‪ ..‬ﻟﻘﺪ ﺳﺎﻓﺮت إﻟﻰ أﳌﺎﻧﻴﺎ ﻓﻲ ﻣﻨﺎﺳﺒﺎت ﻋﺪة‪ .‬وأﻧﺎ أﺣﺐ‬ ‫ﻛﺜﻴﺮا ﻣﺪﻳﻨﺔ ﻫﺎﻳﺪﻟﺒﻴﺮج‪ ،‬ﻓﻬﻲ ﻣﺪﻳﻨﺔ ﺗﺎرﻳﺨﻴﺔ وﺗﺘﻤﻴﺰ ﺑﺎﳌﻨﺎﻇﺮ‬ ‫اﳋﻼﺑﺔ واﳌﻮﻗﻊ اﳉﻤﻴﻞ ﻋﻠﻰ ﻧﻬﺮ اﻟﺮاﻳﻦ‪.‬‬ ‫ﻟﻘﺪ ﺍﻟﺘﺤﻘﺘﻢ ﻣﺆﺧﹰﺮﺍ ﺑﺎﻟﻤﺠﻠﺲ ﺍﻹﻣﺎﺭﺍﺗﻲ‬ ‫ﺍﻷﻟﻤﺎﻧﻲ ﻟﻠﺼﻨﺎﻋﺔ ﻭﺍﻟﺘﺠﺎﺭﺓ‪ .‬ﻫﻞ ﻟﻨﺎ ﺍﻟﺘﻌﺮﹼﻑ‬ ‫ﻋﻠﻰ ﺗﻮﻗﻌﺎﺗﻜﻢ؟‬ ‫آﻣﻞ أن ﻧﻨﺠﺢ ﻓﻲ ﺑﻨﺎء ﻋﻼﻗﺎت ﻣﺘﻴﻨﺔ ﻣﻊ ﺑﻌﺾ اﻟﺸﺮﻛﺎت‬ ‫واﻟﻌﻼﻣﺎت اﻟﺘﺠﺎرﻳﺔ اﻷﳌﺎﻧﻴﺔ‪.‬‬ ‫إن اﻷﳌﺎن ﻳﺸﺘﻬﺮون ﺑﺪﻗﺘﻬﻢ‪ ،‬وإﻧﻨﻲ واﺛﻖ ﻣﻦ ﺗﻮﻓﺮ ﻓﺮص‬ ‫ﻋﺪﻳﺪة ﻟﻠﻌﻤﻞ ﻣﻊ اﻟﺸﺮﻛﺎت واﳌﺆﺳﺴﺎت اﻷﳌﺎﻧﻴﺔ ﳌﺎ ﻓﻴﻪ‬ ‫ﻣﺼﻠﺤﺔ وﻣﻨﻔﻌﺔ اﳉﻤﻴﻊ‪„ .‬‬

‫ﻣﺠﻤﻮﻋـﺔ ﺳﻌﻴـﺪ ﻭﻣﺤﻤـﺪ‬ ‫ﺍﻟﻨﺎﺑـﻮﺩﻩ‬ ‫ﺑﺼﻔﺘﻬﺎ ﺇﺣﺪﻯ ﺍﻟﻤﺠﻤﻮﻋﺎﺕ ﺍﻟﻜﺒﺮﻯ ﻭﺍﻟﻌﻼﻣﺎﺕ ﺍﻟﺘﺠﺎﺭﻳﺔ‬ ‫ﺍﻟﺮﺍﺋﺪﺓ ﻓﻲ ﺩﻭﻟﺔ ﺍﻹﻣﺎﺭﺍﺕ ﺍﻟﻌﺮﺑﻴﺔ ﺍﻟﻤﺘﺤﺪﺓ‪ ،‬ﺗﺘﻜﻮﻥ‬ ‫ﻣﺠﻤﻮﻋﺔ ﺳﻌﻴﺪ ﻭﻣﺤﻤﺪ ﺍﻟﻨﺎﺑﻮﺩﻩ ﺃﻛﺜﺮ ﻣﻦ )‪(20‬‬ ‫ﺷﺮﻛﺔ ﺗﻘﻮﻡ ﺑﺘﻮﻓﻴﺮ ﺃﻧﻮﺍﻉ ﻣﺘﻌﺪﺩﺓ ﻣﻦ ﺍﻟﺨﺪﻣﺎﺕ‬ ‫ﻭﺍﻟﻤﻨﺘﺠﺎﺕ‪ .‬ﻭﺗﺘﻢ ﺇﺩﺍﺭﺓ ﺍﻷﻋﻤﺎﻝ ﺍﻟﻤﻤﻠﻮﻛﺔ ﻟﻠﻌﺎﺋﻠﺔ‬ ‫ﺑﺸﻜﻞٍ ﻣﺴﺘﻘﻞ‪ ،‬ﺑﺎﻹﺿﺎﻓﺔ ﺇﻟﻰ ﺇﺩﺍﺭﺗﻬﺎ ﺑﺸﺮﺍﻛ ٍﺔ ﻣﻊ‬ ‫ﺑﻌﺾ ﻣﻦ ﺃﻛﺒﺮ ﺍﻟﺸﺮﻛﺎﺕ ﺍﻟﻌﺎﻟﻤﻴﺔ‪.‬‬ ‫ٍ‬ ‫ﻭﻧﺴﺒﺔ ﻟﺘﻤﺘﻌﻬﺎ ﺑﺘﺎﺭﻳﺦ ﻣﻤﺘ ٍﺪ ﻷﻛﺜﺮ ﻣﻦ )‪ (50‬ﻋﺎﻡ‪،‬‬ ‫ﺗﻘﻮﻡ ﺍﻟﻤﺠﻤﻮﻋﺔ ﺑﺘﻮﻓﻴﺮ ﺳﻠﺴﻠﺔ ﻭﺍﺳﻌﺔ ﻭﻣﺘﻨﻮﻋﺔ ﻣﻦ‬ ‫ﺍﻟﻤﻨﺘﺠﺎﺕ ﻭﺍﻟﺨﺪﻣﺎﺕ ﻣﻦ ﺧﻼﻝ ﻗﻄﺎﻋﺎﺕ ﺃﻋﻤﺎﻟﻬﺎ‬ ‫ﺍﻟﺮﺋﻴﺴﻴﺔ ﺍﻷﺭﺑﻌﺔ ﻭﻫﻲ ﺍﻹﻧﺸﺎﺀﺍﺕ‪ ،‬ﻭﺍﻷﻋﻤﺎﻝ ﺍﻟﺘﺠﺎﺭﻳﺔ‪،‬‬ ‫ﻭﺍﻹﺳﺘﺜﻤﺎﺭﺍﺕ‪ ،‬ﻭﺍﻷﻧﺸﻄﺔ ﺍﻟﻌﻘﺎﺭﻳﺔ‪.‬‬ ‫ﺗﺮﺗﻜﺰ ﺍﻟﻤﺠﻤﻮﻋﺔ ﻋﻠﻰ ﻓﻠﺴﻔﺔ ﻻ ﺗﻀﺎﻫﻰ ﻣﻦ ﺍﻟﻘﻴﻢ‬ ‫ﺍﻟﺮﺍﺳﺨﺔ ﻭﺇﻟﺘﺰﺍﻡ ﻻ ﻳﺘﺰﻋﺰﻉ ﺗﺠﺎﻩ ﺧﺪﻣﺔ ﺍﻟﻌﻤﻼﺀ‪،‬‬ ‫ﻛﻤﺎ ﺗﻔﺨﺮ ﺑﺎﻟﺪﻭﺭ ﺍﻟﺮﺍﺋﺪ ﺍﻟﺬﻱ ﺗﻀﻄﻠﻊ ﺑﻪ ﻓﻲ ﺗﺸﻜﻴﻞ‬ ‫ﻣﺴﺘﻘﺒﻞ ﻫﺬﻩ ﺍﻟﻤﻨﻄﻘﺔ‪.‬‬ ‫‪www.alnaboodah.com‬‬

‫‪ISSUE 06 MAJLIS‬‬

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‫ﺣﻮﺍﺭﺍﺕ‬

‫ﻋﺒﺪﺍﻟﻠﻪ‬ ‫ﻣـﺤـﻤـﺪ‬ ‫ﺍﻟﻨﺎﺑﻮﺩﻩ‬ ‫ﺍﻟﺘﻘﻰ ﺍﻟﺴﻴﺪ‪ /‬ﻋﺒﺪ ﺍﻟﻠﻪ ﻣﺤﻤﺪ ﺍﻟﻨﺎﺑﻮﺩﻩ – ﺭﺋﻴﺲ ﻣﺠﻠﺲ ﺇﺩﺍﺭﺓ ﻣﺠﻤﻮﻋﺔ ﺳﻌﻴﺪ ﻭﻣﺤﻤﺪ ﺍﻟﻨﺎﺑﻮﺩﻩ – ﺑﻤﻨﺪﻭﺏ ﺻﺤﻴﻔﺔ ﺍﻟﻤﺠﻠﺲ‬ ‫ﺍﻟﺘﺎﺑﻌﺔ ﻟﻠﻤﺠﻠﺲ ﺍﻹﻣﺎﺭﺍﺗﻲ ﺍﻷﻟﻤﺎﻧﻲ ﻟﻠﺼﻨﺎﻋﺔ ﻭﺍﻟﺘﺠﺎﺭﺓ‪ .‬ﻭﻗﺪ ﻗﺎﻡ ﺍﻟﻤﻨﺪﻭﺏ ﺑﺘﻮﺟﻴﻪ ﺑﻌﺾ ﺍﻻﺳﺘﻔﺴﺎﺭﺍﺕ ﻭﺍﻷﺳﺌﻠﺔ ﻋﻦ‬ ‫ﺍﻟﻤﺠﻤﻮﻋﺔ‪ ،‬ﻭﺍﻟﺘﻲ ﺗﻔﻀﻞ ﺍﻟﺴﻴﺪ‪ /‬ﻋﺒﺪ ﺍﻟﻠﻪ ﻣﺤﻤﺪ ﺍﻟﻨﺎﺑﻮﺩﻩ ﺑﺎﻹﺟﺎﺑﺔ ﻋﻠﻴﻬﺎ‪ .‬ﻭﻓﻴﻤﺎ ﻳﻠﻲ ﻭﻗﺎﺋﻊ ﺍﻟﻠﻘﺎﺀ‪.‬‬

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‫‪MAJLIS ISSUE 06‬‬

‫ﺩﺍﺧﻞ ﺣﻮﺍﺭﺍﺕ‬ ‫ﺍﻟﻤﺠﻠﺲ‬ ‫ﺣﻮﺍﺭﺍﺕ‬ ‫ﻣﻌﺎﻟﻲ ﻭﺯﻳﺮ ﺍﻟﺪﻭﻟﺔ ﺗﻌﺘﺰﻣﻮﻥ ﻓﻲ ﺍﻟﻔﺘﺮﺓ‬ ‫ﻣﻦ ‪ ١٩‬ﺍﻟﻰ ‪ ٢٤‬ﻣﺎﺭﺱ‪/‬ﺁﺫﺍﺭ ‪ ٢٠١١‬ﺗﺮﺅﺱ ﻭﻓﺪ‬ ‫ﺍﻟﻰ ﺩﺑﻲ‪ ،‬ﺍﺑﻮ ﻇﺒﻲ ﻭﻗﻄﺮ‪ .‬ﻭﻛﺎﻥ ﺭﺋﻴﺲ‬ ‫ﻭﺯﺭﺍﺀ ﺳﺎﻛﺴﻮﻧﻴﺎ ﻗﺪ ﺳﺒﻖ ﻭﺯﺍﺭ ﻓﻲ ﻧﻮﻓﻤﺒﺮ‪/‬‬ ‫ﺗﺸﺮﻳﻦ ﺍﻟﺜﺎﻧﻲ ‪ ٢٠١٠‬ﻫﺬﻩ ﺍﻟﺒﻼﺩ ﺃﻳﻀﺎﹰ‪ ،‬ﻓﻤﺎ ﻫﻲ‬ ‫ﺍﻟﺪﻭﺍﻓﻊ ﺍﻟﻤﺤﺪﺩﺓ ﺍﻟﻜﺎﻣﻨﺔ ﻭﺭﺍﺀ ﺇﻫﺘﻤﺎﻣﺎﺕ‬ ‫ﺑﺎﻓﺎﺭﻳﺎ ﺑﻬﺬﻩ ﺍﻟﺒﻼﺩ؟‬ ‫ﻫﺬه اﳌﺮة ﺳﺄزور اﺑﻮ ﻇﺒﻲ وﻗﻄﺮ ﻓﻘﻂ وﻟﻦ أﻋ ِّﺮج ﻋﻠﻰ دﺑﻲ‬ ‫اﻟﺘﻲ ﺳﺘﺒﻘﻰ ﻓﻲ اﳌﺴﺘﻘﺒﻞ أﻳﻀ ًﺎ ﺣﺠﺮ رﺣﻰ ﺗﺒﺎدل اﻟﺒﻀﺎﺋﻊ‬ ‫ﻓﻲ دول اﳋﻠﻴﺞ اﻟﻌﺮﺑﻲ وإﻟﻰ اﺳﻴﺎ وﺷﺮق اﻓﺮﻳﻘﻴﺎ‪ ،‬إﻻ اﻧﻪ‬ ‫ﺗﺮاﺟﻌﺖ اﻹﻫﺘﻤﺎﻣﺎت اﳊﺎﻟﻴﺔ ﻟﻠﺸﺮﻛﺎت اﻟﺒﺎﻓﺎرﻳﺔ ﺑﺎﻻﻣﺎرة‬ ‫إﺛﺮ ﺗﻮﻗﻒ اﻟﻨﻤﻮ اﻟﻌﻘﺎري ﻫﻨﺎك‪.‬‬ ‫ﻛﺎﻧﺖ ﺑﺎﻓﺎرﻳﺎ ﻗﺪ وﺿﻌﺖ ﻧﺼﺐ أﻋﻴﻨﻬﺎ ﻣﻨﺬ إﻓﺘﺘﺎﺣﻬﺎ ﳑﺜﻠﻴﺘﻬﺎ‬ ‫ﻓﻲ ﻧﻮﻓﻤﺒﺮ‪ /‬ﺗﺸﺮﻳﻦ اﻟﺜﺎﻧﻲ ‪ ٢٠٠٦‬إﻣﺎرة اﺑﻮ ﻇﺒﻲ‪ .‬وﺑﻌﻜﺲ‬ ‫دﺑﻲ اﻟﺘﻲ ﺗﻬﺘﻢ ﺑﺎﳌﺠﺎﻟﲔ اﻟﺴﻴﺎﺣﻲ واﻟﺘﺠﺎري‪ ،‬ﺗﻌﻤﻞ اﺑﻮ‬ ‫ﻇﺒﻲ ﺑﻘﻮة ﻋﻠﻰ ﺗﻜﻤﻠﺔ ﺑﻨﺎء وﺗﻮﺳﻴﻊ ﻗﻄﺎﻋﻬﺎ اﻟﺼﻨﺎﻋﻲ‪.‬‬ ‫وﻧﺮاﻫﺎ ﺗﺮﻛﺰ ﺑﺸﻜﻞ ﺧﺎص ﻋﻠﻰ إﻗﺘﺼﺎدي اﻟﻨﻔﻂ واﻟﻐﺎز‪،‬‬ ‫وﺗﻜﺮﻳﺮ وﺗﺼﻔﻴﺔ اﻟﻨﻔﻂ إﺿﺎﻓﺔ اﻟﻰ اﻧﺘﺎج اﻷﻟﻮﻣﻨﻴﻮم واﻟﺼﻠﺐ‪.‬‬ ‫وﲤﺎرس أﺑﻮ ﻇﺒﻲ اﻟﺒﺤﻮث وﺗﻨﻤﻴﺔ اﻟﻄﺎﻗﺔ اﻟﻨﻈﻴﻔﺔ وأﺷﻴﺮ‬ ‫ﻫﻨﺎ ﺑﺸﻜﻞ ﺧﺎص اﻟﻰ ﻣﺸﺮوع ﻣﺪﻳﻨﺔ ﻣﺼﺪر اﳋﺎﻟﻴﺔ ﻣﻦ‬ ‫إﻧﺒﻌﺎﺛﺎت ﺛﺎﻧﻲ اوﻛﺴﻴﺪ اﻟﻜﺮﺑﻮن‪ .‬ﻫﺬه ﺣﻘﻮل وﻣﺠﺎﻻت ﺟﺎذﺑﺔ‬ ‫ﻟﻠﺸﺮﻛﺎت اﻟﺒﺎﻓﺎرﻳﺔ اﻟﺘﻲ ﳝﻜﻨﻬﺎ ﺗﻘﺪﱘ ﺗﻘﻨﻴﺔ ﳑﺘﺎزة وﺧﺒﺮة‬ ‫وﻣﻬﺎرة‪ .‬ﻟﻘﺪ ﺗﺴﻨﻰ ﻟﻲ ﺧﻼل زﻳﺎرة ﻗﻤﺖ ﺑﻬﺎ اﻟﻰ أﺑﻮ ﻇﺒﻲ‬ ‫ﺗﻠﺒﻴﺔ ﻟﺪﻋﻮة ﻣﻦ اﻟﺮﺋﻴﺲ اﻟﺘﻨﻔﻴﺬي ﻟﺸﺮﻛﺔ اﺑﻮ ﻇﺒﻲ اﻟﻮﻃﻨﻴﺔ‬ ‫ﻟﻠﻨﻔﻂ ﺳﻌﺎدة اﻟﺴﻴﺪ ﻳﻮﺳﻒ ﻋﻤﻴﺮ ﺑﻦ ﻳﻮﺳﻒ ﺗﻜﻮﻳﻦ ﻓﻜﺮة‬ ‫ﻣﺒﺪﺋﻴﺔ ﻋﻦ اﳌﺴﺎﻋﻲ اﳊﺜﻴﺜﺔ اﻟﺘﻲ ﺗﺒﺬل ﻟﺒﻨﺎء ﻗﻄﺎﻋﻲ اﻟﻨﻔﻂ‬ ‫واﻟﻐﺎز وﻗﻄﺎع اﻟﺒﺘﺮوﻛﻴﻤﺎوﻳﺎت‪ .‬ﻟﺬﻟﻚ ﻳﺴﺮﻧﻲ اﻟﻘﻴﺎم ﻣﺠﺪد ًا‬ ‫ﻓﻲ ﻣﺎرس‪ /‬آذار ‪ ٢٠١١‬ﻣﻊ وﻓﺪ ﻣﻦ اﻟﺸﺮﻛﺎت اﻟﺒﺎﻓﺎرﻳﺔ‬ ‫ﺑﺰﻳﺎرة اﺑﻮ ﻇﺒﻲ وان اﺟﺮي ﻣﺤﺎدﺛﺎت ﻣﻊ ﳑﺜﻠﻲ اﻟﺴﻴﺎﺳﺔ‬ ‫واﻹﻗﺘﺼﺎد ﺗﻬﺪف اﻟﻰ ﺗﻮﺛﻴﻖ ﻋﻼﻗﺎﺗﻨﺎ‪.‬‬ ‫ﻛﺬﻟﻚ ﻫﻨﺎك إﻫﺘﻤﺎم ﻛﺒﻴﺮ ﻟﺪى اﳌﺆﺳﺴﺎت واﻟﺸﺮﻛﻠﺖ اﻹﻗﺘﺼﺎدﻳﺔ‬ ‫اﻟﺒﺎﻓﺎرﻳﺔ ﺑﺪوﻟﺔ اﻹﻣﺎرات اﻟﻌﺮﺑﻴﺔ اﳌﺘﺤﺪة وﺑﺈﻣﺎرة ﻗﻄﺮ‪ .‬ﻓﺎﻹﻣﺎرات‬ ‫اﻟﻌﺮﺑﻴﺔ اﳌﺘﺤﺪة ﲢﺘﻞ ﻣﻨﺬ ﺳﻨﻮات ﻣﺮﻛﺰ اﻟﺼﺪارة ﻛﺸﺮﻳﻚ‬ ‫ﲡﺎري ﻟﺒﺎﻓﺎرﻳﺎ ﻓﻲ اﻟﺸﺮﻗﲔ اﻻدﻧﻰ واﻷوﺳﻂ‪ .‬وﳌﺎ ﻛﺎﻧﺖ‬ ‫ﻗﺪرات اﳌﻬﻨﺪﺳﲔ اﻟﺒﺎﻓﺎرﻳﲔ ﻣﻦ ﻣﻌﻤﺎرﻳﲔ وﻏﻴﺮﻫﻢ‪ ،‬رﻓﻴﻌﺔ‬ ‫اﳌﺴﺘﻮى‪ ،‬ﺟﻴﺪة اﻟﻨﻮﻋﻴﺔ‪ ،‬وﳌﺎ ﻛﺎﻧﺖ أﻳﻀ ًﺎ ﺳﻤﻌﺔ اﳌﻨﺘﺠﺎت‬ ‫اﻟﺒﺎﻓﺎرﻳﺔ اﻟﺪﻗﻴﻘﺔ اﻟﺼﻨﻊ ﳑﺘﺎزة ﻓﻲ دول اﳋﻠﻴﺞ ﻟﺬﻟﻚ ﻧﺘﻄﻠﻊ‬ ‫اﻟﻰ اﻹﺳﺘﻔﺎدة ﻣﻦ ﻫﺬه اﻹﻣﻜﺎﻧﻴﺎت واﳌﻌﻄﻴﺎت اﻹﻳﺠﺎﺑﻴﺔ‪.‬‬

‫أﻳﺔ ﻓﺮﻭﻉ ﻓﻲ ﺍﻹﻗﺘﺼﺎﺩ ﺍﻟﺒﺎﻓﺎﺭﻱ ﻳﻤﻜﻨﻬﺎ‬ ‫ﺍﻥ ﺗﻘﺪﻡ ﺃﻛﺜﺮ ﻣﻦ ﻏﻴﺮﻫﺎ ﻟﻠﺪﻭﻝ ﺍﻟﺘﻲ‬ ‫ﺳﺘﺰﻭﺭﻭﻧﻬﺎ؟‬ ‫ﻧﺸﺎﻃﺎت اﻟﺸﺮﻛﺎت اﻟﺒﺎﻓﺎرﻳﺔ ﻣﺘﻌﺪدة ﻓﻲ اﺑﻮ ﻇﺒﻲ‪ .‬ﺳﻴﻤﻨﺰ‬ ‫ﺗﻌﻤﻞ ﻓﻲ ﻣﺠﺎل ﻣﺤﻄﺎت اﻟﻄﺎﻗﺔ وﺷﺮﻛﺔ ﻟﻴﻨﺪة ﻓﻲ ﻣﺠﺎل‬ ‫ﺗﺼﻨﻴﻊ اﻟﻐﺎز واﻟﺒﺘﺮوﻛﻴﻤﺎوﻳﺎت‪ .‬وﻓﻲ اﳌﻨﻄﻘﺔ ﺷﺮﻛﺎت ﺧﺪﻣﺎﺗﻴﺔ‬ ‫ﻣﺜﻞ ﺷﺮﻛﺔ ‪ Munich Re‬ﻣﺘﻮاﺟﺪة ﺑﻘﻮة ﻓﻲ ﻣﺠﺎل اﻟﺘﺄﻣﻴﻨﺎت‬ ‫اﻟﺼﺤﻴﺔ‪ .‬وﺗﺒﻨﻲ ﻣﺠﻤﻮﻋﺔ ﺑﺎور ﻟﻠﻜﻮﻣﺒﺮﻳﺴﻮرات ﺷﺒﻜﺔ ﻣﺤﻄﺎت‬ ‫ﻟﻠﺘﻤﻮﻳﻦ ﺑﺎﻟﺒﻨﺰﻳﻦ واﻟﻐﺎز ﻓﻲ اﺑﻮ ﻇﺒﻲ وﻳﻜﺎد ﻻ ﻳﺨﻠﻮ ﻣﺒﻨﻰ‬ ‫ﺷﺎﻫﻖ ﻓﻲ دوﻟﺔ اﻹﻣﺎرات اﻟﻌﺮﺑﻴﺔ اﳌﺘﺤﺪة ﻣﻦ ﻣﺸﺎرﻛﺔ ﻫﺬه‬ ‫اﻟﺸﺮﻛﺔ ﻓﻲ ﺗﻨﻔﻴﺬ اﻋﻤﺎل ﺗﺘﻌﻠﻖ ﺑﺎﻟﺒﻨﺎء‪ .‬ﻛﺬﻟﻚ ﺗﺰداد ﻓﻲ دوﻟﺔ‬ ‫اﻹﻣﺎرات اﻟﻌﺮﺑﻴﺔ اﳌﺘﺤﺪة اﻟﺸﺮﻛﺎت اﻟﺒﺎﻓﺎرﻳﺔ اﳌﺘﻮﺳﻄﺔ اﳊﺠﻢ‬ ‫وﻣﻬﻨﺪﺳﻲ اﻟﺒﻨﺎء واﳌﻜﺎﺗﺐ اﻟﻬﻨﺪﺳﻴﺔ اﻷﺧﺮى‪.‬‬ ‫وﻧﺤﻦ ﻧﺘﻮﻗﻊ ﻛﻤﺎ ﻧﺄﻣﻞ أن ﺗﺰداد أﻋﻤﺎل ﺷﺮﻛﺎﺗﻨﺎ ﻓﻲ ﻣﺒﺎدرة‬ ‫ﻣﺼﺪر‪ .‬وﻓﻲ ﺣﻘﻞ اﻟﻄﺎﻗﺔ اﳌﺘﺠﺪدة ﺗﺘﺒﻮأ ﺷﺮﻛﺎﺗﻨﺎ ﻣﺮﻛﺰ‬ ‫ﺻﺪارة ﻋﺎﳌﻲ ﻓﻲ ﻣﺠﺎل ﻓﻌﺎﻟﻴﺔ وﺗﺮﺷﻴﺪ اﻟﻄﺎﻗﺔ‪ ،‬وﻫﻨﺎ ﲡﺪر‬ ‫اﻻﺷﺎرة اﻟﻰ ان إﺳﺘﻬﻼك اﻟﻜﻬﺮﺑﺎء واﳌﻴﺎه ﻓﻲ اﻹﻣﺎرات‬ ‫ﻳﻌﺘﺒﺮ ﻣﻦ اﻛﺜﺮ اﻹﺳﺘﻬﻼﻛﺎت إرﺗﻔﺎﻋ ًﺎ ﻓﻲ اﻟﻌﺎﻟﻢ‪.‬‬ ‫وﻓﻲ إﻣﺎرة ﻗﻄﺮ إﻣﻜﺎﻧﻴﺎت ﻣﺘﻌﺪدة‪ ،‬ﻓﻤﺨﺰوﻧﻬﺎ اﻟﻜﺒﻴﺮ ﻣﻦ‬ ‫اﳌﻮاد اﻷوﻟﻴﺔ ُﳝ ِ ّﻜﻨﻬﺎ ﻣﻦ اﻹﺳﺘﺜﻤﺎر ﻓﻲ اﳌﺴﺘﻘﺒﻞ وإﺳﺘﺮداد‬ ‫ﺗﻜﺎﻟﻴﻒ إﺳﺘﺜﻤﺎراﺗﻬﺎ ﺑﺴﺮﻋﺔ‪ .‬وﳊﺴﻦ ﺣﻆ اﻟﺸﺮﻛﺎت اﻟﺒﺎﻓﺎرﻳﺔ‬ ‫ﻫﻨﺎك ﻓﻲ ﻗﻄﺮﻋﺪد ﻛﺒﻴﺮ ﻣﻦ اﳌﺸﺎرﻳﻊ ﳝﻜﻦ اﳌﺸﺎرﻛﺔ ﻓﻴﻬﺎ ﻓﻲ‬ ‫ﺣﻘﻮل اﻟﺒﺘﺮوﻛﻴﻤﺎوﻳﺎت‪ ،‬اﻵت ﲢﻮﻳﻞ اﻟﻨﻔﻂ واﻟﻐﺎز اﻟﻄﺒﻴﻌﻲ‪،‬‬ ‫ﺳﻜﻚ اﳊﺪﻳﺪ‪ ،‬اﳌﻄﺎرات واﳌﺮاﻓﺊ اﻟﺒﺤﺮﻳﺔ وﻣﺠﻤﻌﺎت اﻟﺸﺮاء‬ ‫واﻟﺘﺒﻀﻊ »اﳌﻮل«‪ .‬وﻣﻦ اﳌﺘﻮﻗﻊ ان ﻳﺒﻠﻎ ﻣﻌﺪل اﻟﻨﻤﻮ ﻓﻲ‬ ‫ﻗﻄﺮﻋﺎم ‪ ٢٠١٠‬ﻧﺴﺒﺔ ‪ ٢٣‬ﻓﻲ اﳌﺎﺋﺔ وأن ﻳﺮﺗﻔﻊ ﻋﺎم ‪٢٠١١‬‬ ‫ﻣﺮة اﺧﺮى ﺑﻨﺴﺒﺔ ‪ ١٣‬ﻓﻲ اﳌﺎﺋﺔ‪ .‬وﻫﺬا ﳕﻮ ﻣﻬﻢ وﻛﺒﻴﺮ‬ ‫ﺧﺎﺻﺔ وأﻧﻪ ﻟﻢ ﻳﺘﻢ ﻓﻲ ﻛﻞ ﻣﻜﺎن ﺑﻌﺪ اﻟﺘﻐﻠﺐ ﻋﻠﻰ ﺗﺪاﻋﻴﺎت‬ ‫اﻷزﻣﺔ اﻹﻗﺘﺼﺎدﻳﺔ‪.‬‬ ‫ﺍﻟﺘﻌﻠﻴﻢ ﻭﺍﻟﻨﻈﺎﻡ ﺍﻟﺼﺤﻲ ﻣﺠﺎﻻﻥ ﺗﺴﺘﺜﻤﺮ‬ ‫ﺩﻭﻝ ﺍﻟﺨﻠﻴﺞ ﻓﻴﻬﺎ ﺑﺸﻜﻞ ﻣﺮﻛﺰ‪ .‬ﻓﻬﻞ ﺳﺘﺸﻤﻞ‬ ‫ﺯﻳﺎﺭﺗﻜﻢ ﺑﺤﺚ ﻫﺬﻳﻦ ﺍﻟﻤﻮﺿﻮﻋﻴﻦ ﻭﻣﺎ ﻫﻲ‬ ‫ﻗﺪﺭﺓ ﺑﺎﻓﺎﺭﻳﺎ ﻓﻲ ﻫﺬﻳﻦ ﺍﻟﻤﺠﺎﻟﻴﻦ؟‬ ‫اﻟﻘﻄﺎع اﻟﺼﺤﻲ ﻓﻲ ﺑﺎﻓﺎرﻳﺎ ﻳﺘﻤﺘﻊ ﺑﺴﻤﻌﺔ ﳑﺘﺎزة ﻓﻲ دول‬ ‫اﳋﻠﻴﺞ وإﻧﻄﻼﻗﺎ ﻣﻦ ﻫﺬا اﻟﻮاﻗﻊ ﺗﻘﻮم ﻣﺠﻤﻮﻋﺔ ﻣﻦ اﻟﻌﻴﺎدات‬ ‫واﳌﺴﺘﺸﻔﻴﺎت اﻟﺒﺎﻓﺎرﻳﺔ ﺑﺎﻟﺪﻋﺎﻳﺔ اﳌﺮﻛﺰة ﻫﻨﺎك ﺧﻼل اﳌﻌﺎرض‬

‫ﺍﻟﺠﺴﺮ ﻓﻮﻕ ﻗﻨﺎﺓ ﻣﺎﻳﻦ‪/‬ﺩﻭﻧﺎﻭ ﻓﻲ ﻫﻴﻠﺒﻮﻟﺸﺘﺎﻳﻦ ﻭﺍﻟﻘﻄﺎﺭ ﺍﻟﺴﺮﻳﻊ‬

‫‪ICE 3‬‬

‫ﺗﻮﺭﺑﻴﻨﺎﺕ ﺳﻴﻤﻨﺰ ﻓﻲ ﻧﻮﺭﻧﺒﻴﺮﻍ‬

‫اﻟﺼﺤﻴﺔ ﻣﺜﻞ ﻣﻌﺮض ‪ .Arab Health‬وﺗﺄﺗﻲ رﺣﻠﺔ وﻓﺪﻧﺎ ﻓﻲ‬ ‫آذار ﻋﻘﺐ ﻫﺬا اﳌﻌﺮض اﻟﺬي ﻳﻘﺎم داﺋﻤ ّﺎ ﻓﻲ ﺷﻬﺮ ﻳﻨﺎﻳﺮ‪/‬‬ ‫ﻛﺎﻧﻮن اﻟﺜﺎﻧﻲ وﻳﺸﺎرك ﻓﻴﻪ ﺑﺈﺳﺘﻤﺮار اﻛﺜﺮ ﻣﻦ ‪ ٨٠‬ﻋﺎرض‬ ‫ﻟﻠﻤﻌﺪات واﻷدوات اﻟﻄﺒﻴﺔ واﻟﺼﺤﻴﺔ ﻣﻦ ﺑﺎﻓﺎرﻳﺎ‪ .‬وﻫﺬا ﻣﺎ ﺣﺪا‬ ‫ﺑﻨﺎ ﻹﺧﺘﻴﺎر ﻣﻮاﺿﻴﻊ أﺧﺮى ﻟﺰﻳﺎرة اﻟﻮﻓﺪ ﺳﻴﺘﻢ اﻟﺘﺮﻛﻴﺰ ﻋﻠﻴﻬﺎ‬ ‫ﻣﺜﻞ ﺻﻨﺎﻋﺔ اﻟﺒﺘﺮوﻛﻴﻤﺎوﻳﺎت وﻟﻮﺟﻴﺘﺴﻴﺔ اﳌﻮاﺻﻼت واﳌﻴﺎه‬ ‫واﻟﺼﺮف اﻟﺼﺤﻲ وﺗﻘﻨﻴﺔ اﻻﻣﺎن او اﻟﺘﻘﻨﻴﺔ اﻟﻮﻗﺎﺋﻴﺔ‪.‬‬ ‫وﻓﻲ ﻣﺠﺎل اﻟﺘﻌﻠﻴﻢ ﻧﺮﺣﺐ ﺑﻜﻞ ﺗﻌﺎون ﲤﺎرﺳﻪ ﺟﺎﻣﻌﺎت ﺑﺎﻓﺎرﻳﺎ‬ ‫وﻣﻌﺎﻫﺪﻫﺎ اﻟﻌﻠﻴﺎ ﻓﻲ دوﻟﺔ اﻻﻣﺎرات اﻟﻌﺮﺑﻴﺔ اﳌﺘﺤﺪة وﻓﻲ‬ ‫إﻣﺎرة ﻗﻄﺮ‪.‬ﻣﻊ وﺟﻮب اﻟﺘﻨﻮﻳﻪ اﻟﻰ ﺿﺮورة إﺣﺘﺮام إﺳﺘﻘﻼﻟﻴﺔ‬ ‫ﺟﺎﻣﻌﺎﺗﻨﺎ‪ .‬وﻓﻴﻤﺎ ﻳﺘﻌﻠﻖ ﺑﺎﻟﺘﺤﺼﻴﻞ واﻟﺘﺪرﻳﺐ اﳌﻬﻨﻲ ﺗﺒﻘﻰ‬ ‫اﺑﻮاب اﻟﺘﻌﺎون ﻣﻔﺘﻮﺣﺔ ﻣﻊ ﻧﻈﺎم ﺗﻌﻠﻴﻤﻨﺎ اﳌﺰدوج اﳌﺸﻬﻮد‬ ‫ﻋﺎﳌﻴﺎ ﺑﻨﻮﻋﻴﺘﻪ اﳌﻤﺘﺎزة‪ .‬وﻟﻘﺪ ﺑﺎﺷﺮت اﳉﻤﻌﻴﺔ اﻷﳌﺎﻧﻴﺔ‬ ‫ﻟﻠﺘﻌﺎون اﻟﺘﻘﻨﻲ ‪ GTZ‬ﺑﺄول ﲡﺮﺑﺔ ﺗﻌﻠﻴﻤﻴﺔ ﻟﻬﺬا اﻟﻨﻈﺎم‬ ‫اﳌﺰدوج ﻓﻲ اﺑﻮ ﻇﺒﻲ‪.‬‬ ‫ﻓﻲ ﺩﻳﺴﻤﺒﺮ‪ /‬ﻛﺎﻧﻮﻥ ﺍﻷﻭﻝ ‪ ٢٠١٠‬ﺗﻘﺮﺭ ﺇﺟﺮﺍﺀ‬ ‫ﻣﺒﺎﺭﻳﺎﺕ ﺍﻟﻜﺄﺱ ﺍﻟﻌﺎﻟﻤﻲ ﻟﻜﺮﺓ ﺍﻟﻘﺪﻡ ﻟﻠﻌﺎﻡ‬ ‫‪ ٢٠٢٢‬ﻓﻲ ﺇﻣﺎﺭﺓ ﻗﻄﺮ‪ .‬ﻣﺎ ﻫﻲ ﺍﻟﻤﺸﺎﺭﻛﺔ‬ ‫ﺍﻟﺘﻲ ﺑﺈﻣﻜﺎﻥ ﺍﻟﺸﺮﻛﺎﺕ ﺍﻟﺒﺎﻓﺎﺭﻳﺔ ﺗﻘﺪﻳﻤﻬﺎ‬ ‫ﻓﻲ ﺍﻋﻤﺎﻝ ﺍﻟﺒﻨﺎﺀ ﺍﻟﻤﺮﺗﻘﺒﺔ ﻫﻨﺎﻙ؟ ﻭﻫﻞ‬ ‫ﺳﻴﺘﻢ ﺍﻟﺘﺒﺎﺣﺚ ﻓﻲ ﺫﻟﻚ ﺧﻼﻝ ﺯﻳﺎﺭﺗﻜﻢ؟‬ ‫أﻫﻨﺊ او ًﻻ وﻣﻦ ﻛﻞ ﻗﻠﺒﻲ ﻫﻮاة ﻛﺮة اﻟﻘﺪم ﻓﻲ ﻗﻄﺮ ﻋﻠﻰ ﻫﺬا‬ ‫اﳊﺪث اﻟﺮﻳﺎﺿﻲ اﻟﻌﻈﻴﻢ‪ .‬ﻓﺎﳉﻮ واﻟﺒﻨﻴﺔ اﻟﺘﺤﺘﻴﺔ اﻟﻮاﺟﺐ ﺑﻨﺎؤﻫﺎ‬ ‫ﻟﻐﺎﻳﺔ ذﻟﻚ اﳊﲔ ﺗﺸﻜﻞ ﲢﺪﻳﺎ ﻛﺒﻴﺮ ًا ﻟﻠﻤﻨﻈﻤﲔ وﻟﻠﻤﺸﺮﻓﲔ‪.‬‬ ‫وﺑﺎﻣﻜﺎن اﻟﺸﺮﻛﺎت اﻟﺒﺎﻓﺎرﻳﺔ ﺗﻘﺪﱘ ﺧﺒﺮاﺗﻬﺎ وﳌﻬﺎراﺗﻬﺎ ﻓﻲ‬ ‫ﻫﺬا اﳌﺠﺎل اﻳﻀ ًﺎ‪ .‬إذ ان اﳊﺎﺟﺔ ﻫﻨﺎ ﻣﺎﺳﺔ اﻟﻰ ﻣﻬﻨﺪﺳﲔ‬ ‫ﻣﻌﻤﺎرﻳﲔ وﻣﻬﻨﺪﺳﲔ أﺧﺮﻳﻦ ﻹﳒﺎز اﳌﺒﺎﻧﻲ اﻟﻮاﺟﺐ إﺷﺎدﺗﻬﺎ‬ ‫ﺣﻮل اﳌﻼﻋﺐ اﻷوﳌﺒﻴﺔ وﻹﺗﺨﺎذ وﺗﻨﻔﻴﺬ إﺟﺮاءات اﻟﺒﻨﻴﺔ اﻟﺘﺤﺘﻴﺔ‬ ‫اﻟﻀﺮورﻳﺔ‪ .‬وﻟﻘﺪ اﻇﻬﺮت اﻟﺸﺮﻛﺎت اﻟﺒﺎﻓﺎرﻳﺔ ﻗﺪرﺗﻬﺎ ﻫﺬه‬ ‫ﻟﻴﺲ ﻓﻘﻂ ﻋﺎم ‪ ٢٠٠٦‬أﺛﻨﺎء اﳌﺒﺎرﻳﺎت اﻟﻌﺎﳌﻴﺔ ﻟﻜﺮة اﻟﻘﺪم‬ ‫اﻟﺘﻲ ﺟﺮت ﻓﻲ ﺑﻼدﻧﺎ ﺑﻞ واﻳﻀ ًﺎ ﻓﻲ اﳌﺒﺎرﻳﺎت اﻟﻌﺎﳌﻴﺔ اﻟﺘﻲ‬ ‫ﺟﺮت ﻋﺎم ‪ ٢٠١٠‬ﻓﻲ ﺟﻨﻮب اﻓﺮﻳﻘﻴﺎ‪ .‬وﺳﺄﻟﻔﺖ اﻟﻨﻈﺮ ﺧﻼل‬ ‫زﻳﺎرﺗﻲ ﻟﻘﻄﺮ ﻣﻊ اﻟﻮﻓﺪ اﳌﺮاﻓﻖ اﻟﻰ إﻣﻜﺎﻧﻴﺎت اﻟﺘﻌﺎون اﻟﻮاﺳﻌﺔ‬ ‫ﻓﻲ ﻫﺬا اﳌﺠﺎل‪.‬‬ ‫ﻃﺮح اﻷﺳﺌﻠﺔ راﻳﻨﺮ ﺷﻮﺑﺮت‬ ‫اﳌﺼﺪر‪ :‬ﻣﻨﺘﺪى اﻟﻌﺮب‪ ،‬اﻟﻌﺪد ‪ ،٤‬اﻟﻌﺎم اﳋﺎﻣﺲ‬ ‫ﻣﺼﺎدر اﻟﺼﻮر‪ :‬وزارة اﻟﺪوﻟﺔ ﻓﻲ ﺑﺎﻓﺎرﻳﺎ ﻟﺸﺆون اﻹﻗﺘﺼﺎد واﻟﺒﻨﻴﺔ‬ ‫اﻟﺘﺤﺘﻴﺔ واﳌﻮاﺻﻼت واﻟﺘﻜﻨﻮﻟﻮﺟﻴﺎ‬

‫‪ISSUE 06 MAJLIS‬‬

‫‪46‬‬

‫ﺣﻮﺍﺭﺍﺕ‬

‫ﺇﻫـﺘـﻤـﺎﻡ ﻛﺒـﻴـﺮ ﻳـﺒـﺪﻳﻪ ﺍﻟـﻘـﻄـﺎﻉ‬ ‫ﺍﻹﻗﺘﺼﺎﺩﻱ ﺍﻟﺒﺎﻓﺎﺭﻱ ﺑﺪﻭﻟﺘﻲ‬ ‫ﺍﻻﻣﺎﺭﺍﺕ ﺍﻟﻌﺮﺑﻴﺔ ﺍﻟﻤﺘﺤﺪﺓ ﻭﻗﻄﺮ‬ ‫ﺗﻌﺘﺒﺮ ﺑﺎﻓﺎﺭﻳﺎ ﺍﻟﻮﻻﻳﺔ ﺍﻷﻛﺒﺮ ﻣﺴﺎﺣﺔ ﺑﻴﻦ ﺍﻟﻮﻻﻳﺎﺕ ﺍﻷﻟﻤﺎﻧﻴﺔ ﺍﻟﺴﺘﺔ ﻋﺸﺮﺓ ﻭﺍﻟﺜﺎﻧﻴﺔ ﻣﻦ ﺣﻴﺚ ﺍﻟﻘﺪﺭﺓ ﺍﻹﻗﺘﺼﺎﺩﻳﺔ ﺑﻌﺪ ﻧﻮﺭﺩ ﺭﺍﻳﻦ ﻭﺳﺘﻔﺎﻟﻦ‪ .‬ﻭﻳﻔﻮﻕ ﺍﻟﻨﺎﺗﺞ ﺍﻟﻤﺤﻠﻲ ﺍﻹﺟﻤﺎﻟﻲ ﺑﺎﻟﻨﺴﺒﺔ‬ ‫ﻟﻠﻔﺮﺩ ﺍﻟﻮﺍﺣﺪ ﻓﻴﻬﺎ ﻣﺜﻴﻠﻪ ﻓﻲ ﻧﻮﺭﺩ ﺭﺍﻳﻦ ﻭﺳﺘﻔﺎﻟﻦ‪ .‬ﻭﺗﺘﻤﺮﻛﺰ ﻓﻲ ﺑﺎﻓﺎﺭﻳﺎ ﺷﺮﻛﺎﺕ ﻣﺸﻬﻮﺭﺓ ﻧﺎﺷﻄﺔ ﻓﻲ ﺍﻟﻤﺠﺎﻝ ﺍﻟﻌﺎﻟﻤﻲ ﻣﺜﻞ ﺳﻴﻤﻨﺰ‪ ،‬ﺑﻲ ﺃﻡ ﺩﺑﻠﻴﻮ‪ ،‬ﺍﻭﺩﻱ‪ ،‬ﻟﻴﻨﺪﻩ ﺍﻭ ﺷﺮﻛﺔ ﺍﻋﺎﺩﺓ‬ ‫ﺍﻟﺘﺎﻣﻴﻦ ‪ .MUNICH RE‬ﻭﺳﻴﻐﺎﺩﺭ ﺍﻟﺴﻴﺪ ﻣﺎﻧﻔﺮﻳﺪ ﺗﺴﺎﻳﻞ ﻭﺯﻳﺮ ﺍﻟﺪﻭﻟﺔ ﻟﻠﺸﺆﻭﻥ ﺍﻹﻗﺘﺼﺎﺩﻳﺔ ﻭﺍﻟﺒﻨﺔ ﺍﻟﺘﺤﺘﻴﺔ ﻭﺍﻟﻤﻮﺍﺻﻼﺕ ﻭﺍﻟﺘﻜﻨﻮﻟﻮﺟﻴﺎ ﻓﻲ ﻣﺎﺭﺱ‪/‬ﺁﺫﺍﺭ ‪ 2011‬ﻣﻊ ﻭﻓﺪ ﻳﻀﻢ ﺭﺟﺎﻝ‬ ‫ﺍﻷﻋﻤﺎﻝ ﻭﻣﻤﺜﻠﻲ ﺍﻟﺸﺮﻛﺎﺕ ﺍﻟﺒﺎﻓﺎﺭﻳﺔ ﺍﻟﻰ ﺩﻭﻟﺔ ﺍﻹﻣﺎﺭﺍﺕ ﺍﻟﻌﺮﺑﻴﺔ ﺍﻟﻤﺘﺤﺪﺓ ﻭﺇﻟﻰ ﺇﻣﺎﺭﺓ ﻗﻄﺮ ﻟﺪﺭﺍﺳﺔ ﺇﻣﻜﺎﻧﻴﺎﺗﺘﻮﺛﻴﻖ ﻋﻼﻗﺎﺕ ﺍﻟﺘﻌﺎﻭﻥ‪ .‬ﻣﺠﻠﺔ ﻣﻨﺘﺪﻯ ﺍﻟﻌﺮﺏ ﺍﺟﺮﺕ ﻣﻊ ﺍﻟﻮﺯﻳﺮ ﺗﺴﺎﻳﻞ‬ ‫ﻣﻘﺎﺑﻠﺔ ﺣﻮﻝ ﺍﻟﺰﻳﺎﺭﺓ ﻭﻣﺠﺎﻻﺕ ﺍﻟﺘﻌﺎﻭﻥ ﺍﻟﺤﺎﻟﻴﺔ ﻭﺍﻟﻤﺴﺘﻘﺒﻠﻴﺔ ﺍﻟﻤﺮﺗﻘﺒﺔ ﺟﺎﺀ ﻓﻴﻬﺎ‪.‬‬

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‫‪MAJLIS ISSUE 06‬‬

‫ﺻﻨﻊ ﻓﻲ ﻣﺠﻠﺲ‬ ‫ﺍﻟﺘﻌﺎﻭﻥ ﺍﻟﺨﻠﻴﺠﻲ‬ ‫ﺍﻟﺴﺎﺩﺓ ﺍﻟﻘﺮﺍﺀ ﺍﻟﻜﺮﺍﻡ‪،‬‬ ‫ﻣﻦ ﺍﳌﻌﺮﻭﻑ ﻋﺎﳌﻴ ًﺎ ﺃﻥ ﺩﻭﻟﺔ ﺍﻹﻣﺎﺭﺍﺕ ﺍﻟﻌﺮﺑﻴﺔ‬ ‫ﺍﳌﺘﺤﺪﺓ ﻭﺑﺨﺎﺻﺔ ﺇﻣﺎﺭﺓ ﺃﺑﻮ ﻇﺒﻲ ﺃﺣﺪ ﺃﻫﻢ‬ ‫ﺍﳌﺼﺎﺩﺭ ﻟﻠﻨﻔﻂ‪ ،‬ﺑﻴﻨﻤﺎ ﺗﻌﺪ ﺩﺑﻲ ﻣﺮﻛﺰﺍً ﲡﺎﺭﻳ ًﺎ‬ ‫ﻭﺑﻮﺍﺑﺔ ﻟﻸﺳﻮﺍﻕ ﺍﳌﺠﺎﻭﺭﺓ ﺍﳋﺎﺻﺔ ﺑﺪﻭﻝ‬ ‫ﻣﺠﻠﺲ ﺍﻟﺘﻌﺎﻭﻥ ﺍﳋﻠﻴﺠﻲ ﳑﺘﺪﺓ ﺍﻟﻰ ﺟﻨﻮﺏ‬ ‫ﺷﺮﻕ ﺃﺳﻴﺎ ﻭﺃﻓﺮﻳﻘﻴﺎ‪ .‬ﻭﺗﺘﺮﻛﺰ ﻣﻌﻈﻢ ﺃﻋﻤﺎﻝ‬ ‫ﺍﻟﺘﺠﺎﺭﺓ ﻭﺍﻷﻋﻤﺎﻝ ﺍﻟﺮﺋﻴﺴﻴﺔ ﻟﻠﺪﻭﻟﺔ ﺑﺪﺭﺟﺎﺕ‬ ‫ﻣﺨﺘﻠﻔﺔ ﺣﻮﻝ ﻣﺼﺎﺩﺭ ﺍﻟﻨﻔﻂ ﻭﺍﻟﻐﺎﺯ‪ .‬ﺃﻣﺎ‬ ‫ﺑﺎﻟﻨﺴﺒﺔ ﳌﺠﺎﻝ ﺍﻟﺼﻨﺎﻋﺔ ﻓﻴﺘﺮﻛﺰ ﻓﻲ ﺻﻨﺎﻋﺔ‬ ‫ﺍﻟﺒﺘﺮﻭﻛﻴﻤﺎﻭﻳﺎﺕ ﻭﺍﻟﺼﻨﺎﻋﺎﺕ ﺍﻟﺸﺒﻴﻬﺔ ﺑﻬﺎ‪.‬‬

‫ﺍﻟﻌﺪﺩ ‪٦‬‬

‫ﻣﺤﺘﻮﻳﺎﺕ ﺍﻟﻌﺪﺩ‬

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‫ﺣﻮﺍﺭﺍﺕ‬

‫ﻋﺒﺪ ﺍﻟﻠﻪ ﻣﺤﻤﺪ ﺍﻟﻨﺎﺑﻮﺩﻩ‬

‫ﻓﻲ ﺩﺍﺋﺮﺓ ﺍﻟﻀﻮﺀ‬

‫ﺷﺮﻛﺔ ﺍﻟﻜﻴﻤﺎﻭﻳﺎﺕ ﺑﻲ ﺃﻯ ﺇﺱ ﺇﻑ‬

‫‪41‬‬ ‫‪40‬‬ ‫‪28‬‬

‫)‪(BASF‬‬

‫ﺍﻟﻤﻌﺮﺽ‬

‫ﺇﻛﺴﺒﻮ ﺭﻳﻞ‪ ،‬ﺍﻟﻨﻘﻞ ﺍﻟﻠﻮﺟﻴﺴﺘﻲ‬

‫ﺩﻟﻴﻞ ﺍﻷﻋﻤﺎﻝ‬

‫وﺣﺴﺐ اﳊﻘﻴﻘﺔ اﻷﻗﻞ ﺷﻬﺮة ﻟﺪى اﻟﻨﺎس أن دوﻟﺔ‬ ‫اﻹﻣﺎرات اﻟﻌﺮﺑﻴﺔ اﳌﺘﺤﺪة ﻗﺎﻣﺖ ﻓﻲ اﻟﺴﻨﻮات‬ ‫اﻷﺧﻴﺮة ﺑﺘﻌﺰﻳﺰ ﻣﻜﺎﻧﺘﻬﺎ ﻓﻴﻤﺎ ﻳﺘﻌﻠﻖ ﺑﻌﻤﻠﻴﺔ اﻹﻧﺘﺎج واﻟﺘﺼﻨﻴﻊ اﻹﻗﻠﻴﻤﻲ‪ .‬ﻓﻬﻞ ﺗﻌﻠﻢ أن أﻛﺒﺮ ُﻣﻨﺘﺞ أو‬ ‫ُﻣﺼﻨﻊ ﻟﻠﺴﻴﺮاﻣﻴﻚ ﻫﻮ ﻣﻦ دوﻟﺔ اﻹﻣﺎرات؟ أو ﻫﻞ ﺗﻌﻠﻢ ﺑﺄﻧﻪ ﻳﺘﻢ ﺗﺼﻨﻴﻊ ﺑﻌﺾ اﳌﻨﺘﺠﺎت اﻟﺘﻲ ﺗﺘﻄﻠﺐ ﺗﻘﻨﻴﺔ‬ ‫ﻋﺎﻟﻴﺔ ﻣﺜﻞ ﻗﻄﻊ ﻏﻴﺎر ﻃﺎﺋﺮات اﻹﻳﺮﺑﺎص ﻓﻲ ﻣﺪﻳﻨﺔ اﻟﻌﲔ ﺑﺪوﻟﺔ اﻹﻣﺎرات اﻟﻌﺮﺑﻴﺔ اﳌﺘﺤﺪة؟‬

‫ﺍﻟﻤﺼﻨﻌﻴﻦ ﻭ ﻣﻘﺪﻣﻲ ﺍﻟﺨﺪﻣﺎﺕ‬

‫ﻫﺬا إﻟﻰ ﺟﺎﻧﺐ اﻟﻌﺪﻳﺪ ﻣﻦ اﻟﺼﻨﺎﻋﺎت وﻋﻤﻠﻴﺎت اﻹﻧﺘﺎج و ﲡﻬﻴﺰات اﻟﺴﻠﻊ ﻓﻲ اﻟﺼﻨﺎﻋﺎت ﻣﺜﻞ اﻷﻏﺬﻳﺔ‬ ‫وﺻﻨﺎﻋﺎت اﻟﺒﻼﺳﺘﻴﻚ واﻟﺘﻐﻠﻴﻒ واﳌﻌﺎدن اﻟﺜﻤﻴﻨﺔ اﻟﺦ‪ ،..‬وﻣﻌﻈﻤﻬﺎ ﻣﻮﺟﻮد ﻓﻲ اﳌﻨﺎﻃﻖ اﳊﺮة و اﳌﻨﺎﻃﻖ‬ ‫اﻟﺼﻨﺎﻋﻴﺔ ﻓﻲ ﺷﺘﻰ إﻣﺎرات اﻟﺪوﻟﺔ‪ ،‬واﻟﺘﻲ ﲤﺜﻞ دوﻟﺔ اﻹﻣﺎرات اﻟﻌﺮﺑﻴﺔ اﳌﺘﺤﺪة‪.‬‬ ‫وﺗﺸﺎرك اﻟﺸﺮﻛﺎت اﻷﳌﺎﻧﻴﺔ ﺑﺸﻜﻞ ﻓﻌﺎل ﻓﻲ ﻫﺬه اﻷﻋﻤﺎل ﺳﻮا ًء ﻛﺎﻧﺖ ﲟﻔﺮدﻫﺎ ﻛﺸﺮﻛﺎت ﺗﺎﺑﻌﺔ أو ﻣﻦ‬ ‫ﺧﻼل ﺷﺮاﻛﺎت ﻣﻊ ﺷﺮﻛﺎء إﻣﺎراﺗﻴﲔ و ﻋﺎﳌﻴﲔ‪.‬‬ ‫وﺗﺘﻤﺜﻞ اﻷدوار اﻟﺘﻲ ﻳﻠﻌﺒﻬﺎ اﳌﺠﻠﺲ اﻷﳌﺎﻧﻲ اﻹﻣﺎراﺗﻲ اﳌﺸﺘﺮك ﻟﻠﺼﻨﺎﻋﺔ واﻟﺘﺠﺎرة ﻓﻲ ﻫﺬه اﻟﻌﻤﻠﻴﺔ ﻓﻲ‬ ‫اﳌﺴﺎﻋﺪة ﻓﻲ اﻟﺘﻌﺮف ﻋﻠﻰ ﻓﺮص اﻹﻧﺘﺎج واﳊﺼﻮل ﻋﻠﻰ اﻟﺸﺮﻛﺎء اﳌﻨﺎﺳﺒﲔ – وﺑﺨﺎﺻﺔ – اﳌﺸﺎرﻛﺔ‬ ‫ﻓﻲ اﻟﺒﺮاﻣﺞ اﻟﺘﺪرﻳﺒﻴﺔ ﻟﺘﺄﻫﻴﻞ اﻟﻌﻤﺎﻟﺔ اﳌﻄﻠﻮﺑﺔ واﻹدارة‪.‬‬ ‫ﻛﻤﺎ ﻳﺴﺎﻋﺪ اﳌﺠﻠﺲ ﻓﻲ اﻟﺘﻌﺮف ﻋﻠﻰ اﻷﺳﻮاق اﳌﻨﺎﺳﺒﺔ وﻃﺮق ﺗﺼﺪﻳﺮ اﳌﻨﺘﺠﺎت » ﺻﻨﻊ ﻓﻲ اﻹﻣﺎرات‬ ‫اﻟﻌﺮﺑﻴﺔ اﳌﺘﺤﺪة« وذﻟﻚ ﻣﻦ ﺧﻼل اﻟﺘﻌﺎون اﻟﻮﺛﻴﻖ واﳉﻴﺪ ﻣﻊ ﻣﺆﺳﺴﺎت دﻋﻢ اﻟﺼﺎدرات ﻣﺜﻞ ﺻﺎدرات‬ ‫دﺑﻲ)‪ (Dubai Export‬وﻏﺮﻓﺔ اﻟﺘﺠﺎرة واﻟﺼﻨﺎﻋﺔ اﻟﻮﻃﻨﻴﺔ‪.‬‬ ‫وﻧﺄﻣﻞ أن ﻳﺴﻠﻂ ﻫﺬا اﻟﻌﺪد ﻣﻦ ﻣﺠﻠﺔ اﳌﺠﻠﺲ اﻟﻀﻮء ﻋﻠﻰ ﻗﻄﺎع اﻟﺼﻨﺎﻋﺔ ﺑﺪوﻟﺔ اﻹﻣﺎرات اﻟﻌﺮﺑﻴﺔ اﳌﺘﺤﺪة‬ ‫وأن ﻳﻘﻮم ﺑﻔﺘﺢ ﻣﺠﺎﻻت ﺟﺪﻳﺪة ﻟﻠﺘﻌﺎون ﺑﲔ ﺟﻤﻬﻮرﻳﺔ أﳌﺎﻧﻴﺎ اﻻﲢﺎدﻳﺔ ودوﻟﺔ اﻹﻣﺎرات اﻟﻌﺮﺑﻴﺔ اﳌﺘﺤﺪة‪.‬‬ ‫وﺗﻔﻀﻠﻮا ﺑﻘﺒﻮل ﻓﺎﺋﻖ اﻻﺣﺘﺮام واﻟﺘﻘﺪﻳﺮ‪،‬‬ ‫ﺩﻛﺘﻮﺭ‪ /‬ﺑﻴﺘﺮ ﺟﺒﻮﺑﻔﺮﻳﺶ‬ ‫ﺍﻟﺮﺋﻴﺲ ﺍﻟﺘﻨﻔﻴﺬﻱ‬ ‫ﻟﻠﻤﺠﻠﺲ ﺍﻷﳌﺎﻧﻲ ﺍﻹﻣﺎﺭﺍﺗﻲ ﺍﳌﺸﺘﺮﻙ ﻟﻠﺼﻨﺎﻋﺔ ﻭﺍﻟﺘﺠﺎﺭﺓ‬ ‫‪ - DEinternational‬ﻏﺮﻑ ﺍﻟﺘﺠﺎﺭﺓ ﺍﳋﺎﺭﺟﻴﺔ ﺍﻷﳌﺎﻧﻴﺔ ﻳﻮﺣﺪﻭﻥ ﺧﺪﻣﺎﺗﻬﻢ‪.‬‬ ‫اﻟﺸﺒﻜﺔ اﻟﻌﺎﳌﻴﺔ ﻟﻐﺮف اﻟﺘﺠﺎرة اﳋﺎرﺟﻴﺔ اﻷﳌﺎﻧﻴﺔ ﻗﺎﻣﺖ ﺑﺘﻮﺣﻴﺪ ﺧﺪﻣﺎﺗﻬﺎ اﻟﻌﺎﳌﻴﺔ ﲢﺖ ﻋﻼﻣﺔ ‪ .DEinternational‬وﻫﺪف ﺗﻮﺣﻴﺪ‬ ‫وﺗﻮﺳﻴﻊ ﺗﻠﻚ اﳋﺪﻣﺎت ﻫﻮ ﻣﺴﺎﻋﺪة اﻟﺸﺮﻛﺎت اﻷﻋﻀﺎء ﻓﻰ اﺗﺨﺎذ اوﻟﻰ ﺧﻄﻮاﺗﻬﻢ ﻓﻰ ﺳﻮق اﻟﺘﺠﺎرة اﻟﻌﺎﳌﻰ‪ .‬وﻗﺪ ﻗﺎم اﳌﻜﺘﺐ اﻷﳌﺎﻧﻰ‬ ‫ﻟﻠﺼﻨﺎﻋﺔ واﻟﺘﺠﺎرة ﻓﻰ اﻹﻣﺎرات اﻟﻌﺮﺑﻴﺔ اﳌﺘﺤﺪة‪ ،‬ﻗﻄﺮ‪ ،‬اﻟﺒﺤﺮﻳﻦ‪ ،‬اﻟﻜﻮﻳﺖ وﻋﻤﺎن ﺑﺘﻄﺒﻴﻖ ﻫﺬا اﳌﻨﻈﻮر اﳉﺪﻳﺪ‪.‬‬

‫ﺍﺧﻼﺀ ﻣﺴﺌﻮﻟﻴﺔ‬ ‫ﻛﺎﻓﺔ اﳌﻘﺎﻻت واﻟﺒﻴﺎﻧﺎت واﻟﺘﺤﻠﻴﻼت اﳌﻨﺸﻮرة ﻓﻰ ﻣﺠﻠﺔ »ﺍﳌﺠﻠﺲ« درﺳﺖ ﺑﺪﻗﺔ واﺗﻘﺎن‪ .‬اﻷﺧﺒﺎر واﳌﻘﺎﻻت‬ ‫ﻣﺒﻨﻴﺔ ﻋﻠﻰ ﻣﻨﺸﻮرات ﺻﺤﻔﻴﺔ وﻋﻠﻰ ﻣﻨﺸﻮرات اﻟﺸﺮﻛﺎء اﳌﺘﻌﺎوﻧﲔ واﳌﺆﻟﻔﲔ اﳌﺴﺎﻋﺪﻳﻦ‪" .‬اﳌﺠﻠﺲ" ﻻ ﺗﻀﻤﻦ‬ ‫ﺻﺮاﺣﺔ ﺻﺤﺔ وﺷﻤﻮﻟﻴﺔ اﳌﻘﺎﻻت اﳌﻨﺸﻮرة‪ ،‬ﻛﻤﺎ أﻧﻬﺎ ﻏﻴﺮﻣﺴﺌﻮﻟﺔ ﻋﻦ ﺣﺪاﺛﺘﻬﻢ واﻟﻘﺎﺑﻠﻴﺔ ﻟﻺﺳﺘﺨﺪام‪.‬‬

‫‪ISSUE 06 MAJLIS‬‬

‫‪48‬‬

10 JAHRE

RAK FREE TRADE ZONE 10 GRÜNDE FÜR

EINE FIRMENGRÜNDUNG IN DER RAK FREE TRADE ZONE

1 Einfaches und schnelles Gründungsverfahren 2 Kostengünstige Gründungspakete inkl. Büroraum oder Lagerhalle 3 100% ausländischer Besitz (keine lokale Beteilungung am Unternehmen erforderlich) 4 100% steuerfrei, 100% Kapital- und Gewinnrückführung möglich 5 4,000 KMUs aus 120 Ländern haben sich bereits in der RAK Free Trade Zone niedergelassen 6 Vielzahl an zusätzlichen Dienstleistungen (MAZEED) 7 Promotion Center in Dubai und Abu Dhabi 8 3 maliger Gewinner der MELA Awards “Best Emerging Free Zone“ 9 Persönliche und individuelle Betreuung 10 German Desk (deutschsprachige Kundenbetreuung)

RAK FREE TRADE ZONE AUTHORITY - GOVERNMENT OF RAS AL KHAIMAH A WORLDWIDE BUSINESS NETWORK: RAS AL KHAIMAH - DUBAI - ABU DHABI - GERMANY - TURKEY - INDIA - USA GERMANY TEL +49 221 55405110

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