Scaling Agile Across the Organisation Agile Business Forum
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#AgileBizForum
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About Me Titles Client Services Manager Consultant Lead Agile Coach Agile Project Manager Iteration Manager Scrum Master Project Manager Business Analyst
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Organisations Telstra Suncorp RP Data Internode MUSAC (NZ) IRD (NZ) Vero (NZ) Asteron (NZ) Guardian Trust (NZ) Pickles Auctions
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Everything you need to build your Agile business. Cloud-based solutions for managing the Agile development lifecycle.
Go Agile. Go Rally.
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Go Agile. Go Rally. www.rallydev.com
©2013
How would you rate your own Agile Maturity? 1 = Just now learning about this word Agile 2 = We’re piloting Agile with a couple teams at our organization 3 = We’ve been at it for about a year, not experts & still learning 4 = Our company has been practicing for several years, and now we’re looking to new ways to innovate and bring Agile to strategic levels 5 = We’re the experts that should leading this event! www.rallydev.com
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Strategy Meets Execution through Agility
Todd Olson, VP of Products Rally Software
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[email protected] @tolson Rallydev.com/agileblog
VP PRODUCTS www.rallydev.com
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Next Level or Layer
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Connect Business Engineer
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Discover Artifacts Initiatives
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Features
Stories
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Value Stream Mapping
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Story Accepted
Delivery Team
In Progress
Product Owner
Ready to Pull
Dev & Test
Backlog Grooming
Dev & Test
Delivery Team
Story to Code Story Released
©2013
Release
Product Marketing
Ready to Release
Ops
In Development
Dev-Ops
Ready to Pull
Dev Team
Analysis
Dev Team
Stakeholder
Idea
Product Owner
Feature to Release Communicated
Features
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Story Accepted
Delivery Team
In Progress
Product Owner
Ready to Pull
Dev & Test
Backlog Grooming
Dev & Test
Delivery Team
Story to Code Story Released
©2013
Levels Initiatives
Allocations Themes Feature to Release
Features Story to Code
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Steering Initiatives
Monthly
Allocations Themes Feature to Release
Weekly
Features Story to Code
Daily
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Now how do I prioritize my businesslevel initiatives?
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Value?
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Cost of Delay Revenue Profit Cost-savings Market Share Market Cap
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User / Business + Time + Risk Reduction / Opportunity Enablement (Technical) www.rallydev.com
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Weighted Shortest Job First (WSJF)
Value Cost
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• Table Stakes
• Differentiators • Spoiler - from David Anderson
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KANO
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Product Owner Role
Source: Roman Pichler
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Even for IT
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Scaling the Product Owner
Source: Roman Pichler
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Business Plan
Positioning
Marketing Plan
Market Problems
Market Definition
Pricing
Buying Process
Customer Acquisition
Win/Loss Analysis
Distribution Strategy
Buy, Build or Partner
Buyer Personas
Customer Retention
Distinctive Competence
Product Portfolio
Product Profitability
User Personas
Program Effectiveness
Market
Strategy
Business
Planning
Programs
Readiness
Support
Competitive Landscape
Product Roadmap
Innovation
Requirements
Launch Plan
Sales Process
Presentations & Demos
Use Scenarios
Thought Leadership
Collateral
“Special” Calls
Status Dashboard
Lead Generation
Sales Tools
Event Support
Referrals & References
Channel Training
Channel Support
Technology Assessment
Tactical
Strategic
Pragmatic Marketing Framework™
©2013 ©www.rallydev.com 1993-2010 Pragmatic Marketing, Inc. All rights reserved. Clients of Pragmatic Marketing are granted a limited license to use internally, for non-commercial purposes.
Different Ways to Slice It PM Product Manager
Prod Mktg Mgr Business Plan
Positioning
Marketing Plan
Market Problems
Market Definition
Pricing
Buying Process
Customer Acquisition
Win/Loss Analysis
Distribution Strategy
Buy, Build or Partner
Buyer Personas
Customer Retention
Distinctive Competence
Product Portfolio
Product Profitability
User Personas
Program Effectiveness
Market
Strategy
Business
Planning
Programs
Readiness
Support
Product Roadmap
Innovation
Requirements
Launch Plan
Sales Process
Presentations & Demos
Use Scenarios
Thought Leadership
Collateral
“Special” Calls
Status Dashboard
Lead Generation
Sales Tools
Event Support
Referrals & References
Channel Training
Channel Support
PMM
Competitive Landscape Technology Assessment
PO
PO www.rallydev.com
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Early Agile www.rallydev.com
Business Agile ©2013
Choose a Partner
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Connect Strategy & Execution
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Results from a Fortune 100 www.rallydev.com
• 3X better throughput • went from 40% on-time to 92% on time • projects delivered under budget • multiple first-to-market initiatives
• reduced bug backlog by almost 90% • removed 180,000 hours of productive waste in one quarter
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10-minute Break Returning for Breakout Sessions Build It | Agile Planning & Building Metrics for Success -: Executive Room 2 - Level 1 -Steve Lawrence & Todd Olson – Rally Steer It | Strategic Leadership – The key to Effective Portfolio Management -: Martini Room – Ground Floor -Phil Abernathy, Purple Candor Go | 6 Lessons we Learnt the Hard Way :- Westin Room 4 – Level 1 - Em Campbell-Pretty, Telstra www.rallydev.com
©2013
www.rallydev.com
©2013
10-minute Break Returning for Breakout Sessions Build It | Agile Planning & Building Metrics for Success -: Executive Room 2 - Level 1 -Steve Lawrence & Todd Olson – Rally Steer It | Strategic Leadership – The key to Effective Portfolio Management -: Martini Room – Ground Floor -Phil Abernathy, Purple Candor Go | 6 Lessons we Learnt the Hard Way :- Westin Room 4 – Level 1 - Em Campbell-Pretty, Telstra www.rallydev.com
©2013
30-minute Lunch Returning for Panel and your “Tough Questions”
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Tough Questions | A Panel Discussion Todd Olson – Rally Software Phil Abernathy – Purple Candor Em Campbell-Pretty – Telstra James Halprin- Rally Software
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Go Agile. Go Rally. www.rallydev.com
©2013