@nmoneypenny Chief Technology Officer at ManyWorlds, Inc. Run the engineering team for Synxi - machine learning engine for personalized knowledge and expertise discovery in SharePoint and other collaborative environments such as Yammer & Tibbr platforms.
[email protected]
Technology forecasting and strategy manager at Shell, consulted at many Fortune 100 companies since
Over 20 patents in adaptive systems
Astrophysicist geek
Passionate about driving value from information; enterprise collaboration & innovation
Agenda
The benefits of using social are real Improve team alignment -
Collaborate across geos and functions
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Manage projects and events
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Drive competitive intelligence
Increase employee engagement -
Identify expertise
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Accelerate learning, development & onboarding
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Share best practices
83% of Yammer users feel better connected with their team
25% boost in
20% rise in
productivity in social organizations
supplier & partner satisfaction
67% of new
78% of Yammer
employees get up to speed faster
users communicate more effectively
50% of users can
Continue to evolve -
Innovate faster
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Adapt and respond to change
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Build a unified culture
locate relevant information and people faster
80% of users are more informed with what is happening
41% Of users are more prone to share feedback via Yammer
40% greater ROI when using Yammer and SharePoint together
Sources: IBM Global CIO Study, 2011 - Yammer User Survey, 2010 - McKinsey, The Social Economy, July 2012 - Gallup Consulting “Employee Engagement, What’s Your Engagement Ratio?” 2008 - Yammer User Surveys, 2010 and 2013
The Social Organization: How to Use Social Media… Gartner Research
Four Components of a Successful ESN
Why are analytics important? • Monitoring and tracking the performance of your network allows you to observe its health, identify opportunities for growth, and keep track of how your organization is using Yammer. • If files and notes usage is low, could you organize training sessions on collaboration using Yammer tools? • If mobile usage is low, could you begin a campaign to raise awareness and promote usage? • If a particular group is popular, could you invite the group admins to share best practices for keeping the group active?
Yammer & SharePoint 2013 OOTB
Data Export
What can be exported from Yammer? • The Yammer Data Export is for Verified Admins only and will package and export all messages (public and private), notes, files, topics, users, and groups. • Data will be exported into separate .CSV files. The .CSV files will contain details of each data type, such as message ID, timestamps, participants, group names, etc. • Files will be in their native format and notes will be exported in .html format. Exports will only contain files and notes created or modified during the time period specified for the export.
I have my exported file, so now what? • Create a PivotTable, a Microsoft Excel feature which allows you to aggregate and visualize the data from your export. • Analyzing the Messages.csv file: • Find the Top 10 groups based on posts or conversations, drill down to see the breakdown by day. • Find the Top 10 posters, drill down to see the breakdown by day. • Analyzing the Topics.csv file: • Breakdown the number of topics created by day.
Dashboard vs. Data Export
Data Export API
What is the Data Export API? • The Data Export API allows an IT administrator to set up and customize automatic, recurring exports for your network. This allows for greater control, flexibility, and customization. • URL: https://www.yammer.com/api/v1/export • Method: GET • Authentication: OAuth 2 access token, user must be a verified admin. • See the Yammer Developer Network for generating an access token.
Query Parameters •
access_token – The OAuth bearer token of a verified admin.
•
model - Indicates which models to be exported. All available models will be exported if no model is specified. Multiple models may be specified with multiple parameters with the 'model' name. Available models include: • User • Group • Message • Topic • UploadedFileVersion • DocumentVersion
•
since - Indicates the start date of the export. All exported changes will have occurred on or after this date. Must be encoded as an ISO-8601 date.
•
include – Defines whether to include file attachments or not. Options are ‘csv’ (no attachments) or ‘all’ (include attachments).
•
network – Which network(s) one wishes to export. Must be accessible using the provided OAuth bearer token. i.e. the network associated with the token, or associated external networks.
•
include_ens – If ‘true’, automatically include all external networks associated with the network associated with the OAuth bearer token.
Defining Success for Your Communities
Network Maturity and Business Value • As the network matures the blend of where you focus effort will change: • • • • •
• • • •
Employee Connections Culture Initiatives Sharing Industry Articles & News
Replace Meetings Team & Department FAQs Employee Recognition
Any business-related function or task done more efficiently Co-creating content Sharing best practices & lessons learned
Quantitative vs. Qualitative Measures Quantitative
Qualitative
Quick & easy to capture and good for showing network health
More difficult to capture but better for demonstrating business value
Qualitative Measures (Business Value) Measurement Approach
Quantitative Measures (Network Health)
Network Maturity
Measure
Experimenting with new tool
Evolving use across org
Network Engagement Number of Active Users, (in this category the metrics are additive to each acceleration of sign ups stage)
Active User Growth
Topics/Groups/Communities (in this category the metrics are additive to each stage)
Active users creating new structures
Core groups created by motivated few
Identified Influencers
Virtual Town Halls show leadership participation
Place in Technology Stack
New tool
Tool for conversations The ‘which tool when’ discussion happens
Established as a way of working Total Network Activity Level (posts + comments + likes + follows of all users in last 30 days)
Everywhere
User Coverage Gaps (inactive users by sub-organization)
External networks are created for Structuring around business regular customers/ processes as well as partners/suppliers intersections of communities of practice becomes more Communities of Practice connect prevalent. different parts of org
‘Tool’ discussion morphs into how to improve flow of communications/ work
Social layer – integrating and bringing context to line of business apps
No Email days regularly occur
Capture of Success Stories
Have to solicit use cases to demonstrate value
Power users tag wins as part of Every member recognizes to tag Wins occur regularly as ESN is normal business wins small or large part of the way business is done
Scoping
Starting small, project or team trying it out as better way to get work done
Springs up in multiple Connections across units teams/projects, sporadic use forming, looking for reuse & across business units/functions duplicative efforts/projects
Way things are done. Internal service providers model shifts to use as key delivery channel
